Professional Documents
Culture Documents
Time Period :
Platform :
Mobile Metrix Key Measures Access Method :
Education [Undup.] Universe Type :
Target :
©2020 Comscore, Inc Media :
Date :
Entity Tagging
Row Media Android Phone
Type Status
Total Unique
% Reach
Visitors (000)
Average
Total Minutes
Minutes per
(000)
Visitor
15,090,492 259.1
251,547 9.3
39,020 10.1
41,334 12.5
20,538 8.3
2,611 1.2
18,683 8.5
1,418 0.9
1,183 0.9
990 0.9
951 0.9
812 0.7
3,542 3.2
7,641 9.0
1,295 1.6
1,436 1.7
440 0.5
2,392 2.9
7,744 9.4
35 0.0
10,017 12.1
11,826 14.3
5,061 6.1
3,870 4.7
3,408 4.1
1,226 1.5
509 0.6
1,543 1.9
16 0.0
475 0.9
281 0.5
6,013 10.9
1,145 2.1
441 0.8
427 0.8
512 0.9
288 0.5
76 0.1
198 0.4
10,749 19.5
2,262 4.1
822 1.5
169 0.3
284 0.5
9 0.0
141 0.5
29 0.1
2,111 7.6
0 0.0
276 1.0
151 0.5
4 0.0
50 0.2
1,086 3.9
131 0.5
204 0.7
34 0.1
2,213 8.0
0 0.0
77 0.3
0 0.0
190 0.7
1,205 4.4
642 2.3
636 2.3
0 0.0
423 1.5
171 0.6
456 1.7
179 0.6
806 2.9
307 1.1
0 0.0
615 2.2
2,788 10.1
471 1.7
186 0.7
0 0.0
0 0.0
2,762 10.0
0 0.0
154 0.6
543 2.0
639 2.3
42 0.2
0 0.0
21 0.1
0 0.0
0 0.0
552 2.0
218 0.8
13 0.0
152 0.6
607 2.2
0 0.0
552 2.0
88 0.3
87 0.3
205 0.7
0 0.0
37 0.1
526 1.9
900 3.3
525 1.9
176 0.6
276 1.0
119 0.4
1,040 3.8
9,367 33.9
67 0.2
326 1.3
461 1.9
713 4.6
0 0.0
1,105 9.2
MyMetrix Legend
ENTITY TYPES
not all.
Centric Unified (Panel + Census) measurement.
without panel.
tagged data, but not all.
++ Entity is projected completely based on its census tagged data.
T One or more child entity is projected based on census tagged data.
0 No platforms tagged
1 1 platform tagged
2 2 platforms tagged
3 3 platforms tagged
4 4 platforms tagged
0 No devices tagged
1 1 devices tagged
2 2 devices tagged
3 3 devices tagged
4 4 devices tagged
5 5 devices tagged
[P] Property
[M] Media Title
[C] Channel
[S] Subchannel
[G] Group
[SG] Subgroup
[N] Ad Network
[X1] Extended Network
[BSN] Buy Side Advertising Network
[DSP] Demand Side Platform
[EX] Exchanges
[SSP] Sell Side Platform
[E] Custom Entity
[NE] Network Custom Entity
[A#] Alternate Rollup
[a1] Advertiser Level
[P1] Product Level
UNIFICATION STATUS
Partially Unified At least one child entity is Fully Unified, but not all.
(Panel+Census) measurement.
panel.
Panel Only Measured and reported completely based on panel without census.
ALERTS
other entities
** Entity is an ad network
(v) The ad network has been verified by comScore.
... Data used fell below minimum reporting standards and/or data not available.
period.
# Caution - small base may result in unstable projection.
## Directional purposes only - base too unstable for reliable projection.
and/or different level.