+ sOUTHERN

TANZANIA'S
ULTIMATE RADIO
JACQUELINE LAWRENCEE
HIGHLANDS
FM 
 media for dev.

Radio +
Highlands FM Radio
covers 4 regions in
Southern Tanzania,

Business currently the only

media in Tanzania
that solely focuses
on using Media for
INFORM. EDUCATE. ENTERTAIN development. .
 86%
WHY RADIO?

TOTAL POPULATION THAT GET

ACCESS TO INFORMATION VIA
RADIO IN TANZANIA

In Tanzania, radio remains the only

information source that reaches mass
populations at once, free for the
consumer. 75% of the population live in
rural Tanzania.
 DO?
WHAT DO WE
We produce
Development programs that  
Equip rural populations
with information, raise
conversations on rural
hindrances to development
and amplify rural voices.  WE
develop outdoor programs like
Public forums,
Medical Camps, Trade Shows,
Music Concerts to help different 
causes within the region.  etc.
 DRAMA
AGRICULTURE PROGRAMS
These programs aim at behavioural
These programs help rural populations
change, creating drama/plays around
advance in farming methods and keep up
harmful society behaviours and how they
with new information in the agriculture
affect different parties.
field
WOMEN PROGRAMS
YOUTH PROGRAMS
Our womens programs visit women in the
Our Youth Radio programs give youth a
most rural part of the country to unveil
platform for discussion and exposes to
hidden challenges they face.
pioneering youth across the world
PUBLIC FORUMS & LOCAL
TECHNOLOGY GOV.
This program exposes our listerners to the
Our public forums invite local
latest advancements in technology across
governments and citizens to strategize on
the world, Keeping them connected.
better public services in their communities
TRADE  HEALTH AND NUTRITION
Our trade programs highlight challenges A program that focuses health and
and opportunities in different sectors and nutrition notfications for better maternal
how different businesses are progress.  health, childs growth, human growth,
disease prvention

our radioprograms +
 SHORT TERM GOALS

Connected rural and urban

populations who make better
decisions on trade, health, nutrition
and development We aim at having
rural communities that advance due
to having access to information,
better trade, better
infrastructure,,removal harmful
traditional practises, poverrty
alleviation

LONG TERM GOALS

Franchise our radio model across

Sub Saharan Africa in order to
implicate our local succces across
the continent.
Ruiwa, A village that had no water,
electricity or roads. Through public 
forums, Ruiwa now has access to 
all public services. Mission,
Implicate Ruiwa all across
Tanzania by highlighting key
development hindrances using
media.

Brand Connection
OUR BRAND PHILOSOPHY
Radio in Sub Saharan Africa is a tool
for change and we focus on using our
voice to amplify voices . 
WHY US?
OUR COMPANY'S MESSAGE
As a radio that is geared on change
we are not only of use to our listener
but also to commercial companies
and non governmental organizations
whose objective is devvelopment in
Tanzania but have little to no data
concerning the regions, we conduct
surveys and research on the
population ensuring we not only 
provide advertising space on our
airwaves but also insight on the
populations we serve as well specified
programs to combat development
hindrances
Why us?

WHY US?
Why us?

WHY US?
STAFF CAPABILITIES

Our journalists are highly trained in project

execution and management, data
journalism, Investigative reporting and
program production by organizations like
VOA, BBC Media Actions, DW Swahili and
Internews, Code for Tanzania being the only
media house in Southern Tanzania with
journalists with capacity to carry out
development projects in various arenas. T

Staff
Capabilities
 CLIENT WE SERVE
,

125

100

75

50

25

0
2015 2016 2017 2018 2019

We have seen a growth in our client

profile over the years to to increse
of our products and diversification

our clients
of ur programs to suit all sorts of
consumers.
Clients & Partners
ADDRESS

WE'RE HERE FOR YOU

P.O. BOX 1440 MBEYA TANZANIA
P.O. BOX 32010 DAR ES SALAAM TANZANIA

PHONE
+255752007503

EMAIL
JACQUELINE@MHFM.CO.TZ

Talk to us!