Actions

The following table identifies the actions we plan to take to achieve our strategic objectives. Include as many
rows as required.

Date Actions Resource requirements Key performance indicators

Month Specific actions to achieve (financial, physical, human)
and objectives
year
March Develop an incentive plan for Operations Manager Manufacturers show the lowest cost
2019 research and development
Budget needed to purchase option.
staff who are slow to innovate
products, additional $10,000 Eco-friendly cleaning services reflect
per month pricing to cover product costs

April Establish commercial cleaning Operations Manager Contract with at least 15 new commercial
2019
service including: Recruit two new full-time cleaning customers during the first year
cleaners. Increase the number of customers by
Expand sales to existing
30%
customers (build on a
strength)
Introduce existing products
into a new market (build on a
strength)

May Operations Manager New marketing strategies result in sales

2019 Monitor the Progress and customer levels in the first year of
planning.
of the Implementation
Process
Provide the Required
Resource Facilitation

June Identify and implement new
2019
marketing strategies including:
 Face book presence
 Blogging on web site
Door drops of leaflets
Need to recruit a Marketing
Officer
Advertising in local media for new
employees
Hire 7 additional employees according to
the contract depending on the number of
commercial cleaning customers.
uly Realign the Operations Manager to At least 20 new customers utilising
2019 environmentally friendly services in the
Organizational investigate
first year of the business plan
Structure Budget of at least
$100,000 for new
Organizational
Structure