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English

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ANTONIO DE JESUS LUGO MERCADO

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 Actividad de aprendizaje 2

Evidencia 2: Workshop “Products and services”

La lectura es una de las habilidades más utilizadas en el mundo, pero a la vez es la

menos motivante, dado que en ocasiones hay textos muy extensos y con vocabulario
complejo que dificulta su comprensión y le resta interés al texto; afortunadamente
existen nuevos métodos que facilitan obtener la información necesaria y con ello
aumentar el léxico personal.

En este orden de ideas y con la finalidad de cumplir con el propósito de esta evidencia,
consulte el material complementario denominado Integration of products and
services.

Luego de esta consulta, resuelva el siguiente taller sobre comprensión lectora:

1. Find the main idea of paragraphs 1, 2, 9, 10, 11, and 12, and write them in a
paragraph.

The combinations of reforming the foundations of the modern economy so that

international competition attracts millions of new workers and consumers in what is
increasingly a race as cultural and structural trends change the nature of socio-
economic interactions by transforming people's aspirations and preferences as well as
the expectations of instant gratification offered by the services of seamless
interoperability between electronic products and devices. The shared economy and the
circular economy are two emerging concepts that reflect the interactive nature of the
modern economy exchanges. The shift from a brick-and-mortar economy, marked by
incremental innovation, to a hyper connected world, characterized by disruptive
innovation, is reflected in investment patterns.

2. Write a summary of ten lines from the text.

This means that new ways need to be explored with respect to the design and labelling
of products. Products are becoming ‘smarter’, more capable of autonomously
addressing and responding to evolving consumers’ needs. Combining the provision of
both goods and services in ever more hybrid forms. They are part of the broader
phenomenon of hyper connectivity, in which different segments interact and many
products and services prove complementary.
3. Choose a paragraph and translate it with your own words.

Technological Revolution La revolución tecnológica

The internet and digital
communications are general purpose
technologies, transforming economies
as profoundly as the printing press,
steam engine or electricity have done
in the past. Against this backdrop, it is
important to understand that there is
no such thing as a ‘digital economy’ –
the economy is digital. Far from being
the exclusive domain of technology
startups, every company, particularly
in traditional industries, needs to
prepare for digitization.
Yet, on balance, European
companies have been slow to adapt:
41% of enterprises are still
classifiable as ‘non- digital’– meaning
they do not use digital technologies
and have no digital strategy – while
only 2% take full advantage of digital
opportunities.
La Internet y las comunicaciones
digitales son generales tecnologías de
propósito, transformando las economías
como profundamente como la imprenta,
la máquina de vapor o que la
electricidad ha hecho en el pasado. Con
este telón de fondo, es importante
entender que no existe tal como una
"economía digital" - la economía es
digital. Lejos de ser el dominio exclusivo
de empresas de tecnología, todas las
empresas, en particular en industrias
tradicionales, necesitan prepararse para
la digitalización. Sin embargo, en
conjunto, las empresas europeas han
sido lentas en adaptarse: El 41% de las
empresas todavía se clasifican como
"no digitales". - lo que significa que no
utilizan tecnologías digitales y no tienen
una estrategia digital, mientras que sólo
el 2% se aprovecha al máximo ventaja
de las oportunidades digitales.
4. Choose ten words from the text and organize them alphabetically. Look for the
meaning of each word.

Communications: the act or process of communicating; fact of being

communicated. (comunicacion)
Competitiveness: is the ability to be able to offer a lower price for a certain
quality. (competitividad)
Economy: System of production, distribution, trade and consumption of goods
and services of a society or a country. ( economía)
Innovate: Change things by introducing novelties.
Interaction: is a reciprocal relationship between two or more people or things.
(interacción)
Internet: is a network that allows the decentralized interconnection of computers
through a set of protocols called. ( internet)
Productivity: is the relationship between the quantity of products obtained by a
production system and the resources used to obtain that production.
(productividad)
Products: is an eligible, viable and repeatable option that supplies makes
available to demand, to satisfy a need. (productos)
Services: is a set of activities aimed at meeting the needs. (servicios)
Technology: is the application of science to the resolution of concrete problems.
(tecnología)

5. Match the term with the corresponding meaning.

a Client e Things created by projects.

b Solution d A series of tasks to be done in a specified sequence.
c Engagement a A customer.
d Project b Products and services that solve a client’s problem.
e Deliverable c An agreement between client-service provider.

Desarrolle esta evidencia con la herramienta de su preferencia y envíe el archivo al

instructor a través de la plataforma virtual de aprendizaje.
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1. Clic en el título de la evidencia.

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3. Dejar un comentario al instructor (opcional).
4. Clic en Enviar.

Nota: esta evidencia es de carácter individual. Recuerde revisar la guía de aprendizaje

con el fin de verificar que ha realizado todas las evidencias propuestas, saber cómo
desarrollarlas y entregarlas correctamente.

Criterios de evaluación

 Puede extraer información adecuada y precisa, y tomar nota de una conversación,

programa, clase, etc.; referido a su profesión.

 Puede completar frases basado en información leída previamente en un texto.