COMPANY PROFILE

“Your favorite restaurants delivered”

Website OVERVIEW
Doordash is a food delivery company which acts as a bridge between the users and the restaurants.
https://www.doordash.com The goal of the company is to use technology to empower local business houses as well as give the
customers a relaxed day, free from cooking. The company helps people who are tired by the end of
Founded: 2013 in San the day, or lack communication during rains and snow to have piping hot food from the comfort of
Francisco, US their homes / offices. It is equally beneficial for business houses as they are able to reach out to a
much bigger customer base, and also reducing a hassle of having their own delivery crew.
Category: Supply chain,
logistics and delivery PERFORMANCE METRICS
• Valuation: $12.6
Primary office: San • Revenue: $900m USD
Francisco, US • Customer base of 16million
• Dashers / Delivery workers: 4million
Core technical team: San
Francisco, US ACHIEVEMENTS – 2020
• Partnership with Chase, Jan 2020
Status: Private

Employees: 7,500 to 8,000

Amount raised: $2.1b USD,

9 rounds (Series G)

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MARKET OFFERS
1. Food delivery to customers
2. Delivery agents for restaurants
3. Jobs on Gig payments
CHANNELS
1. App and Website based services
2. $20 referral bonus to customers
3. DashPass at $9.99/month and $99.99/year existed just for a year, and proved a failure, as only 12% customers opted for it.
COMPETENCIES
• Tie up with Wendy’s, Chick-fil-A, Chipotle, Chili’s, Cheesecake Factory, Buffalo Wild Wings
RESOURCES
Assets
• Hires its own drivers called Dashers
• 4 Step model for delivery
Processes
• Identification of customers
• Identification of restaurants lacking delivery services or online orders
• Employing dashers looking to deliver food
Priorities
• Hot food
• Hygienic
• Time for delivery
ASSERTIONS THAT BEST DESCRIBE WHAT THE COMPANY DID TO SCALE EARLY, RAPIDLY AND SECURELY
1. Use scientific and technological advances to develop innovative products and services
2. Standardize processes
3. Sell high quality products at lower prices compared to competitors
4. Continuously improving individuals and operations to deliver a portfolio of innovative products and services
5. Enter a new market by partnering with or purchasing local companies (New acquisition)
6. Dedicate teams with strong mix of marketing and technical skills
7. Continuously using customer feedback to support rapid product iterations

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8. Maintain connections with large and varied investor networks (Key to go for the 9th round of funding)
9. Apply big-data analytics to produce information about users, suppliers and customers and suggest questions
10. A strong top management team must own the scaling culture and model the behavior they want

REFERENCES
Doordash Website. https://www.doordash.com
Craft website. https://craft.co/doordash/competitors
Second Measure website. https://secondmeasure.com/datapoints/food-delivery-services-grubhub-uber-eats-doordash-
postmates/
CONTRIBUTORS (list alphabetically by last name)
• Kondavalasa Sai Abhishek Patnaik