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EXECUTIVE SUMMARY
A-RICE TRADING
A Rice Trading offers a high quality but affordable rice in the country. It is open at
8:00am to 6:00pm for the whole week. We offer a lot of varieties of rice like
Wag, Brown Rice and Black Rice. A Rice Trading is dedicated to consistently
providing a high quality of rice and high customer satisfaction by rendering the
best quality of our product. It also has a good ambiance, friendly staff, very
Our Mission: To provide quality rice and service that meets its costumer’s
satisfaction.
We serve our Rice products with love and care to our customers. We want
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CHAPTER I
quality yet affordable that offers a variety of rice. That operate from Monday to
Sunday at 8:00am to 6:00pm. We always give costumers smile for them to start
The best way to know our products is to try our different kinds of rice,
specially in our country rice is the most important meal for a day. A RICE is
comes from the idea “a rise” which means to grow up. We give our costumers
best quality of rice for them to grow for them to be healthy. Today rice is one of
the most important and major food grains in the world. Nearly ½ 2/3 of total world
population are partially or totally adapted rice as their main food. Asian meets
half of their daily energy requirements through intake of rice. Most of the protein
meets through the rice only to have rice in every meal is one of the traditional we
inherited from our ancestors. A Filipino can’t last day without eating it. We are
. It will offer high quality but affordable varieties of rice. The aim of the
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easy recognition because every Filipino love’s to eat rice three times a day. The
name of the firm can give them a great impact and leaves a mark to the
costumers.
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A-rice logo plays an important role. We make sure that this is visually
attractive, simple and easy to remember by anyone. Our logo gives positive
position of rice grain leaf and grasses represents, rise or above while the sun
overwhelming and heavy, we choose only two colours which are Green and
Gold. Green represents money while gold is a precious metal associated with
VISION STATEMENT
To promote profitability in the rice industry that can sustain the lives of our local
grains products.
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MISSION STATEMENT
To provide quality rice and service that meets its costumers satisfaction.
To establish and become one of the leading rice wholesale& Retail Store to
cater all class of residence’s with finest quality rice at cheaper and affordable
conceptualize as “ one stop shop rice store” in Rizal. We would like to promote
profitability in the local rice industry that can help to sustain the lives of our farmers
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Since the location is a key factor that determines the success of the
business, the proponents decide to situate at V.V Soliven Ave. Karangalan Gate
5, Cainta Rizal.
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meters. The space includes toilet room and sink. The proponents chose this site
market. Also, to those by passes along Karangalan Gate 5 and vice versa.
STA LUCIA
KARANGALAN
EAST GRAND
MARKET
MALL
FELIX AVENUE
ICCT
COLLEGES M
A
R
C
O
S
SANTOLAN
H
I
STATION
G
H
W
A
Y
TO CUBAO
FROM CUBAO
Ride a jeep going Cainta, Binangonan and taytay. Drop by karangalan gate
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PRIMARY PRODUCTS
Rice
rice
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CHAPTER 2
after the completion of research done by the researchers. This will also
present the synthesis of the art, theoretical, and conceptual framework to fully
understand the research to be done and lastly the definitions to terms for
also the major source of calories and the single largest sources of income. It
is noted that 96% of the Philippines rice is harvested from irrigated or rain fed
lowland rice field. (Phil Rice1993). In these systems, fields are kept covered
with water throughout the growing season, putting a strain on scarce and
oil and water pollution which lead to decrease in yield in rice. As the
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nationwide demand for rice increases, finding ways to grow more rice while
country are taking the initiative to find innovative solution to ease these
father Henri de Laulanie, who spent 20 years learning about rice growing
The use of System of Rice Intensification has not been extensively in the
Philippines but evidence from the researches and studies shows many
benefits from its use. SRI increases the productivity of resources use in the
pesticide and herbicides. While SRI is largely driven by civic society efforts, it
is also being embraced by the local and international NGO‘s, and being
rice intensification on the growth, yield and profitability of rice. This innovation
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Rice is one of the most important and widely grown crops in the
world. It is the staple food crop of about half of the world’s population (Zeigler
and Barclay, 2008). It is estimated that the global demand for rice will increase
from 465 million tons in 2012 to about 487 million tons in 2020 (Mohanty, 2009).
China, India, Indonesia and Vietnam are the world’s largest producers of rice.
China alone accounts for a third of production, while India accounts for almost
one quarter. Brazil is the largest non-Asian rice producer, accounting for seven
percent of the world total in 2000. Other than Japan, the United States (9.5
million tonnes), Australia (625,000 tonnes) and the EU (2.6 million tonnes) are
the only other developed nations producing significant quantities of rice. Within
the EU, Italy, Spain Greece, Portugal and France account for the bulk of
and Brazil for example are large producers, but net importers of rice.
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with a per capita income of $500 or less, rice can account for 20 to 30 percent of
developing world on smallholdings often less than one hectare in size. Rice
production is also important to the many landless workers who derive their
income from working on these farms. In Asia alone it is estimated that around
250 million farmers depend on rice cultivation for their livelihood. In many
countries, the urban poor and the rural landless – the most vulnerable groups
Because the volume of global rice trade is small compared to the volume of total
production, relatively small changes in production greatly affect the supply of rice
on the world market, which leads to price instability. As rice is the most important
food grain in world consumption, instability in this market can have severe effects
on hunger for poor people across the world. The geographical concentration of
rice production in Asia is another major cause of supply and price instability in
the world market. Over 90 percent of rice is produced in Asia and so production
is dependent on the Asian monsoon. This means that poor rice harvests occur at
the same time, putting pressure on the world market to cope with rising import
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demand at the same time as a fall in supply. Global rice prices have been
consistently low during the past 15 years, and are currently the lowest in over
seven years. In January 2001, the price for Thai 100B, a commonly-used
indicator, stood at US$187 per tonne – 40 per tonne lower than a year earlier,
and over a third lower than the 1998/99 season’s average of $284. In countries
where rice makes up a large proportion of people’s caloric intake, the level of rice
level in the short run. Because poor people in many countries spend half or more
of their food budget on rice, volatile international and domestic prices can have a
significant effect on food security. The rice sector represents a classic policy
dilemma for developing countries: how to balance the interests of poor producers
Key Drivers
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Philippines.
Key Barriers
This study investigates the technical and institutional factors that hinder
the effective use of irrigation water and the development of the local rice
value chain in an inland valley of Benin. Primary data have been collected
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that both local and higher level institutional barriers affect the development
between local farmer groups and the government for canal maintenance,
a lack of effective local rules for the distribution and maintenance of the
the farmer leaders, as well as the constraining formal and informal credit
The barriers depress rice output and the income of farmers. The windows
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COMPETITION
There have been many rice retailers who have penetrated the market
already, yet their presence did not suffice the need of the market due to several
factors.
One factor that the entrepreneur looked into is the price- strongest factor
for competition. The entrepreneur will use direct buying method so as to cut the
supply chain and be able to offer lesser price compared to other retailers.
Considering that the enterprise ill offer a lesser price, hence it is most likely
JRICE wholesale/retail
CRESTO TRADING
( Soliven Ave. Bgry. San Isidro Cainta Rizal) beside Sta lucia
BIGASAN NG CAINTA
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SWOT ANALYSIS
designed for use in the preliminary stages of decision-making processes and can
is intended to specify the objectives of the business venture or project and identify
the internal and external factors that are favorable and unfavorable to achieving
those objectives. Users of a SWOT analysis often ask and answer questions to
generate meaningful information for each category to make the tool useful and
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Threats: elements in the environment that could cause trouble for the
business or project
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STRENGHTS
Rice is a staple food in our country and so it always has a large demand.
Labor force required is very low. That is about 5 employees required for
WEAKNESSES
Unrecognized brand
*Most of the consumer will tend to buy try rice from the new market.
*Having a Filipino heart, the logo was noticeable, it was eye catchy and
*Most of the competitors offering rice with some goods, A rice focus on
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*In our country when the business are well known there are store that
copy the name and imitate the business that also add impact to
OPPORTUNITIES
Rice bank
Increasing population
THREATS
Natural calamities
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CHAPTER 3
TECHNICAL PLAN
A-rice trading is a friendly store that anyone can afford it. The products
come from provinces here in the Philippines. We promote local brands of rice
because we help local farmers became popular to all. Specially to promote tourist
filipinos are known hospitable. The researchers are glad to say that every
customer is welcome to our store. Once their enter our store, they will noticed
how we valued them. We make sure to give them good service smile them at all
times because we want them to come back and patronize our products.
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PRODUCTS NAMES
DENORADO/DINURADO RICE
SINANDOMENG RICE
JASMINE RICE
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PRODUCTS NAMES
MILAGROSA RICE
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PRODUCTS DESCRIPTION
consumption
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WAG WAG: Wag wag has been around since 1955 when it
flavor.
delicious.
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SERVICE PROCESS
GREETINGS!
GIVING RECIEPT
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1) GREETINGS
We will politely guide our customers to pick up their rice orders. They must
pay before pick up the rice, we also give them free delivery if their nearby
area.
3) GIVING RECIEPT
SERVICE SCHEDULE
Because of the high demand of the rice, we make sure to give the best
excellent service to our valued customers. It is open every day from 6:00am to
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STORE EQUIPMENT
WALL FAN
2PCS 1,170.00 2,340.00
EXHAUST FAN
1 989.75 989.75
TOTAL 5,729.50
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PUSH CART
1 1,250.00 1,250.00
FIRE EXTINGUISHER
2
2,700.00 5,400.00
TOTAL 6,650.00
DELIVERY VEHICLES
Delivery tryckle
1 90,000.00 90,000.00
Delivery Van
790,000.00 790,000.00
1
TOTAL 880,000.00
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TABLES
1 1700.00 1700.00
CHAIRS
3 350.00 1,050.00
FILLING CABINET
1 1,500.00 1,500.00
TOTAL 4,250.00
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OFFICES SUPPLY
Calculator
2 150.00 300.00
logbook
2 90.00 180.00
BALLPEN
5 10.00 50.00
Stapler
2 50.00 100.00
TOTAL 630.00
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folder
10 10.00 100.00
TOTAL 300.00
MAINTANANCE SUPPLY:
Dustpan
2 200.00 400.00
Broom
2 200.00 400.00
TOTAL 800.00
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PACKAGING SUPPLIES
SMALL(PLASTIK) 20.00
PACK/100PCS)
MEDIUM(PLASTIK 1MONTH(10
TOTAL 900.00
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COST OF RENOVATION
PLYWOOD(RICE DIVIDER
15 430.00 6,450.00
BULB(25 watts)
2 100.00 200.00
1 679.75 679.75
TOTAL 8,009.75
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CHAPTER 4
permits and licenses due to the daily renewal and application of new entrants and
business permits or licenses in the area or locality where they operate. For the
sole or single proprietorship, they will register at the Department of Trade and
Industry likewise for the partnership and corporation, they will submit to the
overcome in order to incorporate and register the food cart before they start the
operation.
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A’ RICE TRADING
MC-JACEL
Cainta Rizal , 4A Calabarzon
Any business person may apply directly with the DTI office where their business
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preference cannot be registered. If the name that have chosen are already similar
acceptable, the following factors shall be considered: The root word or words of
the name shall be considered (e.g. “Island” instead of “Islander”). The business
name should describe the nature of the business. It should be comprised solely of
any or all of the following: numerals, punctuation marks that are part of the English
or Filipino Language.
C. Names that are not acceptable: those which area or whose nature of business
or nearly resemble business names are already registered with the Department of
Trade and Industry, the Securities and Exchange Commission (SEC), Cooperative
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any other government office authorized by law to register names, because this are
likely to cause confusion or mistake in the minds of the public and prejudice the
interest of the owner of the registered business name or firm name taking into
Complete BTRCP FORM No. 16. Information marked with an asterisk (*) is
Number (TRN) Acknowledgement form. Other option is to pay through Gcash. (To
avail the Gcash services, you have to register with the GLOBE).
citizen, at least 18 years old, Filipinos whose names are suggestive of alien
nationality must submit proof of citizenship such as birth certificate, PRC ID,
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This clearance will be obtained from the barangay where the ARICE is
located and is required to obtain the business permit from the city or municipality.
Barangay fees vary for each barangay since they have the discretion to impose
their own fees and charges for as long as these fees are reasonable and within the
limits set by the Local Government Code and city ordinances. Barangay fees may
depend on the location and the area (size in square meters) of the place of
business; or the company’s paid-up capital and the area it occupies; or whether
The A’RICE will get the assessment of the business permit fees and taxes
and obtains the printed tax order of payment from the Electronic Data Processing
unit of the BPLO. Then the company will proceed to the City Treasurer’s Office
(CTO) to secure final approval of the tax order of payment and pay business permit
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To obtain the business permit, the WiFoodCart on Go will file the following
b. Barangay clearance;
e. establishment; and
The city collects initial business tax for the quarter covering the period of business
registration. In the succeeding quarter(s), the tax is based on the gross sales for
Permit
(FSIC)
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forms to be utilized.
A’RICE TRADING
205-153-346
SEC .Registration
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A’RICE TRADING
Mayor’s Permit
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A’RICE TRADING ,
Cainta Rizal ,4A Calabarzon
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