SIMMI BHATIA

E-mail: simmibhatia49@gmail.com
Phone: 08577013013
Excellent communication skills with the capability to contribute as a team player and interface with professionals at all
levels, targeting assignments in Finance & Accounts and Social Media Marketing
Location Preference: Kanpur

CORE COMPETENCIES PROFILE SUMMARY

 Proactive Company Secretary and PGDM (Marketing/ Finance) with
Social Media Marketing diverse competence proved in the curriculum and various reputed
competitive platforms to outshine
Media Audience  In-depth knowledge and inclination towards areas such as Finance &
Accounts and Social Media Marketing
Brand Awareness
 Managed social media campaigns and day-to-day activities including
Product Promotions online advocacy, editorials, community-outreach efforts, promotions
 Worked in association with BJP IT Cell in Advisory Services on Social
Social Community Management Media Marketing Platforms
 Apprised of the work ethics and procedures followed in execution of
Market Research
academic projects

 Insightful knowledge of the academic concepts and their applicability in

the practical world
 Achieved a strong, visible social media presence and developed concepts
with viral potential

P A R T -T I M E A S S I G N M E N T
Key Result Areas:
 Created engaging social media strategies and execution plans that cultivated audiences, increased web presence, and
enhanced brand awareness
 Monitored the evolution and trends in the usage of social media tools and applications; acted as an advocate of the
company in social media spaces; engaged in dialogue and answered questions where appropriate
 Implemented crowdsourcing as a means of reaching out to the organisation’s community of users and target audiences
to secure relevant information

SUMMER INTERNSHIP
Organization: HDFC Standard Life Insurance Corporation
Title: To Identify the Customer Perceptions in HDFC Standard Life Insurance Corporation

ACADEMIC DETAILS
 Pursuing PGD in Beauty and Wellness from Lakme Academy, Kanpur
 Pursuing Company Secretary from ICSI
 Pursuing LLB from Chhatrapati Sahu Ji Maharaj University in 2013
 PGDM in Marketing & Finance from GHS-IMR, AICTE in 2011
 BA from Jagran College of Arts, Science and Commerce, Chhatrapati Sahu Ji Maharaj University in 2009
 Completed fifteen months training for Company Secretariship; successfully completed SAP course

ACADEMIC PROJECTS
 Executed Marketing Project on “Two Wheeler Industry” to explain the segmentation, targeting, promotion mix and
marketing mix for each segment
 Gained knowledge of Customer Preference regarding Mid Segment Cars in Kanpur city
 Analysed Bharat Electronics Limited Financial Position

EXTRACURRICULAR ACTIVITIES
 Received 1st Prize in G.K. Quiz Competition in School
 Attained 2nd prize in Flower Arrangement Competition in School
 Participated in Search Foundation (Child Welfare Activity)
 Took part in National Maths Olympiad
 Played in Inter School Basketball Competition

PERSONAL DETAILS
Date of Birth: 22nd April 1988
Languages Known: English, Hindi and Punjabi