Avanti Jawake avujawake_25@yahoo.

com

Result-driven professional; targeting assignments in +91 9167334747

Marketing & Business Analytics with an organization of
repute, preferably in Healthcare, Pharmaceutical & IT
Industry. Location Preference: Mumbai

Profile Summary
 An P.G.D.M qualified & competent professional with 1 year of robust experience in Marketing & Business Analysis
 Gained nearly 2 year experience of testing and analysis of Pharmaceutical, Ayurveda Drugs, Cosmetics and Allied
Documentation Process at Geo-Chem Laboratories (Rajkot) Pvt. Ltd.
 Proficient in Digital Marketing, Secondary Research, CRM, Promotional Campaigns & Lead Generation
 Possesses superior interpersonal skills, communication and presentation skills as well as capable of resolving
complex issues and motivating staff to peak performance; enabled leadership development within the team
 Maintained business relationships with current customers and prospective customers of the organization
 Skilled in planning digital marketing campaigns, marketing activities for Key Opinion Leaders (KOLs)
 Excellence in improving business performance by leveraging market insights to influence strategic and tactical
plans that delivered differentiated offerings to customers
 Managed appropriate media selection for product promotional campaigns
 An effective communicator with excellent relationship management skills and strong analytical, problem-solving &
organizational capabilities

Timeline
Geo-Chem Laboratories P.G.D.M (Marketing), Genworks Health
(Rajkot) Pvt. Ltd. As ICFAI Business Private Limited as
Junior Analyst School, Mumbai Marketing Specialist

Jan’15 – Sep’16 2019 Since Apr’19

Core Competencies

Marketing Business Analytics Digital Marketing

Consumer Trends Lead Generation Market & Competitive

Analysis

Promotional Campaigns Research & Development Team Management

Work Experience
Since Apr’19, Genworks Health Private Limited, Bangalore as Marketing Specialist
Key Result Areas:
 Administrating database management, monthly data reporting and performing reviews on effectiveness of
Promotional Campaigns
 Operating on more than one sales project at the same time & managing sales pipeline to drive new business
opportunities to commercial success
 Understanding the industry landscape and identifying the key trends, metrics, peer players relevant to the industry
 Efficiently implementing process improvement programs; identifying opportunities to improve business
performance in all dimensions
 Functioning with the geographic CEO to enable Digital Marketing in the region
 Understanding the business needs and identifying initiatives that will allow a business to meet those strategic goals
 Coordinating with the team in performing market & product research; implementing go-to market strategies
 Leading the inside sales team by example in key areas: prospecting, time management, funnel management,
forecasting, product knowledge
 Administrating the inside sales team by creating, refining, and executing regular sales meetings and workflow
process best practices
 Developing close working relationships with the inside sales team to strategize on the closure of transactions
  Responsible for developing and continuously improving product specific marketing literature and sales ideas
 Mapping geography wise current customer base and forecasting campaigns for superior market penetration
 Produced timely & accurate marketing pieces, utilizing all checklist and quality assurance tools, ensuring accuracy
and timely launch of campaigns

Highlights:
 Worked on a project of E-commerce website; managed the complete process including research, overall
personality of the website, content, images, setting up and marketing activities

Jan’15 to Sep’16, Geo-Chem Laboratories (Rajkot) Pvt. Ltd., Mumbai as Junior Analyst
Key Result Areas:
 Conducted testing and analysis of Pharmaceutical, Ayurveda Drugs, Cosmetics and Allied Documentation Process
 Worked on instrument Inductively Coupled Plasma (ICP-OES) (make-Perkin Elmer) with winlab32 Software and
Chemical Wet Lab

Internship
Mar’16 to May’16, StoryMirror Infotech Pvt. Ltd., Mumbai as Digital Marketing Intern
Project Title: Digital Marketing for a Content Marketing Platform
Key Result Areas:
 Managed Social Media (primarily Facebook & Instagram), planned & executed of campaigns
 Conducted on-boarding of new users to increase traffic on portal
 Planned writer engagement activities
 Executed research work related to competitors, social media and SEO

Academic Details
 P.G.D.M (Marketing), ICFAI Business School, Mumbai in 2019 with 9.61 CGPA
 B.Sc. (Life Science) from Ramnarain Ruia College, Mumbai in 2012 with 67.37%
 H.S.C from Model College, Maharashtra State Board, Mumbai in 2009 with 68.50%
 S.S.C from Maharashtra State Board, Mumbai in 2007 with 73.07%

Certification & Other Courses

 PGPM in Agribusiness Management, Welingkar, A+ Grade in 2013
 Completed Advance Diploma in Technical and Analytical Chemistry, Maharashtra State Board of Technical
Education in 2015
 Secured certification in SQL ‘The Complete SQL Bootcamp’ course created by ‘Jose Portilla’ on Udemy in 2020

Award & Academic Achievement

 Secured Best Summer Internship Project Award – September 2018
 Achieved participation certificate for AIMS International Summer Internship Project

Extracurricular & Trainings

 Contributed in Public Speaking and won first prize for two times
 Appeared in International Conference on Life Science in Xavier’s College in 2010
 Acted as member of the organizing team of ‘International Conference on Substantial Farming’ at Ramnarain
Ruia College - Head of Hospitality Department in 2011
 Completed Training on HPTLC (Anchrom) on 3rd January 2014

IT Skills
 Microsoft Office Course (Operating System: Windows XP) 2007
 R Programming, SPSS & SQL (Basic)

Personal Details
Date of Birth: 25th April 1992
Languages: English, Hindi & Marathi
Address: Room No. 12, Pawan Putra Chawl, Dindayal Road, Dombivali (West) Pin - 421202