You are on page 1of 1

Today, the high sales of popular consumer goods reflect

the power of advertising and not the real needs of the


society in which they are sold. To what extent do you
agree or disagree?

Nowadays, commercials publicity has a great influence to promote common


goods and sometimes consumers are subjugated to buy excess products which
are not associated with their fundamental requirements. I completely agree
with this view and believe that many people spend money being susceptible to
current trend of fashion and being likely to emulate his or her icon.
One of the significant reasons that is many people buy plentiful goods to lead a
life coping up with ongoing vogue of style. That is to say, many consumers, for
instance, young generation always keep eyes on the latest versions of their
favorite items and knowing the fact, productions houses launch their new
products by famous models. As a result, consumers of this echelon try to get the
apparels whimsically without considering its output. For example, a survey
conducted by the Association of Consumer Rights in India (ACRI), revels that,
although, 90% of the youngsters does not have sound income but 70% of them
purchase more than one smart phone, whereas, the old one is well enough to
execute his basic needs. So, advertisement plays a vital role to a redundant
purchase.
Another important reason is that some commodities are sold out merely
because of the advertisement casted by a modern protagonist for the time
being. In other words, many firms promote their goods which are not beneficial
to the society, by a national or an international champion so that their followers
consume that copping of his or her idol. Subsequently, such products are
penetrated by cleaver businessman into market and pupils are buying those
without considering their impact upon them. A case in point is in Bangladesh,
the immeasurable sales of energy drinks is only feasible here because of
publicity by Shakib Al Hasan, the all-rounder of the present cricket world.
In conclusion, I firmly confirm that the eye catching and provoking promotions
of various commodities affiliating the consumer’s emotions adversely which
results an unnecessary procurement in many communities.

You might also like