online training

WORKBOOK

Client Mastery

with Bryan Franklin

 Client Mastery
Online Training
with Bryan Franklin

YOUR OFFICIAL ONLINE TRAINING GUIDEBOOK

4 Simple Tips To Get The Most Out of This Class:

1. Print out this workbook before the class starts so you can write down your notes as you
listen.


2. Review the topic outline so you know what to listen out for. Make sure you've set aside 90
minutes of private time for this session so you’ll be able to focus and fully receive the
benefits of the session.


3. During the event, write down ALL the interesting and new ideas and inspirations you get
while listening — that way you won’t lose the information most relevant to you.


4. Think of how you can quickly implement the secrets revealed in this session.

Preparation Tips:

• Make sure you are in a quiet place where nothing can distract you, and that you are not
driving a car or any other vehicle.

• Stretch your muscles before starting the class. Stretching loosens the muscles and tendons
allowing you to sit (or lie) more comfortably. Additionally, stretching starts the process of
“going inward” and brings added focus to the body.

Thank you for joining our online class. We hope you enjoy it!
 Client Mastery
Online Training
with Bryan Franklin

Before we start we want to ask you few questions:

• Do you feel worry about not having the right type of personality to be good at sales?
• Do you feel insecure about your skills and ability to constantly and consistently close the
deal?
• Do you believe that sales is manipulative?
• Do you feel frustrated about how many opportunities have passed you by?
• Do you feel nervous about approaching new people because you don’t think they need
what you are selling?

If you felt some or all of these, you are in the right place. Keep these questions in mind, we will
get back to them later. What you are about to learn is going to make a very big difference in
your income.

The next part is for you to take notes while you listen to the training session. Fill in the blanks
as you progress. These will be the important takeaway points for this session.

1. The most important conversations you can have for your coaching practice is also one of
the the most ……………………………, …………………………… and awkward.
2. The sales conversation will have more of an impact on your income
……………………………, your rates, ……………………………, your choice of what type
of clients you want to work with and ultimately your sense of …………………………… and
relaxation month to month.
3. You became a coach because you love …………………………… to people.
4. Most …………………………… decisions are basically emotional decisions. People only
use logic to …………………………… the purchasing decisions they’ve already made.
5. During your sales conversation you have to know the emotional sequence that every
buyer …………………………… before they buy and you have to get it in the right order.
6. Your …………………………… about sales and your ability to sell yourself is the biggest
factor in your financial success.
 Client Mastery
Online Training
with Bryan Franklin

7. What are the 7 common mistakes coaches make while creating clients?
- You’re talking too much
- …………………………….
- …………………………….
- …………………………….
- Your conversation’s focused 180 degrees backwards
- …………………………….
- Not talking to real customers
8. What are the three lies of sales?
- …………………………….
- …………………………….
- It takes a certain personality to sell
9. The heart of natural selling system is …………………………….
10. What are the 5 steps (emotions) of natural selling system?
- Curiosity
- …………………………….
- Possibility and Trust
- …………………………….
- …………………………….
11. What is “Calibrating?
…………………………………………………………………………………………………………
12. What are the three big things that create curiosity?
- …………………………….
- …………………………….
- …………………………….
13. What are the three factors that kill curiosity?
- …………………………….
- …………………………….
- …………………………….
 Client Mastery
Online Training
with Bryan Franklin

Questions to ask yourself

1. What is “natural selling” for you?

…………………………………………………………………………………………………………
…………………………………………….…………………………….……………………………..
2. What mistakes did you make as coach while creating clients?
…………………………………………….…………………………….……………………………..
…………………………………………….…………………………….……………………………..
3. What are some of the things your’ve decided to change about your next selling steps?
…………………………………………….…………………………….……………………………..
…………………………………………….…………………………….……………………………..
4. What aspects seem challenging about natural selling system? What aspects seem easy?
…………………………………………….…………………………….……………………………..
…………………………………………….…………………………….……………………………..
…………………………………………….…………………………….……………………………..
5. Give one example of powerful question:
…………………………………………….…………………………….……………………………..
6. Summarise your feelings after this training. Answer the questions we asked you in the
beginning. Do you feel the difference?
…………………………………………………………………………………………………………
…………………………………………………………………………………………………………
…………………………………………………………………………………………………………
…………………………………………………………………………………………………………
…………………………………………………………………………………………………………
…………………………………………………………………………………………………………
…………………………………………………………………………………………………………
 Client Mastery
Online Training
with Bryan Franklin

Use this space for any additional notes you have:



 Client Mastery
Online Training
with Bryan Franklin

SELF-REFLECTION

The right questions can spur your subconscious to feed you the right
answers. So ask yourself. . .

To sign up for Client Mastery, Bryan’s new course

on Evercoach, please visit
http://www.evercoach.com/client-mastery/
products/special for more information. But wait until
March 18 to sign up for the course. Near the end of
the online training, his new course will be offered at
a special price as a thank-you gift for class
attendees.