MODELS OF

COMMUNICATION
KIM CHESKA M. ARCE S
ABM111

BATCH2
TRANSACTIONA
LINEAR MODELS INTERACTIVE L MODELS
MODELS

BERLO’s SMCR SHANNON- DUNN AND WOOD’S MODEL

LASSWELL’S SCHRAMM’S
MODEL WEAVER’S MODEL GOODNIGHT’S
MODEL MODEL Woods model shows
MODEL
The process of how people’s
This communication is Laswell’s model Which shows he
communication in its Dunn and Goodnight’s communication
designed originally for described the concept of process and
simplest form. The present a transactional varies over time and
telephone communication interaction in
acronym SMCR stands model of communication in response to their
communication. It process as a Linear communication. The
for Sender, Message, process. They described history of relating to
includes five or a one way process source is the speaker
Channel, and Receiver. communication as an others. How people
components the which who encodes the
Berlo’s SMCR Model of interdependent process communicate and
information source, a communication is message. The
Communication where a speaker and a what meanings they
transmitter, receiver, transmitted from destination is the
describes the different receiver simultaneously create are shaped by
destination and noise. sender to a receiver. receiver who decodes
components that form the send, receive, and systems or contexts.
the message.
basic process of understand messages.
communication.

UNIQUE FEATURES OF
MODELS OF
COMMUNICATIONS
* Designed to improve
the technical * The concept of noise * Verbal Transmission
communication. is added in this model. Model.
* Used for new
* No two way * It explains the * Comprised five communication.
communication. barriers to effective Questions that described
communication very * Illustrates the circular
one of the earliest views
* There is no concept well. sequences process.
on how to communicate.
of feedback
* It breaks down *
* Underscores the function
* There is no concept communication into of communication in
of noise understandable parts. society.