Professional Documents
Culture Documents
Submitted to:
Section: 01
Course: ACT 360
Submitted by:
Name ID
Sashwot Kharel 1831755630
Md Naimur Islam Durjoy 1530402630
Md Sumon Miah 1430553030
Rajib Deb Nath 1831523030
Md Mizanur Rahman 1530230030
Mahmudul Hasan 1511375030
Sumon Sikdar 1430414030
15th April, 2020
Afrin Rifat
Senior Lecturer,
Dear Ma’am,
We are hereby submitting the group project which has enabled us get a deeper understanding of
the managerial accounting principles and costing concepts. With this project were able to apply
our theoretical knowledge that we acquired in class to our existing practical environment. For the
completion of the project we used various types of costing techniques including budgeted
costing, future projection of different costing systems, price projections and total budget of our
manufactured product. It is true that without your support, it would have been very difficult for
us to carry out the project work. We are immensely grateful for support and guidance we have
received throughout the semester.
We want to thank you for your support and we are very happy to get the opportunity to work on
this project. We hope that our unwanted errors will be taken with forgiveness.
Sincerely Yours,
Team
Table of contents
1. Background of the Product.............................................................................1
2. Industry Analysis............................................................................................1
3. Manufacturing Process...................................................................................1
5.Production Cost.................................................................................................2
5.1...............................................................................................Direct Material
......................................................................................................................2
5.2...................................................................................................Direct Labor
......................................................................................................................2
5.3................................................................................Manufacturing Overhead
......................................................................................................................2
6.1.................................................................................................Support Costs
......................................................................................................................2
6.2....................................................................................................Selling Cost
......................................................................................................................3
7.3......................................................................................................Prime Cost
......................................................................................................................3
8.Full Cost............................................................................................................4
11.2.............................................................................................Allocation Rate
8
13..................................................................................................Pricing Strategy
10
14.....................................................................................................Master Budget
11
14.1............................................................................................Revenue Budget
11
14.2........................................................................................Production Budget
11
14.3................................................................................................Usage Budget
11
18.................................................................................................Margin of Safety
17
19............................................................................................Operating Leverage
18
1.1 Introduction
We use pens and pencils every day to help us carry out different tasks, such as doing homework,
drawing a picture, or creating a sketch. Pen holders create a special place to hold those writing
utensils that we never seem to find when we really need them. Popsicle Pen holders are even
better since they are a great way to transform something from being ordinary to extraordinary
and can add a fun, spunky twist to the traditional holder. Our company Vintage Décor has come
into existence to manufacture what we call "Popsicle Pen holder" which we tend sell at a
competitive price while offering customers value for money. With our product people can say
good bye to their messy desk as our product allows our customer to keep their desktop clutter
free and stylish. The holder basically is used as a desk organizer for pen pencils, marker that
makes an individual's workspace more efficient. Therefore our product keeps everything well
organized, which will allow and individual to dress up their desk and office in a simple and
elegant way. Our product is also versatile in terms of its utility as an individual can store their
makeup items, knife scissors keys and even their mobile phones. As our product is introduced in
the market we are optimistic that it will stand out in terms of simplicity and functionality.
Our company has decided to manufacture the pencil holder for variety of reasons. The youths of
Bangladesh account for 30% of the entire population, and with the strengthening of the
Bangladesh economy the literacy rate is rapidly increasing every year. This means more people
are attending school every year. With this trend, it allows our company the perfect opportunity to
offer our product to these school goers to better organize themselves while carrying out their
coursework. This allows our company to create employment in Bangladesh as well at the same
time makes it convenient for student to carry out their assignments effectively and achieve higher
grades. Our product is not only limited to students, but rather provides utility to other groups of
individuals as well. Therefore our product can also be used in an office environment or can be
used to arrange makeup item and can also be used as a piece of décor. Another reason our
company decided to go for this product is simply due to the fact that the manufacturing process
is relatively simple. Because the value adding process is not very complicated, it also allows us
to produce the product at a lower cost.
2. Industry Analysis
As of now our company currently operates in the stationery, crafts and gifts industry. Due to the
fact that our product is designed to organize items as well as provide aid to students and as it is
also a handmade product our company will be competing in this industry. With a progressive
economy, and with the surge in the FDI in Bangladesh, more offices are being established,
literacy rate is increasing more people are attending school, therefore increasing the demand for
our product. Currently there are handful of competitors in the industry for now, but is likely that
more businesses will enter this industry as the market is expanding. Our aim right now is to
establish our self in the market so our company will be ready to bear stiff competition in the
future. Aarong, Home & Decor, Enfield, Good luck, are among the few competitors that stand in
the way of our company's profitability and market share prospects.
3. Manufacturing process
The manufacturing process for the pen holder not very complex rather it is simple. It is because
of the simplicity of the value adding process that helps our company to keep our cost low. As a
startup this simplified production process has allowed us to reduce confusion and therefore
maximize efficiency. The product is basically made of up of 3 parts; the base, Pencil holder and
Mobile holder. Our production is designed in such a way that certain groups of people work to
manufacture each item separately and then assemble them together.
1) Before our production processes start our team makes sure that all necessary items are
available to initiate the value adding process. The arrangements of Popsicle sticks, paper,
glue gun, paint and decorative items are made accordingly.
2) The line workers initially start by articulating the base of the product. First a piece of
paper is taken and then it is cut as per the size needed for the base. After that popsicles
sticks are adjusted with the size of the base to formulate a perimeter. Each Popsicle stick
are placed sequentially one after the other with the help of a glue gun to completely cover
the white spaces. It is also necessary to keep adding Popsicle sticks back of the base to
make it more robust and resilient.
3) After the base is ready, now the workers start to articulate the main part of the product,
i.e. the pencil holder case. Again a rectangular piece of paper is cut out, on top of which
the popsicles are sequentially laid out with the help the glue gun. Unlike the base made
earlier, this time Popsicle sticks are only laid out on the single side of the paper. Then the
ends of the rectangular surface are matched with each other to form a cylindrical
structure, which will therefore fulfil the job of the pencil holder.
4) Next, the workers start structuring the mobile case holder of the product. First two
parallel popsicles are laid out, which are then connected by a single stick to form an in
complete square. Taking this initial design as the framework, other popsicle- sticks are
stacked one after the other on top of each other until the shaped is hallowed. Then the
open ended side is again covered with the sticks after which the structure is completed.
5) At the end all the individual structures are assembled together to form the product as a
whole. The base is laid down and a cushion is added to it. After that on top of the base
then the cylindrical pencil holder case and the mobile case is fixated with the help of the
glue gun.
6) The final structured , is then painted, decorated and is made ready for shipping
5. Production Cost
8. Full Cost
For the successful operation of the business our company has been partitioned into 4 functional
departments which includes; Internet & Telephone, Designing, Manufacturing and Selling
Department. Our company has identified Internet & Telephone and Designing Department as
support department as they tend to provide additional support for the smooth running of the other
two departments. While in the other hand we have classified Manufacturing and Selling
Department as operational department as they are directly involved in producing and selling the
product. In this report we have used all the 3 methods to allocate our Support Cost. But we
believe the adoption of the step down method will be more appropriate for our business. This is
due to the fact that Internet and Telephone department provides service to all the other
department, while the Designing Department only provides service to the Manufacturing and the
Selling department. In terms of practicality Designing Department does not contribute much to
the Internet & Telephone department.
The table below shows the allocation bases along with their cost-effect relationship.
Factory Maintance 4
Internet & telephone 1.60
Designing Department 0.80
Delivery cost 1.5
Advertising cost 2.5
Packaging cost 2.5
Administrative cost 3.5
Total Cost Per Unit (Taka) 116.40
Our selling price is Tk. 170 per unit. Our revenue will be 170*250 = Tk. 42,500
The profit is more under activity-based costing is less than simple costing because cost
of support and selling department are not present in simple costing system.
-TK 225
If we compare our prices with that of our competitors, it is evident that our prices are more
competitive. While determining our mark-up element we were very cautious. We have set the
markup in such a way that it is competitive enough to attract new customers and significant
enough to earn us a decent amount of profit. As we are new to the business we have also adopted
a penetrating pricing strategy in which has allowed us to enter the market with a relatively low
price, which we will increase gradually in the future when we acquire sufficient market share.
Total 7500
Break Even Sales (in units) = Fixed Cost/Contribution Margin per unit
=9100/115
= 79.13units = 80 units
Break Even Revenue = Break even sales (in units) * Selling price
= 42500
Our margin of safety is at 68%. As the number is relatively large it is evident that we will face
less risk. This number indicates that in order for our company to make loss our sales must
drop by more than 68% or else we will still be making profit.
= 28750/ 19650
= 1.46 Times
This variable indicates that if there is a 1% change in our sales revenue then our contribution
margin will result in 1.82 % change in operating income. While in the other hand, if the sales
revenue of our company decreases by 1% then both contribution margin, and our net operating
income will decrease by 1.82%. Therefore operating leverage it a perfect metric to measure the
sensitivity of our contribution margin to a change in sales revenue.
Our company has done sensitivity analysis taking two scenarios into consideration.
Here we will evaluate the effect on our Sales, Cost, and Net income if,
First Scenario
25% increase in demand will result in, increase in unit.
New Unit: 250 + (250 x 25%)
=250 + 63 = 313 units
If the demand of the product increases by 25%, then our net income will also increase by
(1.46*25%) 36.5 %.
Proof,
If the demand of the product decreases by 25%, then our net income will also decrease by
(1.46*25%) 36.5 %.
Proof,