Sales Prospecting Tools (Compiled List)

Tools to Build Your Prospect List

Building your list is the stage where you begin to determine whether a
prospect is a good fit for the business, the best way to approach them, and
ultimately determine whether or not there’s an opportunity for them to become
a buyer.

1. Leadfeeder

Pricing: 14-day free trial; paid plans starting at $55/month.

Rating: 4.7/5 on G2Crowd.

Leadfeeder is designed to help you discover potential new leads and

prospects by tracking which companies visit your website, even if they don’t fill
out a form or contact you.

With Leadfeeder, all you have to do is install the Leadfeeder Tracker

script and connect your Google Analytics account then you’ll be able to track
and analyze what pages people are visiting. This gives you opportunities to

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develop outreach and engagement strategies based on each lead’s behavior,
as well as helping you identify prospects you might not have been aware of
before.

Plus, Leadfeeder also helps you find the contact information for employees at
any company that visits your website. Allowing you to quickly find who the
decision-maker is and immediately get in touch with them.

2. LinkedIn Sales Navigator

Pricing: Paid plans starting at $65/month.

Rating: 8.4/10 on TrustRadius.

As the world’s largest professional social network, LinkedIn is an obvious

choice for many salespeople looking to find prospects. To accommodate for
that, LinkedIn launched LinkedIn Sales Navigator, a tool that allows for more
advanced search filters, displays more detailed information about each
prospect, as well as the ability to save and recommend leads, and InMail
credit. Leadfeeder also recently launched a partnership with Sales Navigator.

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3. FollowerWonk

Pricing: Free plan offered; paid plans starting at $29/month.

Rating: 4.2/5 on G2Crowd.

Twitter can be a goldmine for prospectors and using FollowerWonk you can
dive deeper into Twitter’s analytics. You can use FollowerWonk to search for
specific keywords in people’s bios like “Graphic Designer” for example, and it
will create a list of users who identify themselves as a graphic designer along
with information like where they’re located, what topics they often tweet about,
and who else they follow.

From there you can tweet at them directly, or attempt to find that user’s
contact information using the tools mentioned on this list.

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4. Quora

Pricing: Free.

Quora is an online forum where anyone can post questions and receive
answers. Thanks to their strict moderation policy, unlike similar sites like
Yahoo Answers, questions and answers on Quora are usually of higher quality
and provide greater insight. With Quora, you can create inbound marketing
opportunities by providing insightful answers and raising your company’s
profile.

But you can also find potential prospects by looking through the followers a
certain question has, or who upvoted specific answers. You can reach out to
these people through Quora’s internal messaging platform, or find out their
contact details through their public bios or linked social media accounts.

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5. AngelList

Pricing: Free.

AngelList was originally designed to be a platform for startups, VCs, and angel
investors to learn more about one another. For salespeople though, it’s a
directory of different companies that you can filter by organization type, the
number of employees it has, and even what stage of funding they’re currently
at.

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6. Product Hunt

Pricing: Free.

Product Hunt is a directory of new and upcoming businesses and products.

Beyond simply searching through the directory using keywords and filters,
Product Hunt has recently begun expanding its platform and features. For
example, they now have an “Ask” platform where, similar to Quora, users can
ask and answer questions from the community. They’ve also launched a
“Collections” feature, which helpfully groups businesses by specific topics
such as “Email Apps,” “Marijuana Tech,” or “Back to School Apps”.

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7. Capterra

Pricing: Free.

Depending on what your industry or niché is, Capterra is another goldmine for
salespeople searching for prospects. Capterra contains millions of listings of
different digital products and businesses which salespeople can filter through
topic and category type, including ratings for Leadfeeder.

8. Clutch

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Pricing: Free.

If you’re looking for a directory of all the digital agencies in the world, then you
won’t find anything better than Clutch. While similar to AngelList and Capterra,
Clutch differs by focusing entirely on digital agencies from marketing and
advertising to mobile app development.

9. MatterMark

Pricing: 14-day free trial; paid plans starting at $49/month.

Unlike previously mentioned directories and databases, Mattermark was built

entirely with salespeople in mind. You can easily search through their
directory of businesses through filters such as geography, company size,
industry and niche, business model, b2b/b2c, and even the amount of funds
their raising.

The best feature though is that MatterMark integrates directly into Salesforce,
allowing you to save businesses into specific lists. Also helping salespeople
automate their prospecting by creating saved searches with over 80 different
data fields, complete with company and news alerts.

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10. BuiltWith

Pricing: Free Google Chrome extension; paid plans starting at $295/month.

With BuiltWith, salespeople can find businesses that are using specific pieces
of software or technology. This is particularly helpful when looking for
competitors in your space. With BuiltWith you can find out which companies
are using specific tools, and it goes a step further by also providing you with
the contact details of each business.

For those who are turned off by the starting price point of $295 a month, you
can always check out the free Google Chrome extension, which provides
some basic insight into the tools a website is built with.

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Prospecting Tools to Find Contact Details
Now that you’ve built your lists, now it’s time to get out there and start setting
up those sales calls. Unfortunately, not everyone will have their contacts
publicly listed which is where these following tools come in handy.

11. Voila Norbert

Pricing: Free to find up to 50 emails; paid plans starting at $49/month.

Rating: 4.9/5 on G2Crowd.

Using Voila Norbert, all you have to do is enter the name of the person you
wish to contact, along with the company they work for, and it’ll automatically
pull up that person’s email address. Voila Norbert also takes it a step further
for prospecting salespeople with their Gmail plugin, allowing you to schedule
emails, send automatic follow-up messages, and set notes or reminders.

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12. Hunter

Pricing: Free to look up 100 emails; paid plans starting at $39/month.

Rating: 4.2/5 on G2Crowd.

Hunter (formerly known as Email Hunter) works as a simple Google Chrome

extension to find all the associated email addresses of any given domain. It’ll
even give a score on how likely it is that someone will reply to that email
address.

Even if you can’t find a specific prospect’s email address, Hunter supplies you
with the common pattern behind all associated email addresses so you can
effectively guess what your target’s contact details would be.

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You’ll also be able to gather email addresses by bulk through their Google
Sheets add-on which finds all emails linked with a domain and automatically
copies it all to a Google Spreadsheet.

13. FindThatLead

Pricing: Free up to 150 credits; paid plans starting at $29/month.

Rating: 4.5/5 on Capterra.

Much like Hunter, to use FindThatLead, type in a domain name and it pulls up
a list of all associated email addresses. Or, you can install the Google Chrome
extension and search for email addresses directly from your browser.

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14. Prospect.io

Pricing: Paid plans begin at $99/month for 1000 credits.

What sets Prospect.io apart from other email lookup tools is its ability
to integrate with major CRM platforms like Salesforce and Hubspot Sales, and
its unique credit system.

Much like Hunter, you can install a Google Chrome extension. However, with
Propsect.io you can also use your “credits” to verify emails, create simple drip
campaigns, and gain data and analytics through tracking each email.

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15. MailTester

Pricing: Free.

MailTester is a super simple tool where you enter in an email address and it
checks whether or not that email address actually exists. While the tool itself is
limited in some regards, it is useful in helping you “guess” and verify if a
prospect’s email is working or not.

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16. Skrapp

Pricing: Free for up to 100 emails; paid plans starting at $49/month.

Rating: 3.5/5 on G2Crowd.

Unlike other email lookup tools, Skrapp is one of the few tools that allows you
to look for email addresses associated with a LinkedIn account. Using
the Google Chrome extension, you’ll be able to go onto someone’s LinkedIn
profile and find the email that they used to sign up with.

Another neat function of Skrapp is the ability to save your leads directly into
lists, saving you that extra bit of time.

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Tools to Qualify Prospects
Qualifying a prospect achieves two things for a salesperson:

1. It helps them determine whether or not a prospect is worth their time, and
2. It helps the salesperson develop a more personalized approach.

Here are a few tools that’ll help you quickly qualify prospects.

17. Datanyze Insider

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Pricing: N/A.

Rating: 4/5 on Capterra.

Datanyze contains a variety of helpful tools for salespeople, but it’s specifically
their “eyeball” feature that is great for salespeople.

With Datanyze, all you have to do is go onto a prospect’s website and with
one click it’ll pull up what technology and tools they’re using, the number of
employees, annual revenue, and their connected social media profiles.

While their paid plans start at $600 per month, you can always check out their
free Datanyze Insider Chrome Extension, which will provide basic metrics of
the companies you’re visiting.

18. Mention

Pricing: Paid plans starting at $29/month.

Rating: 4.3/5 on G2Crowd.

Mention is a media-monitoring tool that searches through all major news

platforms and social media sites for anytime a specific brand, or keyword, is
mentioned. This is an easy way to learn what your prospect has been saying
online—and what others are too.

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19. Zoominfo

Pricing: N/A.

Rating: 4.2/5 on G2Crowd.

ZoomInfo is basically a giant database that provides users with all the
information they need to qualify a prospect. Beyond finding a company’s
general information, ZoomInfo lets you dig deeper and find out the contact
details for the employees of that company.

20. Vainu

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Pricing: Pricing starting at 6,600€ per year for five users.

Rating: 4.7 / 5 on G2.

Vainu’s sales intelligence platformis everything your team needs to give your
customers the tailored sales experience they expect. You can use 100+ filters
to search for best-fit prospects from Vainu’s real-time company database.
Follow any prospect list and instantly react when a new company matches
your criteria or something that indicates interest happens to them.

21. Detective by Charlie App

Pricing: N/A.

Rating: 4.6/5 on G2Crowd.

Detective by Charlie scours the internet anytime your prospect and their
company has been mentioned to provide the latest news regarding your
prospect. You’ll be notified of what initiatives they’re following, and who their
biggest competitors are based on their information. By integrating it with
Salesforce, you can find out if you have closed any deals with clients in the
same niche, location, or industry as them.

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22. CrystalKnows

Pricing: Free with a limited number of views per month; $29/month for
unlimited access.

Crystal Knows analyzes public data and, using their unique algorithm, details
for you that person’s unique personality profile. For example, you can learn
the way a prospect prefers to communicate and what their behavioral
tendencies are so you can better adapt your pitch and communication style.
You can also install their Gmail plugin which gives you real-time suggestions
about the recipient’s personality and communication style in Gmail.

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23. Owler

Pricing: N/A.

Rating: 4.1/5 on G2Crowd.

Owler is free database that provides you with company information such as
who their top competitors are, what their most recent acquisitions were, as
well as general information such as their linked social media accounts,
employee size, and annual revenue. While it does give you five free searches,
you will have to sign up for a plan if you want unlimited access.

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24. Demodesk

Pricing: 7-day free trial; paid plans starting at $19/month.

Rating: 4.8/5 on Capterra.

Demodesk is a web-based Screen Sharing and Video Conferencing tool.

Traditional tools only record a video of the presenter’s local desktop screen.
Demodesk sets up a 100% web-based virtual display instead. Requires no
downloads or browser extensions and can be accessed by just clicking a link.
Works with any browser, device and firewall. Instant lag-free collaborative
browsing and editing with multiple mouse cursors. Participants can also
preload content (Websites, Documents or Google slide presentations), create
meeting templates and add notes.

Demodesk is optimized for software demos, sales demos, remote onboarding

and remote support. Comes with automated meeting scheduling, pre-built
presentation flows, calendar and CRM integration.

Tools for Meetings

One of the more frustrating aspects of the sales process is figuring out the
right time to set up a call. This is especially difficult if you’re trying to organize
a time across different time zones. Save yourself the constant back and forth
by taking advantage of the following tools:

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25. Calendly

Pricing: 14-day free trial; paid plans starting at $8/month.

Rating: 4.6/5 on G2Crowd.

As one of the more popular scheduling tools on the market, Calendly makes it
easy for prospects to schedule calls, meetings, and demos. The tool works by
first syncing up with your Google Calendar and then you can create a
schedule based on what times you’re available.

From there, send a link and a prospect can pick a time that works for them.
With Calendly’s Gmail plugin, you can create ad-hoc meetings and send over
a clickable schedule of available times right in the email itself.

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26. Doodle

Pricing: Free to use; paid plans starting at $43/year.

Rating: 4.7/5 on GetApp.

Doodle is another great scheduling tool, but with a slight twist. Unlike similar
tools, Doodle gives prospects the option to nominate what times work best for
them. It’s then up to the organizer to pick the best option.

With their premium version, you can access Doodle’s other features such as
adding in your own branding, automated reminders and messages, and the
ability to create your own customized polls. This can be particularly useful if
you’re trying to set up a call between multiple people.

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27. ClaraLabs

Pricing: Free.

While originally built as a way to help employers manage and schedule job
interviews with potential employees, ClaraLabs can also be very effective for
sales teams. All you have to do is set your preferences—from your times
available, to your favored meeting spots—then Clara will communicate with
the prospect on your behalf to arrange a meeting time and location. You can
also set up meetings between a prospect and various members of a sales
team for a team-selling based approach.

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Tools for Engaging Your Prospect
Once you’ve connected with a prospect, the next step is to get them engaged
in a conversation. Here are some tools to help you do just that.

28. Boomerang

Pricing: 10 free credits per month; paid plans starting at $5/month.

Rating: 4.5/5 on G2Crowd.

Boomerang is a Gmail extension for email scheduling. There are many useful
functions, the most obvious being the ability to schedule an email in advance
to reach a prospect at their ideal time.

Boomerang also comes with a couple of other neat features to help you keep
your inbox from getting too cluttered. For example, you can also set it up so
that an email will automatically be sent if you don’t receive a response with a
few days.

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29. Rebump

Pricing: 30-day free trial; paid plans starting at $5/month.

For some prospects, you might need to follow up with them five times before
they respond; for others, three will do the trick. With Rebump, you can set
your own preferences for how many emails to send and the time it takes
between each email. You can also track and monitor the progress of each
email. All you have to do is activate Rebump within your Gmail and it’ll
automatically send follow up emails for you.

30. Bananatag

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Pricing: Free to use; paid plans starting at $10/month.

Another solid email scheduling tool, Bananatag integrates with all major email
clients—such as Gmail, Outlook, and Android. With Bananatag, you can
schedule emails as well as track if the recipient has opened your email. You
can also see whether or not they’ve clicked through on your links and
attachments.

31. HubSpot Sales

Pricing: Free basic plan; paid plans starting at $400/month.

Rating: 8.3/10 on TrustRadius.

HubSpot Sales is one of the most popular email management and tracking
tools in the world right now. A division of Hubspot’s CRM platform, HubSpot
Sales allows users to set up custom email sequences, track email open and
click-through rates, and automate routine sales tasks like rotating leads. The
tool can also help you find more prospects by finding out who’s visiting your
website. It also gives you the option of engaging with them directly with their
live chat feature.

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32. Yet Another Mail Merge

Pricing: Free up to 50 emails per day; premium license starting at $24/year.

Rating: 5/5 from Product Hunt.

Yet Another Mail Merge is a tool that integrates with both your Gmail and
Google Sheets to help you track who’s opening your emails. This is
particularly useful if you’re sending out emails in bulk.

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33. Close.io

Pricing: Paid plans starting at $59/month.

Rating: 4.3/5 on G2Crowd.

A powerful CRM platform in its own right, Close.io also happens to come with
many powerful tools for cold calling. With Close.io, you can increase your
outbound call volume with their ‘Power Dialer’ and ‘Predictive Dialing’
features.

Close.io will also track all outbound calls, giving you insights into how your
outbound efforts are holding up. It also allows for easy note-taking to keep
track of each individual prospect. Many Leadfeeder users also take advantage
of Zapier’s integration to pull website visitor information directly into Close.io.

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34. Message Ninja

Pricing: $99 for 2,000 delivered RVMs.

Message Ninja gives salespeople more flexibility when it comes to their cold-
calling efforts. With Message Ninja, a sales rep can schedule when calls will
automatically go out—and they’ll be able to target and choose prospects
based on their location. Message Ninja’s most prominent feature is their
“Ringless Voicemails” which will automatically leave a pre-recorded message
for your prospect without actually calling them.

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35. Ring.io

Pricing: Paid plans starting at $69/month.

Ring.io is a Salesforce integration allowing sales rep to maximize their cold-

calling strategy without having to leave Salesforce itself. Salespeople can
automatically track and log all calls within Salesforce in real-time and make
calls to multiple people at the same time with one click. As a Salesforce
integration, Ring.io gives reps the ability to build lists using filters and data
within Salesforce already.

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36. Skype

Pricing: Free.

Rating: 4.5/5 on PCMag.com.

Skype is one of the oldest video chatting apps and is used by hundreds of
thousands of professionals as their go-to tool for online conferencing. Skype
enables free calls to other Skype accounts.

With paid credits, users can also make calls to regular phone numbers
through the platform. Skype does not have a native feature for call recording
like some of the other services in this list, although that can be overcome with
third-party apps like Call Recorder for Skype at $39.95.

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37. GlobalMeet

Pricing: Standard plan starting at $12/user/month.

Rating: 3.9/5 on G2Crowd.

GlobalMeet is a cloud-based online conferencing tool, meaning that users are

not required to download a program to use it. All the organizer has to do is
send a link to the meeting room for the recipient to join the call. GlobalMeet
was built with enterprises and businesses in mind complete with many
features such as their integration with Microsoft Teams.

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38. UberConference

Pricing: Free for up to 10 participants with PINs required; business plans cost
$15/month for up to 100 participants with no PINs required.

Rating: 4.5/5 on Capterra.

UberConference is another online conferencing tool with a focus on

enterprises and businesses. UberConference can host meetings of up to a
dozen people without suffering a loss in audio and video quality, and also
comes with many features such as screen sharing, call recording, and even
custom hold music.

39. Seamless.AI
This is a great tool for building a database and engage with your prospects.
You can get the email address and phone number of your target prospects.

Youcan import it directly to your CRM

40. Bombora
Get a list of accounts that are ready to hear from you right now.

There are B2B businesses in active research mode for your products and
services. But do you know who they are?

Company Surge Alerts is a free weekly email containing a list of your target
®

accounts that are currently researching topics relevant to your business.

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Conclusion
Sales prospecting can be a big job full of repetitive tasks, but by using some of
the tools above, we hope you’ll be able to increase your efficiency, connect
with more prospects in less time, and close more deals than ever before.

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