Professional Documents
Culture Documents
DISTRIBUCIÓN”
LET’S READ
VOCABULARY
Distribution channel is the main strategy that helps dealers to penetrate the target
market.
A wide diversity of factors such as nature of the products, market, and business,
among others, requires to be analyzed to decide the most convenient distribution
channel.
Market is the interchange of product in which some people offer any merchandise
and others buy it, pay a negotiated price.
Consumer obtain services or goods to satisfy their needs Companies get together
people who have similar objetives and expect them to satisfy the consumers’ needs.