Aulia Hapsari (1914190035)

Exercise 1
1. If we are careful, We wil succeed.
Answer: if we had been careful, we would have succeed.
2. If we phone R&D, we will get the information.
Answer: if we had phone R&D, we would have get the information.
3. If we change the formula, we will be ready for the price rise.
Answer: if we had change the formula, we would be ready for the price rise.
4. If we plan ahead, we will become the leader.
Answer: if we had planned ahead, we would have become the leader.
5. If we’re lucky, the competitors’ products will stay on the supermarket shelves.
Answer: if we had been lucky, the competitors’ product would have stayed on the
supermarket shelves.
6. If we change the ingredients, we won’t have to raise the price.
Answer: if we had changed the ingredients, we would’t have raise the price.
7. If we work hard, we won’t lose any customers.
Answer: if we had worked hard, we won’t have lost any customers.
8. If the price of syrup goes up, the increase will be passed on to the consumer.
Answer: if the price of syrup goes up, the increase would have on the consumer.

Exercise 2
1. Her mother has just returned from kuala lumpur.
2. A job advertising usually posted at social media or newspaper.
3. This might be a great marketing opportunity for us
4. This could be a fine marketing opportunity for us
5. This could be a great job for us
6. This should be a great marketing opportunity for us
7. This could be a great marketing opportunity for them
8. This could be a rissen markeing opportunity for us

Exercise 3
1. Customers wish that prices would go down
Answer: customers hope that prices will go down
2. The R&D department wishes that they could find a new formula
Answer: the R&D department hopes that they can find a new formula
3. Mike wishes that competition would lessen
Answer: mike hopes that competition will lessen
4. The market research department wishes the test results would be favorable
 Answer: the market research department hopes the test results will be favorable
5. The manager wishes that sales would improve
Answer: the manager hopes that sales will improve
6. Peggy wishes that the packaging department could hurry up
Answer: peggy hopes that the packaging department can hurry up
7. We wish all the departments would work quickly
Answer: we hope all the departments will work quickly

COMPREHENSION QUESTIONS
1. How would you define marketing?
Answer: marketing, which is sometimes called distribution, includes all the business
activities connected with the movement of goods and services from producers to
consumers or users
2. What two types of activities are associated with marketing?
Answer: marketing is made up, on the one hand, of physical activities such as
transporting, storingand selling good sand, on the other hand, a series of decisions under
taking any part of the process of moving goods from producer to user
3. What specific activities come under the heading of marketing?
Answer: marketing operations include product planning, buying, storage, pricing-
promotion, selling, credit, traffic and marketing research
4. Why do you think producers must be able to predict trends? Can you think of an example
when a producer or manufacturer didn’t predict a trend well?
Answer: because producers must know why consumers buy. Where and for what
purpose. Maybe, the goods don’t sell in the market
5. How has mass consumption been made possible in the U.S.?
Answer: the trend U.S. has been to high mass consumption, and what has been describes
“conspicuousconsumption

VOCABULARY PRACTICE
1. Our market research indicates a new predict among people in large cities
2. Market research must be completed before product devel opmentis started
3. The producer tries to distribution consumer trend sand then tries to influence them
4. Ano ther name for marketing is shopping centers
5. The consumer may be influencedin to buying a product through advertising
6. High mass consumption in the U.S. has been made possible by trend
7. Marketing operations include product planning and pricing among other things
8. In order to sell a new product, they have to consider how they want to promote it