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CLOUDCOMPUTING

WORLD
Issue 15 January 2016

Network
Infrastructure

A Cloud First
Approach
Data Sovereignty

Integrating IT Resources

Disaster Recovery
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CONTENTS
6
CCW News
All the key news in the world of cloud.

8
A World of Cloud Brokers
Tony Limby gets to grips with hybrid cloud environments and the integration
of cloud services.

10
UNIFIED COMMUNICATION
Ash Patel shares the four key business benefits of unified communications.

12
Double Down on the Cloud: It’s a No-Brainer

CLOUDCOMPUTING
John Marlow gives his cloud predictions for the upcoming year.

14
Sovereignty, Security and Privacy
WORLD
Lawrence Jones answers the clouded questions of data in 2016.
e-space north business centre

18
181 Wisbech Rd, Littleport, Ely,
Achieving Digital Maturity Cambridgeshire CB6 1RA
David McLeman contemplates a cloud first approach to welcoming the Tel: +44 (0)1353 771460
millennial generation. info@cloudcomputingworld.co.uk
www.cloudcomputingworld.co.uk

22
The Rise of Shadow IT
Ed Macnair explains how businesses can mitigate the risk of shadow IT.

24
Putting the Horse Before the Cart
LGN Media LTD

David Lozdan examines the steps businesses need to take to secure new Publisher & Managing Director:
Ian Titchener
efficiencies from IaaS.
Editor: Nick Wells

26
Creative Director: Andy Beavis
The Future of Continuity Advertising Sales Executive: Joe Tye
Production Manager: Rachel Titchener
Jaspreet Singh asks how cloud can help solve problems surrounding backup, Financial Controller: Samantha White
recovery and archiving of data.
The views expressed in the articles

28
Zero Downtime
and technical papers are those of
the authors and are not endorsed
by the publishers.
EACS & Mimecast support Office 365 migration for a leading car dealership.
The author and publisher, and its

30
officers and employees, do not
Are you prepared for an onsite disaster accept any liability for any errors
that may have occurred, or for any
Rufus Grig discusses the cultural changes that organisations will face when reliance on their contents.
moving to the cloud. All trademarks and brandnames
are respected within our publication.

32
Cloud Services However, the publishers accept
no responsibility for any inadvertent
Alan Byrne explains why more organisations are placing their business misuse that may occur.
operations in the cloud. This publication is protected by
copyright © 2015 and accordingly

34
2016 Predictions from Vodafone must not be reproduced in any
medium. All rights reserved.
Matt Key puts forward his predictions for the M2M market in 2016 and
Cloud Computing World stories,
beyond. news, know-how?
Please submit to

36
Business Critical nick@lgnmedia.co.uk

John Paterson looks at the benefits of using colocation to power SaaS CRM.

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FOREWORD

Next Generation Cloud


Compared to the slower growth of non-cloud IT, the
percentage of total IT infrastructure spending devoted to the
cloud continues to mushroom. Our fascination with artificial
intelligence is unlikely to subside as cloud computing becomes
increasingly useful. While it’s widely understood that migrating
workloads to the cloud can transform your business, only doing
the bare minimum can result in chaos. It’s essential that your
infrastructure continues to evolve whenever your applications
change. The cloud doesn’t maintain itself. Organisations
should choose IT infrastructures that make collaboration easy,
so that users may be supported no matter where they are or
what device they are using. The cloud brings with it a demand
for greater flexibility and the most innovative companies are
those that make collaboration easy. Adopting and encouraging
an effective infrastructure through fully integrated cloud
solutions is a golden opportunity to help build a stronger
business and change workplaces for the better. What’s your
vision for the next generation of cloud?

Best Regards, Nick Wells, Editor, Cloud Computing World

CLOUDCOMPUTING 5
REGULARS

CCWNEWS
All the key news in the world of cloud.
Please don’t forget to check out our Web
site at www.cloudcomputingworld.co.uk for
a regular weekly feed of relevant news for
cloud professionals.

M
apR Technologies, provider of the
only converged data platform that
integrates the power of Hadoop and
Spark with global event streaming, real-time
database capabilities and enterprise storage,
has announced that several MapR partners
have integrated technologies with the
MapR data platform and made them freely
available for education, demonstration,
and evaluation purposes via Amazon Web
Services Test Drive for Big Data. “AWS
provides a highly scalable platform where
customers can easily spin up MapR clusters,”
said Matt Lescohier, Senior Director of
Business Development, MapR Technologies.
“MapR is the only Hadoop distribution on
the AWS Cloud that is available as an option
on Amazon Elastic MapReduce (EMR), AWS
Marketplace, and now via AWS Test Drive.

E
These AWS Test Drive offerings add value ngineering solutions provider Costain with the opportunity to create significant
for our ecosystem partners by showcasing has selected NaviSite hybrid cloud new business. ESDAL is now available as a
the performance, reliability, and scale our hosting services to support the roll out free service to local councils, government
combined solutions provide to customers.” of its complex Electronic Service Delivery departments and private companies
With this AWS Test Drive, users can create for Abnormal Loads (ESDAL) application through Highways England’s ESDAL website.
a functional three-node cluster and install for Highways England. NaviSite was Costain’s Graham Stacey, Highways
Vertica’s SQL analytics database co-located selected after a successful competitive Technology Director said: “The national
within the MapR Hadoop environment. tender process, underpinned by its proven road network is undergoing significant
Users have four hours to evaluate and reputation and success in supporting upgrades, and our highways clients look
query Hadoop ORCFile formatted data large client implementations. Highways to us to deliver innovative technologies
via standard ANSI SQL statements. “The England turned to Costain to deliver an to help them improve the road network
AWS Test Drive is a valuable tool for innovative solution that would comply across the UK. NaviSite was tasked with
experiencing the power of SQL analytics,” with complex UK legislation requiring helping us roll out ESDAL, in an extremely
said Chris Selland, Vice President of business highways authorities, structure owners demanding timeline. They were able to
development, Big Data Platform Software, and the police to be notified of vehicles expedite the implementation due to the
Hewlett Packard Enterprise. “The HPE Vertica and their loads exceeding standard quality of their staff and their technical
team works closely with MapR to deliver a dimensions. Costain developed the ESDAL expertise. The new cloud based platform
comprehensive, tightly integrated, scalable, application to automate this process and will enable us to further develop the ESDAL
open-standards big data platform solution looked to NaviSite to provide a secure and solution and take advantage of new and
for our joint customers.” AWS Test Drives scalable hosting solution. The successful emerging technologies. As we expand our
are developed by APN Consulting and mobilisation of the ESDAL service, hosted business we will continue to look to NaviSite
Technology partners and are provided free on NaviSite’s hybrid cloud model has to support the development of our services.”
of charge for education, demonstration, and enhanced the reputation and confidence Sean McAvan, Managing Director, NaviSite,
evaluation purposes. Each AWS Test Drive in Costain to deliver complex integrated said, “We enjoy working with companies
includes enough free AWS server time to technology solutions. The success of the like Costain because our synergies align for
launch and explore these live solution stacks. new service has been underpinned by a delivering innovative solutions to complex
collaborative approach with NaviSite to challenges. By working together, we were
www.mapr.com create the required infrastructure to meet able to develop new business opportunities
the key performance requirements of the with Costain and we look forward to working
contract. This approach linked to Costain’s with them to continue delivering new
broader capabilities has proven our ability solutions to their customers.”
to deliver a complex IT solution to meet
national needs and provided Costain www.navisite.co.uk

6 CLOUDCOMPUTING
REGULARS

Q
redo, the data security specialist, statistics tell us that hacks are increasing
has unveiled the beginning of a in frequency and costliness, and without
beta programme for its ‘quiet cloud’ action the trend is to set to continue. Even
architecture, which enables developers more onerous will be fines levied under
to build cutting-edge encryption into new EU data protection laws, which will be
applications from the outset, backed by implemented by the end of 2017. Under
its secure cloud platform, protecting all these laws, companies could incur fines of
data stored and transmitted. This Qredo up to 4% of their global annual turnover
software development kit (SDK) addresses and will have to notify the Information
the increasing global problem of server data Commissioners Office of any breaches
breaches. The SDK has been designed to within 72 hours. Qredo will help compliance
revolutionise application development as in advance of mandated changes in security.
it removes the single biggest barrier to a “We have realised that cryptography is
wider adoption of encryption - difficulty of the most powerful weapon we have in the

B
arracuda has launched Barracuda integration. As part of the beta programme, fight against mass data breaches, loss of
Essentials for Office 365, a suite it is immediately available to anyone privacy, stolen identity and more, said Justin
of cloud services designed to help who needs a new weapon to keep their Megawarne, Lead Developer. “But it has
organisations expand on the security and applications secure. Recent UK Government been passed over because of the difficulty of
data protection functionality in Office 365. figures show that the average cost of a combining it with other technologies, such
Barracuda Essentials combines three of single security breach has risen sharply and as cloud services, despite the very best will
Barracuda’s innovative cloud technology the cost to a large business ranges from and intentions of the skilled developers out
solutions – Barracuda Email Security Service, close to £1.5m to more than £3m, up from there. We have built the Qredo quiet cloud
Barracuda Cloud Archiving Service, and a range of £0.6m to £1.15m a year ago. as a new tool aimed at making encryption
Barracuda Cloud Backup – into an easy-to- Meanwhile, small businesses saw a sharp rise easy to integrate.”
deploy and manage suite of cloud services in the number experiencing cyber-attacks,
with simple per-user licensing. In a survey up from 60% to 74% in just one year. These www.qredo.com
by TechValidate focused on customer Office
365 migration and deployment plans, the
majority of respondents reported concerns
about, or have not considered, whether the
security, compliance and backup features
in Office 365 meet the needs of their
organisations. “Microsoft and Barracuda
have worked closely together for a number
of years to help customers simplify and
secure cloud migrations, particularly in the
case of Office 365 and Azure. Barracuda
Essentials for Office 365 is the result of
our experience and expertise in protecting
Microsoft environments and aims to help
customers transition to Office 365 as easily
as possible,” explained Michael Hughes, SVP
Worldwide Sales, Barracuda. “Thousands
of businesses are moving to Office 365 to
reduce costs, increase accessibility for their
employees, and simplify their technology
environment. Barracuda Essentials for Office
365 combines the security, archiving, and
backup and recovery tools these users need
for successful Office 365 deployments.”

www.barracuda.com

CLOUDCOMPUTING 7
CLOUDSERVICES Integrating IT Resources

AWORLDOF
Tony Limby gets to grips with
hybrid cloud environments and
the integration of cloud services.

CLOUD BROKERS
By Tony Limby, Director, Cloud & Data Centre,
IT Services, BT Business

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veles non reiurio rerferro mos ma cor-
porere, et debiscias alitaquam ventinum
sequ

written by Steve Gold

Infoburst: The idea of ‘cloud brokers’


is set to grow with the adoption of
on-demand applications and services.

8 CLOUDCOMPUTING
CLOUDSERVICES
Introduction
Over the last couple of years, the cloud market has
matured. On demand applications and services
have been adopted by businesses, and that rate of
“Just as an example, more than 70 per cent
adoption is set to grow exponentially over the next of UK SMEs are already using cloud services,
few years. Just as an example, more than 70 per
cent of UK SMEs are already using cloud services, and the annual global cloud IP traffic will
and the annual global cloud IP traffic will reach
6.5 zettabytes by the end of 2018 (1 ZB equals reach 6.5 zettabytes by the end of 2018.”
1,024 EB), with more than four-fifths (86 per cent)
of workloads processed by cloud data centres by
2019. Also by 2018, 59 per cent of the total cloud
workloads will be software-as-a-service workloads, Badged as the ‘Cloud of Clouds’ strategy, it will
up from 41 per cent in 2013, according to the Cisco allow customers to integrate IT resources and
Cloud Index. applications hosted in their own private clouds
The reason is that cloud is now real – not just as well as on BT’s cloud platforms and on the
a term people use or read about. Customers have platforms of other leading cloud providers. We work
a new understanding of what it is, in terms of how closely with BT Global Services, but our customers
it can fit with their business and objectives, as well have differing requirements. And, while we offer
as the benefits it will bring – from cost savings and similar services, we have developed our own new
the ability to scale at speed as required, through to platform to help deliver the applications and
access to the latest applications, without the capital services that our customer base needs. This new
outlay for hardware and software, and ongoing platform gives us much more flexibility to bring new
management. cloud services online and, just as an example, has
As more companies begin to look at the wider allowed us to launch ten new cloud-based products
application of cloud within their organisations, in the course of the last 12 months.
and start to move more critical applications away We have also developed an ‘App Direct’
from on-premise infrastructure, they expect more platform, which will allow us to offer a much richer
in terms of resilience and functionality, but also range of services, including the ability to back up
the breadth of applications and services that are a company’s entire system to the cloud and have
available through trusted partners. This means them back up and running in 24 hours should
that suppliers must change what they provide and disaster strike.
how they provide it in order to offer exactly what
businesses need in the form that they choose to Prioritising Development
consume or use it. One key element to being a successful broker of
This means flexibility in pricing, but also an cloud services is understanding that this is our role.
increased range of applications and services that It may sound simplistic, but we have a single view
customers can buy from their preferred supplier. of technology plans and investment across BT
No longer can companies just supply a single part Business, which allows us to prioritise technology
of the puzzle, for example, connectivity or a single development, where applicable, and look for
application or service, like outsourced data storage partners that have services our customers need.
or CRM, and expect customers go to each provider Part of this is our ‘hunt teams’ programme,
for specific products. which means we have people in Silicon Valley, Israel
and Brussels monitoring developments in these
Cloud Services Integration ‘tech centres’. When they find something that they
We increasingly see our role as one of a ‘broker’ for think will benefit our customers, we work with the
cloud services, allowing customers to get exact- vendors to ensure it is of a quality and resilience
ly what they need through one provider – and that we would put our name to, and can bring it
that’s what we’re being asked for: to manage the online rapidly – as we recently did with our partner
relationships and provide the first line support and RingCentral, which underpins our BT Cloud Voice
management, taking the pressure off their product.
procurement, finance and IT teams.
In addition to managing the relationships Conclusion
with multiple vendors or service providers, which As with any technology decision, companies need
we’ve been doing for decades, our role is now more to understand their full requirements, and then
complex – especially with our larger customers. It’s work with a partner to ensure they implement the
evolving to manage multiple hybrid cloud technology they need. That partner needs to be
environments and to deliver cloud services trusted and reliable, but equally important is the
integration, which seamlessly incorporates our own ability to be able to offer a full range of cloud-based
and others’ more niche offerings under collective or services under a single contract, with a single SLA.
single Service Level Agreements. In the same way as you wouldn’t go into a
 Our Global Services division recently department store and expect to only be able to
announced a new generation of cloud services buy products from one manufacturer, CIOs and
that allow larger organisations around the world to their teams expect to be able to buy the full range
connect easily and securely to the applications and of cloud services from their preferred suppliers, so
the data they need, independently of where they the idea of ‘cloud brokers’ is set to grow with the
are hosted. adoption of on-demand applications and services.

CLOUDCOMPUTING 9
CLOUDSERVICES Cloud-Based Communications Solutions

UNIFIED
COMMUNICATION Ash Patel shares the
four key business
benefits of unified
communications.
By Ash Patel, Director of Business
Transformation, Cobweb Solutions

Introduction
Successful business relies on communication. To
compete in today’s mobile workplace, companies
need an array of integrated communications
tools. This technology was traditionally regarded a
luxury afforded only to larger enterprises, as it was
expensive to implement and maintain. Now, thanks
to the rise of outsourced cloud-based alternatives,
there are infinitely more affordable options, which
are also more compatible with other commonly
used business tools.
Using cloud-based unified communications
services presents businesses with a myriad of
benefits, which extend well beyond telephony
systems to include greater collaboration,
streamlined processes and increased productivity.
For small and medium-sized firms in particular,
using a hosted solution is the ideal route to
business advantage, offering enterprise level
capabilities, without sacrificing the cost and agility
of the cloud.

Improved and Secure Communication providing the infrastructure for web conferencing,
There is a direct correlation between strong enterprise instant messenger and multi-party Infoburst: Using cloud-based unified
communications services presents
communication and business success. This has voice and video calling. What’s more, unified businesses with a myriad of benefits.
always been the case. The only thing that’s communications technology provides extra
changed is the method, having evolved from letters vital security for your firm’s communications.
and memo-based business communications, Take for instance, Skype for Business. This can
to email and video conferencing. For a business be used anywhere, without the need for a
to compete in today’s fast-paced, competitive VPN for encryption, meaning it is secure and
environment, it needs a range of integrated straightforward for your workforce to use.
communications solutions. These tools streamline However, without a proper strategy your
communications between your employees, business may not acquire the right tools for the

10 CLOUDCOMPUTING
CLOUDSERVICES
biggest impact, which risks wasting resources and
hindering productivity. To ensure you choose the
best solution, it’s worth consulting a trusted cloud
provider who understands both the holistic benefits
unified communications offer, as well as your firm’s
individual needs.

A Flexible, Mobile and Happier Workforce


The need to have a mobile workforce is often the
key driver behind the decision to adopt a unified
communications strategy (InformationWeek,
2014). As this technology is built around where
the end user is based, it empowers businesses
to implement a flexible working policy, whereby
employees can work effectively from any
broadband-accessible location, at any time and off
any mobile device.
For instance, cloud collaboration tools, such as
Office 365, enable teams to work together in
real-time on documents online in an easier way
than ever before. With technology that facilitates
online video, audio or conference calls and mobile
apps for VoIP, staff can participate in virtual
meetings from any location, whether they are
based on site or remotely – or even while on the
move. In turn, businesses can reap the productivity mean less investment in capital expenditure, it is
benefits associated with having an agile, satisfied Infoburst: By providing a wide portfolio also a key way to future-proof your business. By
of first-class services, partners can stand
and more empowered workforce. working with the right service provider, you can
out from the competition.
be confident that your communications tools will
Streamlined Productivity always be supported and evolve as your business
Indeed, a great unified communications strategy needs dictate – enabling you to grow or shrink the
should be focused towards boosting your business service on demand, without over-provisioning or
productivity. Businesses should concentrate on wasting money.
moving away from the idea of ‘efficiency among
individuals’ to ‘business process efficiency.’ By Time to Change
reinventing models of teamwork and improving While the decision to embrace unified
channels of communication, using an integrated communications is a strategic one, it can’t be
solution will enhance your firm’s operational justified on numbers alone. Ultimately, its value
productivity. is reflected in employee performance, enhanced
For instance, with unified communications, productivity and better overall business outcomes.
applications can be used concurrently, creating In fact, adopting a unified communications
multi-channel sessions so employees can strategy will soon be an essential requirement for
collaborate more effectively, and in real-time. This SMEs to stay ahead of the curve. According to
helps to reduce inefficiencies, duplicated effort and recent research, 2016 will be transformative, as
wasted time. Consider video conferencing tools. cloud-based unified communications deployments
Using these tools to host meetings eliminates the are expected to rise by 466 per cent.
need for your employees, particularly those who For the channel, this means the biggest
are based remotely, to attend in person, thereby challenge will be educating small businesses about
saving your business valuable time and cutting the range of benefits a unified communications
unnecessary spend on travel. approach can deliver. By adopting a true
If your current approach to managing partnership approach and providing a wide
communications is limiting your business portfolio of first-class services and support to their
productivity, then you need to consider turning to SME customers, partners can differentiate their
unified communications. To guarantee a successful offerings and stand out from the competition.
strategy and ensure you have a robust network Additionally, from July 1st Microsoft will
and collaboration infrastructure in place, speak to a increase the minimum seat requirement for
channel partner. Channel partners are well placed new Enterprise Agreements from 250 seats to
to address your concerns and provide your business 500 seats. This change is aimed at simplifying
with independent, tailored advice. customer choice and supporting the development
of Microsoft Cloud Solution Provider reseller model,
Value for Money which aims to reduce the complexity and barriers
The primary motivation for many businesses often encountered with traditional software and
choosing a hosted solution is the significant cost services life cycle when delivered via an EA or Open
benefits it delivers. Not only does a cloud solution Agreements.

CLOUDCOMPUTING 11
OPINION Predictions for 2016

DOUBLE DOWN ON THE CLOUD:


IT’S A NO-BRAINER
John Marlow gives his
cloud predictions for
the upcoming year.
By John Marlow, Managing Director
EMEA SVP Corporate Development,
RingCentral

 
Cloud App Data
Analytics drawn from cloud app data will become
part of everyday business. The connected employee
is evolving and growing at a rapid pace, end users
have become massive consumers of services and
information pushing the volume of data being
presented and utilised by business and users alike.
Cloud-based applications are only pushing this
data volume higher. 2016 will bring with it logical
presentation and consumption needs of this data.
Accessibility to these tools will be key to their
successful adoption, as these analytics become
an essential part of a business’ cloud solutions.
Introduction Empowering a lot of just in time, actionable
Infoburst: Collaboration tools are 2015 may have been a ‘year of the cloud’ but business insights, utilising these analytics will be the
poised for accelerated adoption for
person-to-person communication.
who’s to say 2016 can’t be a different type of year new normal for many C-suite executives.
for rapid adoption of cloud-based applications  
surrounding security, analytics and collaboration. Security Solutions
Here are my predictions for the coming year. Cloud security solutions will become paramount.
  With more and more business conducted in the
Cloud Solutions cloud, security is imperative and leaves no room
Cloud vendors will become the go-to for error. The explosion of IoT will also make cloud
communications solutions providers. FTSE 100 security even more essential as Gartner predicts
companies and many more have already adopted that by the year 2020, the IoT will include 26 billion
cloud CRM platforms like Salesforce, and this units. As hacks get more sophisticated, and the
year I expect to see cloud PBX and cloud contact number of vulnerabilities increases, it will be down
centres move upstream. It’s more economical for to the cloud providers to keep business’ data secure
companies to move to communication solutions with significant investment and development in this
in the cloud as it saves time, space and human space being inevitable. Add to this the possibility of
resources, as well as giving companies more new legislation from the EU and UK parliaments for
opportunities for new, additional and flexible more robust and top-grade cloud security and it is
communications solutions that can improve clear that security will be a key concern in 2016.
the way they do business, such as apps and  
collaboration tools. Collaboration Tools
Collaboration tools will become essential for
Cloud Applications  business communications. The workplace as we
Cloud applications will untether corporate workers have known it is changing. The rise of social media,
from their desks. No one likes feeling chained to a need to be reached anywhere, anytime, clubbed
their desk and cloud solutions free employees to with the limitations of legacy communications
work anywhere with high productivity. Enhancing tools like email have resulted in a higher focus on
traditional company phone systems, for instance, collaboration and team interaction, forcing broad
with cloud applications that run equally as well on adoption of collaboration solutions in corporate
mobile phones as they do on desktops, will enable lines-of-business. Collaboration tools are poised for
users to have untethered and rich experiences accelerated adoption for team projects and
regardless of their location or device. Availability of person-to-person communication, possibly
such cloud business apps will push development of challenging email someday. Collaboration tools
more user relevant functionality, allowing workers will become essential for users as they look to
to do more in the palm of their hand or wearable streamline work, improve their efficiency and
technology, which is fast becoming the next phase discover new ways of interacting with colleagues
of device lead innovation. and customers alike.

12 CLOUDCOMPUTING
DATASECURITY The Issue of Data Sovereignty

SOVEREIGNTY,
SECURITY AND
PRIVACY
14 CLOUDCOMPUTING
DATASECURITY

Infoburst: In 2016, cloud users are set


to become more insistent that vendors
offer clarity and control over storage
locations.

Lawrence Jones answers the clouded


questions of data in 2016.
By Lawrence Jones, CEO, UKFast

Introduction originally concluded that firms could be


It is fair to say that 2015 saw some major relied on to self-regulate their auditing and
upheavals in the data landscape for many compliance.
businesses and organisations. High-profile
data breaches made headlines in the UK The End of Safe Harbour 1.0
like never before, transatlantic data transfer The problem was taken to the European Court
agreements were thrown into uncertainty with of Justice by a Facebook user, who cited the
the invalidation of Safe Harbour, and public larger privacy revelations made by Edward
debate over new government snooping laws Snowden as motivation for a reconsideration
intensified. of the Safe Harbour agreement’s validity.
In contrast to the disruption of 2015, The closure of Safe Harbour has become a
the year ahead is likely to be a period of challenge for some cloud vendors, particularly
resolution; at least on some of these issues, ones with global supply chains, and for their
with strict new EU data protection regulations customers. For prospective users of cloud
due to come into force, a new Safe Harbour services in 2016 there is a certain responsibility
framework set to be announced and UK to consider the growing issue of data
Government plans on data surveillance to be sovereignty. There are obligations now to
set in stone. ask questions of providers about where they
Data privacy is not a new issue. It’s are storing data, and under what conditions.
already a major item on companies’ agendas. At the end of January, European courts have
However, I believe that 2016 will be a year promised to start enforcing the ruling with
in which we see genuine change, in part fines.
driven by consumer awareness, but also Some cloud services – SaaS for example –
by an acceptance from regulators that the have, in the past, given no guarantee or choice
current patchwork of security and privacy over the geographical location that personal
laws is quickly being left behind by evolving identifiable information is stored in. In 2016,
technologies. By its very nature, technology is cloud users are set to become more insistent
always evolving – once something has been that vendors offer clarity and control over
programmed and put live, it is already out storage locations – requiring peace of mind
of date, people are already challenging it, both on data security and on legal compliance.
evolving it and testing it. It’s time to keep up.
The Search for a Solution
Safe Harbour Invariably, action will follow, as necessary.
The international Safe Harbour Privacy Either in the form of a customer shift towards
Principles were initially established 16 European providers with tightly controlled
years ago to ensure that any personal data supply chains or investment by non-EEA
originating from the EEA would remain providers in facilitating compliance and
protected under equivalent stringent EU reassuring their customers - meaning a great
levels when exported or stored in the United deal of work for those providers as they reign
States by firms. The European Commission, in third-party suppliers, data flow and backup
responsible for managing the EU, had procedures.

CLOUDCOMPUTING 15
DATASECURITY
Of course, there are no guarantees that meetings Despite being an urgent matter that
happening in the first months of 2016 will yield needs prompt resolution, the regulation is
a long-term solution. Even after regulations are currently scheduled to have been agreed and
put in place, there’s always the possibility of implemented by Spring 2018, after a two-year
a mismatch at political level between the EU transitional period. Now is the time for providers
and the USA, particularly when it comes to the to pay attention and get their plans in order in
sensitive issue of snooping. While influential preparation.
business groups have called on the two sides to
come to a swift resolution, it still remains to be The Public Sector Standard
seen if this will encourage cooperation and, more The UK Government’s Cloud Security Principles
specifically, reduce the appetite of EU regulators are the only set of principles that are more
for data privacy for EU citizens. stringent than those suggested by the GDPR,
I know first-hand that building and and could project a future gold-standard for the
establishing new data centres is a mammoth handling of all sensitive personal data.
task, but as the uncertainty around data transfer Among the 14 principles of the UK
rumbles on, that appears to be the go-to option Government’s Cloud Security Principles are
for some cloud operators. AWS (Amazon Web stipulations about data transiting at every point
Services) and Microsoft have both responded to after leaving the consumer, particulars about
the Safe Harbour developments with plans to the physical location and physical security of
build data centres to house their clouds in the compliant data centres, secure hardware disposal
UK in the next year. It would be fair to say that plans, the screening of data-handling personnel,
their hand was forced - they have been driven to and audit records provided to consumers. These
respond to the absence of a clear message from seem like common-sense approaches that many
any of the global hosting providers on the issue of businesses should be looking to adopt if they
data sovereignty. These multi-national providers haven’t already, if they are to stay ahead of
need to act quickly and transparently to appease the curve in data protection. To put it simply, it
their customers, particularly those that require the is essential to know where your business data is
highest level of guarantee on the issue of data stored, by whom and to ensure your provider is
sovereignty. transparent at every level.
The continued success of these more stringent
The General Data Protection Regulation principles to minimise the risk of attacks may pave
The General Data Protection Regulation (GDPR), the way for a standard that supersedes even the
the new set of standards currently in development GDPR. While these principles may seem heavy-
by The European Commission, aims to consolidate handed by today’s standards, in time they may
the current patchwork of standards and threaten well prove to be the minimum standard for truly Infoburst: It is essential to know where
more severe punishment. Current discussions secure data storage. These issues and more are your data is stored and to ensure your
suggest penalties of €20 million, or up to 4 per developed in UKFast’s 2016 IT Security and Cloud provider is transparent at every level.
cent of annual worldwide turnover are at stake for Technology whitepaper.
those who do not comply and I’d argue that this
kind of sanction is necessary considering the scale
of what is at stake.
For CISOs, one of the more obvious changes
in priorities is the introduction of a tougher vetting
process and an increased compliance between
firms as they weigh each other up in an effort
to avoid associations with a breach. In effect,
this new responsibility encourages self-policing,
and previous security failures – even those that
predate the implementation of the GDPR – may
weigh more heavily on the securing of business
partnerships.
Though negotiations over the wording of
the GDPR and the specific penalties are yet to
be decided, a preliminary proposal suggests
new tougher sanctions, a ‘right to erasure’, the
appointment of an independent ‘Data Protection
Officer’ issued by a European Data Protection
Board for larger firms, and the opportunity for
users to request a copy of their personal data
in an accessible format that can be passed on
electronically to another processing system. I’d
anticipate the role of the CISO becoming even
more critical to firms in the coming year as the
realisation of the importance of data security
regulation starts to hit home.

16 CLOUDCOMPUTING
NETWORK INFRASTRUCTURE The Transformation of the Workforce

ACHIEVING
David McLeman contemplates a
cloud first approach to welcoming
the millennial generation.

DIGITAL MATURITY
By David McLeman, CEO, Ancoris Ltd

Infoburst: The most innovative


companies are those where teams can
work together effectively with high levels
of collaboration.

18 CLOUDCOMPUTING
NETWORK INFRASTRUCTURE

Introduction
In 2015, the millennial generation, sometimes
referred to as ‘digital natives’, became the largest
segment of the workforce. These Millennials
aren’t just defined by when they were born, but
by the fact they have different communication
preferences to previous generations. This is a
generation that grew up with mobile phones,
prefers to do everything online and can’t imagine
life without social media. For employers, this
means that an ever-growing section of the
workforce will expect to use the same advanced
technology in the workplace that they use in their
personal lives. As a result, digital transformation,
powered by cloud technologies will be key to
recruiting fresh talent.
Simply investing heavily in a range of digital
initiatives though, is not enough to guarantee
your own organisation will be able to compete
and thrive. According to research by the MIT
Center for Digital Business, successful business
transformation depends on achieving ‘digital
maturity’. Companies who achieve this are
on average 26 per cent more profitable than
competitors that don’t. In order to reach
digital maturity and provide the necessary collaboration also requires simultaneous Infoburst: Entire teams must be able to
technology expected by the millennial workforce, co-authoring and co-editing, arguably only access shared documents wherever they
organisations must choose IT infrastructures that available in cloud services such as Google Apps are, which is now achievable with many
cloud storage solutions.
make collaboration easy, avoid information silos, for Work. Imagine how much time real-time
provide secure and easy access to enterprise data collaboration saves when entire teams can be
and are based on simple architecture so that users working on one document, business plan or
may be supported no matter where they are or proposal all at the same time.
what device they are using.
Integrated Social
Collaboration The millennial generation is defined by their
According to the Future Foundation, the most innovative approaches to communication. Mobile
innovative companies are those where teams is the platform of choice, online interactions
can work together effectively with high levels of are preferred, and they are information hungry
collaboration. For millennials, collaboration has and most comfortable with cloud-based tools.
become the norm. Now when young people do According to Nielsen, 80 per cent admit to
coursework, they compare notes, or chat about sleeping with their smartphone and 54 per cent
work over social media, supporting each other use social networking sites in work.
through their network and learning together. The impact of these trends in the workplace
In the workplace, we’ve been gradually is an expectation to use tools that are social and
removing paper. However, in many cases, the integrated, providing quick and easy access to
process of getting things done hasn’t changed. everything in one place. Fostering a collaborative
For example, building a group consensus on environment is dependent on social tools to
a document requires one person to draft and enable communication. Removing silos is a must.
email everyone, following which one unfortunate Not only are millennials reliant on contact and
individual is expected to integrate all the feedback working within collaborative teams, but siloed
into one document. This isn’t an efficient way of working tends to be less productive and fails to
working, and you might as well be printing it out fully utilise digital tools that could make jobs
and making comments in red pen. simpler and easier.
Integrating tools and collaborating on
document creation is critical to achieving digital Mobile Working and BYOD
maturity. Entire teams must be able to access Along with the demand for social tools, comes
shared documents wherever they are, which the demand for greater flexibility and mobility.
is now achievable with many cloud storage In multiple sectors and industries, employees are
solutions. However truly productive real-time increasingly using smartphones and tablets to

CLOUDCOMPUTING 19
NETWORK INFRASTRUCTURE

work on the move. Research by eMarketer shows networking capabilities alongside email, word
that adults are not only spending more time processing, spreadsheet and presentation apps Infoburst: Companies with BYOD
online every year at work and at home, but that – while keeping the cost and effort of managing strategies have seen a 46 per cent rise in
employee productivity.
increase is almost entirely as a result of mobile that to a minimum. Cloud tools are arguably
devices. The net result is mobile use outstripping the only ones available that provide this level of
desktop. By 2018, it’s expected that 35 per cent integration at one price point, without the need to
of consumer-owned smartphones and tablets will purchase separate add-ons.
also be used for work. Businesses are spending an enormous 70 per
The growing consumerisation of IT, and cent of their IT budgets simply on maintaining
expansion in this area as part of the movement to existing infrastructure. Analysts at Forrester warn
cloud platforms and digital maturity is boosting that future success will require organisations to
staff morale and productivity. Companies with cut ‘business as usual’ costs to just half their
BYOD strategies have seen a 46 per cent rise in budgets and devote savings to organisational
employee productivity and with more millennials expansion and innovation to remain competitive.
in the workforce, organisations are seeing up to 37 Reducing maintenance is therefore a good way to
per cent improvement in employee satisfaction. achieve this, and with millennials demanding new
A mobile approach to transformation will enable innovative technology at work, adoption should
employees to be more productive, working in be seen as a no brainer. Flexible and agile cloud
and out of the office and with the latest cloud tools come without the management headaches
technology, providing a consistent experience and reduced maintenance, and will help to reduce
across all devices. further costs by encouraging innovation and
increasing productivity.
Cloud as the Simple Solution
Achieving digital maturity, and fully welcoming Conclusion
digital natives requires a cloud first approach. In the age of the millennials, cloud computing
With such an influx from the millennial must be seen as an opportunity to change
generation, organisations are already moving workplaces for the better. It’s true value is as
past email and embracing social media tools, a springboard for full business transformation,
which let them communicate and collaborate helping to change the way employees work,
even more effectively. Chat, comment threads and interact with customers, suppliers, partners
on shared documents, micro-blogging and other and most importantly, one another. Adopting
forms of social media, as well as face-to-face video and encouraging the use of collaboration, social
conferencing, are all playing a greater role in how and mobile tools through fully integrated cloud
teams work together. That means you now need solutions will help to build a better business and
a platform that seamlessly delivers those social create happier, more engaged employees.

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SHADOW IT Innovation Versus Risk

THERISEOF
SHADOW IT Ed Macnair explains
how businesses can
mitigate the risk of
shadow IT.
By Ed Macnair, CEO, CensorNet

Introduction
Shadow IT – as the name implies – is the
installation and use of applications by employees
that operate in an organisation’s area of
shadows, without the knowledge or approval
of IT. These applications have not been vetted,
authorised, controlled or supported by the
IT team and therefore are often not in line
with the organisation’s requirements for data
management, security and compliance. At the
same time, shadow IT is considered by many as
an important source for innovation, enabling the
faster development of applications and tools not
considered by the IT team, to develop a prototype
way of working that benefits the entire business.
Shadow IT can lead to innovation with
applications meeting the needs of the business,
but can also lead to risk. It’s a balancing act for
businesses, with each individual organisation
needing to decide just how far they reside along
the risk curve. By allowing – or at the very least
turning a blind eye to – shadow IT, new working
processes that can benefit the wider business
may be found. However, shadow IT can also be a
security nightmare. Especially when you consider
that those members of staff who are likely to use
their own solutions, will inherently be from the
generation of risk takers and less concerned by
the need for all-encompassing security measures.
Infoburst: Shadow IT applications
are often far cheaper than their ‘official’
So, how can businesses protect themselves from
counterparts. this laissez faire attitude to risk and how should
businesses decide their own risk profile?

22 CLOUDCOMPUTING
SHADOW IT

BYOD as a Catalyst
In some ways, bring your own device (BYOD) is
the one to thank (or blame) for shadow IT. The
result of allowing such personally chosen devices
in the work environment has led to the creep of
employee’s own applications to access or manage
corporate information and data. The general
consumerisation of IT and the trend for staff to
bring in their own devices has meant that every
employee is now a potential user of shadow IT.
It’s no longer just rogue, tech-savvy staff wanting
their own tools. Shadow IT has become a broader
issue. A starting point for businesses wishing to
mitigate the risk is to ensure that their acceptable
usage policies are updated to cover the modern
day business, such as working from home and
BYOD.
 
Coming Out of the Shadows
According to Atos, 36 per cent of shadow IT
purchases is being spent on file sharing software,
33 per cent on data archiving, 28 per cent
on social tools and 27 per cent on analytics.
Respondents cited the IT department’s inability to
test and implement new capabilities and systems
in a timely manner, thus smothering creativity and  
productivity, as the primary call for shadow IT. Chasing Innovation
The trend for businesses to move core Infoburst: Organisations need to be Instead of trying to drive out shadow IT, some of
able to monitor an individual’s data flow
processes to the cloud – and staff’s general the world’s largest companies are embracing it
at the most basic level.
acceptance of it – has also accelerated its as part of a wider culture of innovation. Adriana
prevalence, while at the same time making it Karaboutis, VP and global CIO of Dell recently
harder to monitor. According to a recent survey said: “I don’t chase shadow IT, I chase innovation.
conducted by Fruition Partners of 100 UK CIOs, 60 When you work in a technology company you
per cent of respondents said there is an increasing have to be out there listening and determining
culture of shadow IT in their organisations, with how you can create even more value for the
79 per cent admitting that there are cloud services employees and customers that you serve as
in use that their IT department is not aware of. opposed to being defensive about owning IT.”
  I would tend to agree. The onus on
A Motivational Force forward-thinking businesses shouldn’t be on
It’s wrong to discuss shadow IT without stamping out shadow IT, but rather encouraging
examining the benefits it can bring. A recent Frost employees to adopt and get the most out of their
and Sullivan report entitled The New Hybrid Cloud tools of choice in a secure and productive fashion.
showed that 49 per cent of staff are comfortable  
using an unapproved application, because using Conclusion 
them helps staff to ‘get their job done more With the advent of shadow IT and the
easily.’ The rise of shadow IT may actually exponential rise of cloud applications,
inject a healthy dose of innovative thinking into organisations need to be able to monitor an
organisations, so shouldn’t be disregarded from individual’s data flow at the most basic level,
the start. The ability to test new approaches to regardless of whether users are in-office or mobile.
business problems that could have a positive Solutions such as cloud application control (CAC)
impact on the bottom line, is vital to employees at can provide businesses with this visibility and the
all levels. If they are encumbered by the need for ability to discover, analyse and control all the
permissions, or for budget approvals to get to the information that staff are accessing or sharing. It
technology they need, things can stall at a time is about managing security risks without stifling
when market conditions are changing quicker innovation. By ‘following the user’, businesses
than ever. Not to mention, shadow IT applications can ensure that employees are safe and secure
are often far cheaper than their ‘official’ at all times, whether they are using authorised
counterparts procured through the IT department. applications or those from the shadows. 

CLOUDCOMPUTING 23
CLOUDINFRASTRUCTURE Infrastructure as a Service

David Lozdan examines

PUTTINGTHEHORSE
the steps businesses need
to take to secure new
efficiencies from IaaS.

BEFORE THE CART


By David Lozdan, Head of Public Sector,
Exponential-e

Infoburst: As new technologies


emerge, the infrastructure that
supports these devices and
applications is becoming more
and more critical.

24 CLOUDCOMPUTING
CLOUDINFRASTRUCTURE
“As more enterprises move towards the cloud,
IDC currently predicts that Infrastructure as a
Service (IaaS) will be the fastest growing area
of this market between 2014 and 2018.”

Introduction new and efficient methods to facilitate it. Yet,


Most businesses are only just beginning to realise when compared to the public cloud, it doesn’t
the degree to which everything will change in necessarily provide the same amount of flexibility
the next few years of IT. First generation digital and agility - something that can be restrictive for
assistants like Siri and Google Now are collecting businesses.
more contextual information and transforming The public cloud in comparison has always
into autonomous intelligent agents that can make been available as a service that can be consumed
decisions on our behalf. Computers are starting to by all. It appeals and is used by the mass market
recognise patterns in data with Gartner predicting for backing-up files, streaming music and films or
that smart machines will author 20 per cent of email services. Surprisingly, despite advocating
business content – from shareholder reports to a private solution, a lot of global organisations
legal documents and press releases – within the adopt public cloud in one manner or another.
next two years. While sensor-packed devices like This solution may be suitable for parts of the
Fitbit and Apple Watch are beginning to talk to IT estate, but is certainly not secure enough to
each other and other internet-enabled tools. provide storage for the most important data and
However, as new technologies emerge, the documents running over a network.
infrastructure that supports these devices and In contrast, a hybrid solution can provide
applications is becoming more and more critical. the flexibility and agility of a public cloud, while
Networking speeds need to increase to cope with still providing the security a business needs and
the volume of bandwidth-hungry applications, would receive with a private cloud. Increasingly,
data centre racks need to be optimised to it is the hybrid cloud model that will provide
manage the movement of big data and the cloud the foundations of the infrastructure for next
needs to connect environments and devices. As generation technology. Instead of making an
a result, today’s businesses are demanding an upfront capital investment in hardware or relying
IT infrastructure that reliably supports critical solely on existing architectures, enterprises can
applications, but is flexible enough to cater for simply purchase more computing power or server
operational growth. space from their cloud provider as and when it’s
Despite this, many organisations don’t needed. This could be anything from a highly
necessarily want to invest in designing, buying, scalable, low cost architecture for a big data
building, deploying and managing the complex project to a high-capacity cloud network that can
and costly infrastructures that are needed to be scaled for peaks in web traffic.
support new technologies. Cloud has become
mainstream and enterprises expect to use it to IT Turns Strategic
level the playing field. The G-Cloud is one example Ultimately, the businesses that will grow most
of where this approach has been particularly in 2016 will be those which capitalise on IT’s
successfully. Since launching in 2012, a total potential to provide the business with new
of £856 million sales have now taken place via efficiencies and competencies. The hybrid cloud
the G-Cloud, allowing public sector bodies to delivers all the features expected of the cloud in
transition towards a ‘cloud-first’ policy and shift relation to flexibility and agility, while providing a
the complexities and expenses of hardware to secure environment that allows organisations to
cloud suppliers. focus on driving innovation, capabilities, service
management and business insight.
Driving the Digital Agenda As more businesses drive their digital
As more enterprises move towards the cloud, IDC agenda towards a hybrid cloud model, they will
currently predicts that Infrastructure as a Service be equipped with the infrastructure to deliver
(IaaS) will be the fastest growing area of this the best services available for their business.
market between 2014 and 2018. However, before Combining whatever existing infrastructure is
enterprises adopt IaaS, first they need to consider already in place with the burstable capacity
how they plan to consume and use the many and additional functionality of the cloud means
variations of cloud that exist. that resources can be adapted to business
For example, private cloud is the model requirements. In the long-term, this allows IT
that has evolved in most organisations. Many to move out of the backroom and evolve from
enterprises have built their own infrastructure being the plumbers of the digital age, into a vital
and automation for development and testing resource in developing IT strategies that drive
or running internal web services, often using revenue and meet business objectives.

CLOUDCOMPUTING 25
DISASTER RECOVERY Backup, Archiving and Recovery

THE FUTURE OF

Jaspreet Singh asks how


cloud can help solve problems
surrounding backup, recovery
CONTINUITY
and archiving of data.
By Jaspreet Singh, CEO, Druva

Introduction
Wherever you look in IT, cloud computing
strategies are taking off. For more than 75 per
cent of companies surveyed by Enterprise Strategy
Group in 2015, respondents have implemented
or plan to use at least one public cloud service.
This is a growth of over 300 per cent in
adoption compared to 2013. Spending on cloud
deployments is also due to increase within 42 per
cent of companies.
However, this change in how IT services
are delivered has an effect on how data can be
kept secure and protected over time. As more
data is created outside the walls of the office
and on mobile devices, existing approaches to
data backup, disaster recovery and archiving of
information all have to evolve as well.

The Future of Cloud


Talk to any IT professional about business
continuity planning, and it will normally become
clear how hard it is to get members of the
management team to understand the difference more mobile workers and greater use of cloud
between the various elements of data protection applications, it’s important to build up greater Infoburst: Using public cloud eliminates
the need to run a complete stand-by hot
that make up a full continuity plan. Even the understanding of how these pieces fit together,
site for continuity.
difference between business continuity (BC) both for the wider IT function and for the business
and disaster recovery (DR) can be difficult to get as a whole.
across without resorting to jargon. Enter cloud again. Using public cloud services,
In the past, this has not been helped by the companies can make use of the potential of this
IT vendor community either where different new approach to delivering services for their DR
technologies that were good for achieving specific strategies in the future. Cloud DR and DR-as-a-
aims around backup, recovery and archiving of Service implementations can help fix some of the
data would often be lumped together. As CIOs business problems that are coming up around
and IT teams face the challenges of supporting saving and storing data for backup purposes.

26 CLOUDCOMPUTING
DISASTER RECOVERY
However, this can also cross over into using cloud “Taking a cloud-first approach to DR gives
for archiving that data as well.
Now, this is not a case of using a backup tool
you the opportunity to reduce costs and
and then calling the backup an archive as well.
Archiving data has its own specific considerations
improve reliability when backing up,
around long-term data storage and retrieval to
bear in mind; it’s also worth noting that backup
recovering or archiving data.”
tends to be more expensive than archiving data
as this information has to be retrieved faster.
Instead, it’s worth going through any existing virtualisation platforms or hardware that might
business continuity plan to evaluate the likelihood affect a recovery. Instead, public cloud services
that data will be required and how quickly it will can support a wider variety of operating systems
be needed. You can then break down data into and platforms in one place.
three different categories:
Security and Cloud
Hot data – This is normally defined as company At the same time, security concerns around cloud
data that has been created in the last 30 days. should also be considered. The development
The original data will normally be saved close to of the EU General Data Protection Regulation
the production applications, and any recovery will (GDPR) provides guidance to companies of all
have to meet a very short Recovery Time Objective sizes on how they should be planning to meet
(RTO). compliance requirements regarding customer
Warm data – This normally covers data between data in Europe, while the re-negotiation of Safe
30 and 90 days old. While the RTO for this data Harbour is currently taking place.
can be longer than that for hot data, this data For IT teams that are concerned over the
will be required for running the business in a short security of their data in the public cloud, there are
time frame after a disaster event. steps that they can take:
Cold data – This includes all data that has to Encryption of data between the company’s
be kept by the business, whether for compliance servers or devices and the public cloud should be
purposes or internal records. However, it is not in place from the very start. However, the current
often called upon during day-to-day activities, and debates around how encryption technologies
so can be moved to cheaper and more reliable are used can be concerning. Instead, making use
long-term storage. of two factor encryption and data scrambling
ensures that data is properly secured in the cloud,
The aim here should be to unite backup, without having to manage keys.
recovery and archiving for the business, but Using multiple, separated keys for encryption
without ignoring the specifics of each area. By should also mean that the data itself is not
considering the requirements of each use case, it’s accessible by the public cloud service provider
possible to use one converged set of infrastructure at any time. For companies that are concerned
to meet those different needs. Rather than about their service provider being forced into
applying one tool for backup and then ignoring disclosing data, this means that this option is not
the needs of archiving, this should look to possible from the start.
automate the processes for handing over data There are also regional data privacy and
between backup and archiving storage. storage concerns that should be considered. For
As part of this, it’s important to match example, Russian companies should only store
the capabilities of cloud storage against each data about their customers on servers that are
requirement. Taking this holistic approach is physically hosted within the country according to
possible through using public cloud services like laws brought in during 2015; companies based
Amazon Web Services. Amazon S3 Storage can in Germany have much stricter rules on what
support hot and warm data, while Glacier would customer data can be taken from their employees’
handle cold data and archiving. devices or shared. To address this, it’s important
The role for public cloud services here is to look at where DR data is sent when using public
growing as more organisations seek to reduce cloud services.
their expenditure on capital investments. Business
continuity projects have traditionally involved a Conclusion
lot of additional hardware, software and skills Taking a ‘cloud-first’ approach to DR gives you the
in order to implement full backup and recovery. opportunity to reduce costs and improve reliability
This means that only the largest enterprises could when backing up, recovering or archiving data.
implement them properly. The growth of cloud for The aim here is to consolidate disparate tools
DR provides companies with a more cost-effective and save on costs. However, this should not be
option to run this critical infrastructure. confused with trying to apply single tools to every
Using public cloud eliminates the need to requirement within continuity; instead, it’s about
run a complete stand-by hot site for continuity. making use of cloud storage to meet the needs
This also removes the need to keep constantly of each use case, which reduces overheads and
monitoring the two platforms to check for enables the business to protect data across the
inconsistencies in the operating systems, organisation.

CLOUDCOMPUTING 27
CASESTUDY Email Management

ZERO DOWNTIME The Company


T C Harrison is one of the UK’s largest privately
EACS & Mimecast support
Office 365 migration for a
leading car dealership.

needed to ensure that Office 365 would provide


us with the best levels of reliability, continuity and
owned motor groups with 200,000 customers. virus/spam protection. We decided to explore a
Thomas ‘Cuth’ Harrison, a racing enthusiast hybrid solution, which we hoped would provide the
who competed in many British and European car best of both worlds.”
rallies, founded the T C Harrison motor and plant
dealership dynasty back in 1931. Currently run by The Solution
the third Harrison generation, James, Jonathan Having compiled a detailed set of selection criteria,
and William, it has grown to become one of the Neil enlisted the help of EACS to assist with the
country’s largest privately owned motor groups, project. “They’re an award-winning IT partner with
employing around 500 people across 16 locations. Microsoft gold accreditations and we knew they
It is actually a number of businesses, ranging had both the technical and implementation skills
from a network of main Ford dealerships to JCB to help us,” says Neil. “Their recommendation was
operations and servicing; from fleet and business an email management suite from Mimecast that
car leasing to auto finance, with a combined is cost effective, meets all our requirements and
turnover of more than £200 million. integrates seamlessly with Office 365. In fact, it
was the only solution that ticked all our boxes. I
The Challenge mentioned security as an important requirement.
As with any sizeable service enterprise with a large EACS were able to show us how effectively
customer base, T C Harrison’s email systems had Mimecast could encrypt emails whenever we wish
become the lifeblood of the business. It was not to transmit commercially sensitive data, such as
unusual to process over 12,000 emails a day. With customer lists for use by third party marketing
hundreds of users spanning nine different domains, organisations. Another key strength was the
reliability and continuity are paramount and archiving capability of Mimecast, and the role it
systems that had been appropriate in the past were can play in providing continuity. If I can give a
becoming a burden to maintain. Neil Bailey, Group simple, but important example, when someone
IT manager, explains: “We had been using more leaves the company, it’s crucial to have immediate
than one email system, protected by a common access to any communications they may have had
cloud-based spam and virus filtering solution. with prospective and existing customers. We need
However, it was becoming unreliable, culminating to make sure we are honouring any commitments
in two days’ downtime over a 12-month period. that may have been made. We now have that
Email is so mission-critical now that downtime reassurance.”
can lead directly to lost support and sales. For us,
where customer service is one of our competitive Conclusion
differentiators, there is always a risk of not The system has been running now for 12 months
delivering and damaging the brand. Meanwhile, and Neil sums up: “Unlike front-office systems, it’s
our requirements had extended from reliability, the nature of email management that users don’t
continuity and ‘hygiene’ to include archiving, comment on its success. Success is transparent. We
something that had not been an issue in the past.” have suffered no downtime, but even if Office 365
had failed we would have been able to continue
The Wish List communicating internally as well as with suppliers
“At the same time, we had decided to adopt and customers externally, all archived and virus
Microsoft’s Office 365 solution for some of our protected. As to virus and spam control, I see
key back-office systems,” continues Neil. “It meant from last week’s report alone that we rejected
we could exploit the benefits of cloud computing, no less than 73,912 emails across the group,
while continuing to provide our users with the including nine virus signature detections, 455 spam
applications they knew and liked. For my group IT signature rejections and 2,314 rejections based
support staff, adopting Office 365 would provide on IP reputation. That represents a huge saving
unprecedented levels of control, yet simplify in wasted time, not to mention frustration, for our
administration by shifting much of the burden to staff, along with the safeguarding of our corporate
Microsoft, including software updates. For users, data. According to reports, reading and answering
it would provide access from anywhere, including email takes up 28 per cent of workers’ time and the
home or on the road, sharing and updating typical corporate user sends and receives around
documents secure in the knowledge that data 105 email messages a day. Based on those figures,
integrity would not be compromised. However, we continuity alone cost-justifies the solution.”

28 CLOUDCOMPUTING
DATA CENTRE
SUMMIT 2016
2016
S O U TT HH
10thof
10th ofFebruary,
February, Barbican
Barbican Exhibition
ExhibitionHalls,
Halls,London
London
Thereare
There aresosomany
manyways
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will benefitfrom
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attendingData
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Centre Summit.
• BE part of the latest thinking and
• BE part of the latest thinking and
share the experience of other
share the experience of other
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and keep up to date with latest
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• LEARN from case
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To register visit www.datacentresummit.co.uk
DISASTER RECOVERY Migrating to the Cloud

ARE YOU PREPARED FOR AN


ONSITE DISASTER
Rufus Grig discusses the cultural changes that
organisations will face when moving to the cloud.
By Rufus Grig, CTO, Azzurri Communications

account the possibility of water damage and as


a result, the tapes were sodden. Luckily, recovery
was achievable – with careful hanging and hand
drying. The lesson from this is that in most cases,
disaster is always the situation that companies
aren’t expecting. Is it possible to efficiently
prepare for the unexpected? There is no definitive
answer that will bypass all fiascos, but there are
ways to avoid being caught with the hand drier
and a washing line.

Outside of the Office


Within a company structure, there are two
fundamental distinctions between employees
in the work force: at the highest level, there are
process workers and knowledge workers. The
individuals that businesses need to worry about
most in terms of disaster recovery are the process
workers. These are the employees that require
equipment and tools to complete daily tasks
that are normally tied to a specific location. For
example, the majority of retail workers need a till
to process transactions. Because retailers tend to
have stores in several different locations, moving
staff to another location can often easily offset
Introduction an incident in one store. However, in other cases a
Infoburst: In most cases, disaster is Your office has been flooded. Are you aware of process worker may be an individual in a contact
always the situation that companies how long your business could really carry out centre – making it harder because you only have
aren’t expecting.
‘business as usual’ if it had to? What policies have one centralised location.
been put in place and training undertaken to The least disruptive option for process workers
ensure employee productivity in times of crisis? is to set up a standby office in case of any
About 20 years ago, I worked for a company disaster. If the use of the second space is needed,
that was ready for any disaster. Their client record kitting it out with the appropriate apparatus for
boxes, which held all of their tape archives, were employees to do their day-to-day job is essential -
fireproof, shatterproof and practically from contact centres to logistics centres, a second
people-proof, and kept within the NatWest Tower. location is the only option. Considering where
Unfortunately, the IRA then blew up parts of said this location would be, and how plausible it would
Tower. While the boxes lived up to their designed be for all members of staff, must be logistically
ability and withheld this attack, the building’s decided to avoid further disruption in the case of
water pipes did not. The boxes didn’t take into a disaster.

30 CLOUDCOMPUTING
DISASTER RECOVERY
Knowledge workers generally need to be able
to do what they need to do wherever they are
(CEO, CIO …). They should be equipped with the
tools and skills to do this - whether this is using a
mobile phone, or portable laptop with a dongle –
and working outside the office building shouldn’t
be a problem. However, not every member of
staff that sits inside the knowledge bracket will
have this paid-for equipment. As a result, working
outside of the office is not always an option.
Investing in your employees’ ability to work in
more than one place may be expensive, but it
may ensure a lower disaster recovery cost.

ISO Standards
Business continuity is a failover that requires
a minimal effort recovery strategy. You have a
system and it fails – this could be a network or IT
system failure, or a fire or flood – but you have a
backup system in place and can quickly bounce
back from the failure with limited damage to your
everyday situation. Disaster recovery requires
manual intervention. There must be a plan in
place to prepare for the unthinkable. This can Where is Your IT Equipment?
range from the absence of the CEO, or a whole More and more businesses are moving their Infoburst: Business continuity is a
failover that requires a minimal effort
system failure, or possibly the inability to re-enter systems from under the stairs or the back recovery strategy.
the office. A good way to prepare for disaster cupboard to a place in the cloud – which in most
recovery situations is to look to the standards from instances dramatically improves security, reliability
International Organization for Standardization and availability. This, however, does raise a
(ISO). When qualifying for ISO standards number of issues that users need to be aware of.
companies are asked what their critical systems For example, when considering migration to
are, how every department functions, and what the cloud the issue of data sovereignty should
would be the worst possible outcome of a disaster. be considered. There are a number of rules
All eventualities are considered throughout the surrounding data protection in the EU, and
business – from who the critical people are, to the good news is that they cover the whole of
where network issues could arise. Acknowledging the region. Unfortunately, the European Court
every aspect of an enterprise and noting every of Justice has lifted the safe harbour scheme
process down isn’t always possible, but there between ourselves and the US. In the interim,
will always be that one person that knows the most organisations are relying on a mutual non-
operation inside out – who are they? In the event disclosure agreement (NDA) between themselves
of their unavailability, how would you continue to and anyone else who gets their hands on their
work? data under the EU agreement. While enterprises
Preparing for disaster recovery must involve patiently wait to see what replacement will be put
a test run – turning off the switch and checking in place for the US safe harbour scheme a mutual
how the recovery operation works. This will most NDA is essential, particularly if you are using an
likely be an on paper test, as a run through would American company to host your cloud systems
be costly and disruptive to all members of staff. and data.
Nevertheless, once it is tested, it will become Then there is encryption. Who has the keys
obvious what works and what doesn’t. Below is a to reading your data? The more secure you make
list of common disaster recovery questions that it, the harder it is to use. Several people must be
should be at the top of your consideration list: aware of how to get into the encrypted data to
ensure that it’s effectively used day-to-day, and in
• Moving offices – is there enough space? Car the case of a disaster.
parking? Commuting capabilities? Alternatively, the cloud could be used as a
• Insurance – are you covered from another backup option and on a pay-as-you-go scheme.
location? Setting a server up to run systems from the cloud
• Working from home – are employees able to if needed prepares businesses for a number
work at the same level of productivity? of data eventualities. It is a good and cheap
• Is the new space a safe, secure and suitable disaster recovery strategy - by only using it when
working environment? necessary, it allows for a secure virtual storage
• Have you thought about the employers’ duty facility. The suggestions above are a starting
of care? point, but they’re well worth trying to envisage
• IT system and network – does this work from across your own business model. Preparing for all
other locations? disasters is not possible, but attempting to could
prevent something that is screamingly obvious.

CLOUDCOMPUTING 31
CLOUDSERVICES Future-Proof Your Environment

CLOUD SERVICES
Alan Byrne explains why more organisations are
placing their business operations in the cloud.
By Alan Byrne, Director of Cogmotive

Introduction Successful businesses are constantly evolving. They thrive


It is expected that by 2018 over 60 per cent of enterprises will in often unstable environments and work at speed. These
have at least half their infrastructure on cloud-based platforms qualities should be assimilated in the technology they choose.
(Forbes). Rising levels of adoption often appear as a jarring In an increasingly digital world, young, nimble companies, with
contrast against the ammunition thrown at the cloud in favour revolutionary plans, and the infrastructures to facilitate pace and
of on-premises solutions: ‘it’s not as secure’, ‘there is less control change are confronting the most traditional, and rigid industries.
and insight’, ‘how do we govern its usage effectively’. And yet Everyone is aware of the global influence that digital businesses,
the market value continues to increase, showing no sign of such as the likes of Google, Uber, and AirBnB possess. This
slowing. According to IDC, in just 12 months, public cloud service renown, coupled with their lightning-fast responses to market
alone will hit £70 billion, so what is driving larger, legacy-laden trends, leaves slower, traditional contemporaries in their wake.
organisations towards an environment that many previously Recent predictions from IDC FutureScape reaffirm what many
shied from? businesses already know: in 2016, CIOs need to consider the

32 CLOUDCOMPUTING
CLOUDSERVICES

Infoburst: As its services continue to


develop, the cloud is on its way to full
transparency.

impact of digital transformation, on both their organisation and A common reason to continue with on-premises solutions is
their landscape. Suddenly the surge in cloud adoption among the belief that detailed performance analysis and IT governance
larger enterprises, and a current need to maintain competitive cannot be undertaken in the cloud and that it is impossible to
agility doesn’t seem quite so coincidental. see into. As its services continue to develop, the cloud is on its
way to full transparency. Using extremely intelligent reporting
Security Concerns tools, enterprise users are able to gain full view of their estate,
Previously, the main obstruction to mass adoption among larger with almost immediate savings. The data available in cloud
organisations has been security concerns. Ineffective protection, platforms can be analysed instantly to identify everything from
breaches, and poor visibility are the sorts of concerns that keep everyday usage, to license distribution and overspend, and even
IT pros up at night, both working, and worrying. The cloud’s the most incredibly obscure data that IT pros might just need
past is beleaguered with a handful of high profile instances that once…or perhaps never find a reason for.
called into question its security credentials, but as is the case
with IT - a lot has changed, and fast. Unreliable security is an Conclusion
issue that’s fading rapidly, partly due to re-education on best In IT terms, placing your head, or business operations
practices, but mostly thanks to innovation, which has produced and strategy, in the cloud no longer means ignoring your
risk-seeking tools. These solutions padlock all entry points surroundings, it means acknowledging them. Development
against intruders, and the numbers highlight a renewed faith. in cloud services mean total visibility for users, but complete
IHS Research estimates that the cloud security market grew by impenetrability for intruders. It comes as no surprise that the
over 13.5 per cent in 2014, and 44 per cent of organisations that desire to be responsive and efficient, with a view to future-proof
have moved to the cloud, use it specifically for security (CompTIA your environment has driven this uptake in adoption among
study). larger enterprises.

CLOUDCOMPUTING 33
OPINION The Future of M2M Technologies

2016 PREDICTIONS
FROM VODAFONE

Infoburst: Marketers are realising the


potential of IoT to enhance customer
experience.

34 CLOUDCOMPUTING
OPINION

Matt Key puts forward his predictions for the M2M


market in 2016 and beyond.
By Matt Key, Commercial Director, M2M at Vodafone

Introduction cent of the most sophisticated organisations


2015 saw the Internet of Things (IoT) become seeing significant return, compared to 43 per cent
a catalyst for digital transformation. With more of the least sophisticated businesses, and 69 per
than a quarter of all companies worldwide using cent of those most sophisticated organisations
M2M technologies, as unveiled by Vodafone’s stating that M2M has ‘fundamentally
M2M Barometer, business models are being transformed’ their businesses. With M2M and IoT
transformed and, as we embark on 2016, the gaining momentum, these integrated solutions
future of M2M technologies looks even more are seen as a must have, and we will see vendors
promising. M2M is becoming more pervasive, delivering more sophisticated deployment of the
impacting everything from back-end operations technology in 2016.
to the consumer experience. We expect a surge
in usage in 2016, with an increased focus on The Potential of IoT
creating a more cohesive ecosystem for the Marketers are realising the potential of IoT to
marketplace. Below are my predictions for the enhance customer experience and engage with
M2M market in 2016 and beyond. them in new and innovative ways. Through
customer-facing connected products and services,
M2M marketers gain insight from massive amounts
M2M strategies will evolve to drive new of data and new analytics technologies that
customer experiences. An increasing number of enable them to take strategic business decisions.
organisations are realising the potential of M2M Beginning next year, we expect the use of M2M
communications to not only automate internal and IoT to mature across all sectors. Companies
business processes, but also to drive new customer across all industries will place M2M at the heart
experiences. Companies are introducing new of their customer experience. For example, this
customer-facing connected products and services, year, M2M adoption in the retail sector grew
improving their existing offerings, increasing an astounding 88 per cent, with retailers now
revenue and creating new revenue opportunities. understanding that M2M can strengthen the
This trend is evident with 66 per cent of those shopping experience through personalisation,
already using M2M stating that their strategy smarter payment methods and digital signage -
today focuses on external stakeholders, according all while streamlining internal operations.
to the Vodafone M2M Barometer 2015. As
the scope of M2M expands beyond internal A Strategic Approach
departments, we predict more organisations With the sudden surge in IoT, businesses jumped
will adopt M2M and extend it throughout their on the connected devices’ bandwagon without
business, and that more than a third of businesses having a strategic vision or plan. Companies
will describe their M2M projects as innovation simply rushed to connect almost everything
focused, rather than IT. without evaluating the investment and potential
benefits. As the market matures, we expect
Greater ROI companies to weed out the solutions that do
Businesses are constantly looking for solutions not make sound business sense and focus on
that provide key capabilities for building connecting only those products or services that
next generation systems that make a greater align with their business or societal objective. From
positive impact. The convergence of M2M an M2M vendor and service provider perspective,
with other sophisticated technologies, such as this means the ability to understand the clients’
cloud computing and big data analytics, will needs and offer the right solution to the right
provide new business opportunities and lead to company, such as utilities and smart meters,
significantly greater returns. The Vodafone M2M heart monitors, fleet management and chronic
Barometer 2015 substantiates this with 83 per healthcare management solutions.

CLOUDCOMPUTING 35
CLOUDSERVICES

BUSINESS
Cloud CRM Systems

CRITICAL
John Paterson looks
at the benefits of
using colocation to
power SaaS CRM.
By John Paterson, CEO, Really
Simple Systems

Introduction
When Really Simple Systems began in 2005,
you could choose to host servers on your own
premises, colocate your servers in a data centre
or rent physical or virtual servers. Amazon’s EC2
didn’t go into full production until the tail end of
2008. The IaaS/PaaS revolution hadn’t begun. We
used colocation from day one. We liked the idea
of building our own servers with the exact mix
of processors, RAM, conventional and SSD drives
that suited our application, and we were wary of
storing our customers’ data on a box owned by
somebody else.

Uptime
It’s a universal rule that any individual IT system
will fail, no matter how clever it is and how much
internal redundancy it has. The power will go,
despite all the UPS’s. The Internet connectivity
will fail. This could be caused by external events or
internal misconfiguration by some cable monkey,
which isn’t discovered for an hour. Even Amazon’s
AWS goes down.
The only way to provide 99.999 per cent
uptime (that’s five minutes total downtime a
year, by the way, 24/7) is to have two systems
running in parallel. The two systems have to use
different data centres on different power grids
and different ISPs with different routings, and
switch automatically if one fails. You can achieve
redundancy like this without using colocation, but
you can’t if you use just one company’s service
to host your site, as is the case with a IaaS/PaaS
provider.

Build You Own Servers


Infoburst: One of the bugbears in The unique feature that colocation offers you is
maintaining your own servers is having that you can build your own servers exactly as
to constantly update them with the you want to. We use Intel servers, built-in RAID
latest security patches.
support, Seagate drives and Intel SSDs. We like to

36 CLOUDCOMPUTING
CLOUDSERVICES
Infoburst: One of the problems with
using a shared service is that other
people’s activity affects your response
times.

stick an extra drive in a spare slot in case a drive in


the RAID fails - we can then use the spare drive to
replace the faulty one, rebuild the RAID and save
a trip to the data centre.
All our servers have been through multiple
upgrade cycles, with additional RAM and
replacement drives. The old servers are moved
down to become development servers, or to non-
critical batch jobs. The first server we purchased
back in 2006 is still being used as a development
server, hosting multiple VMs. It may use twice as
much power as the newer servers, but is providing
great value.

One Colo Good, Two Colos Better


One of the bugbears in maintaining your own
servers is having to constantly update them with
the latest security patches. Windows servers
“It’s a universal rule that any individual IT
invariably need rebooting afterwards (which is just system will fail, no matter how clever it is and
one of the reasons that we are currently migrating
our CRM system from Windows/IIS to Linux/ how much internal redundancy it has.”
Apache). Having two instances doesn’t remove
the pain, technically it doubles it, but at least you
can manage when the updates happen and most
importantly, we can move everybody off one
data centre and onto the other while we run the
updates on all the physical and virtual servers, and
then move them all back. Managing rollbacks is the other. They use different ISPs and are on
easier too. We can take a snapshot of a VM before different power grids. And importantly for us,
applying the updates and if the updates crash the both are owned by UK and not US companies, so
system, roll it back until we figure out what the not subject to the US’s notorious Patriot Act. The
issue is. whole system runs with master-master real time
replication, so when a data centre goes offline,
A Cautionary Tale which happens at least twice a year for each of
Our marketing agency persuaded us to move it them, we can continue to run all our customers’
off our servers and onto Amazon’s AWS. We were CRM systems with no loss of data nor availability.
reluctant, but they insisted that it would much
easier for them to maintain and the uptime would Conclusion
be good. However, Amazon rolled out scheduled, Colocation works well for us. We can build our
but unannounced updates in the middle of the own servers, configured exactly as we like them
night, causing the site to go offline. Then AWS with lots of RAM and SSDs. With virtualisation
had lots of minor outages. We took the site back we can crank amazing value from the physical
in house running on our own servers with our own servers, and fire up additional development servers
failover system and it has been stable ever since. whenever we want. We’re confident that our
What was also noticeable was that the page customers’ CRM data is secure and nobody else
response time improved dramatically overnight can covertly access it. I’d argue that colocation
(see Pingdom graph). One of the problems with works out cheaper than renting servers, and
using a shared service is that other people’s certainly cheaper than IaaS/PaaS once you start
activity affects your response times, unpredictably to scale and need more resources. It is scalable,
- notice how steady the graph is once we when we need more resources we just rack more
migrated. servers and as our demand load is predictable
some weeks in advance, we have the time to
Solution provision new servers when we need them. Most
We colocate servers in Blue Square in Maidenhead importantly, it solves the data security and uptime
and Redstation in Fareham. They are 70 miles issues, which are business critical for our CRM
apart so a natural disaster in one won’t affect customers, and therefore for us.

CLOUDCOMPUTING 37
CONFERENCE 2016

Headline Sponsor

The Barbican 22nd June


Conference Centre,
Golden Lane, 2016
London EC1Y 0QT

The BICSI UK Conference and Exhibition is a one day conference due to


take place at London’s prestigious Barbican Conference Centre.

The event will deliver game changing information to those involved in the
installation and specification of network infrastructures in the data centre
and information communications technology environment.

For more information


Ian Titchener Joe Tye
ian@lgnmedia.co.uk joe@lgnmedia.co.uk
Tel 01353 771464 Tel 01353 771466

TO REGISTER VISIT WWW.BICSICONFERENCE.CO.UK

LGN Media LTD


E-Space Business Centre, 181 Wisbech Road, Littleport, Cambridge, CB6 1RA

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