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Course Outline for SS113 – Entrepreneurial Mind

A. 1: Course overview
1) Entrepreneurial mind
2) Essential Characteristics of the Entrepreneurial mind creativity
3) Entrepreneurial Competencies

B. Unit 2: Inside the Entrepreneurial Mind: From Ideas to Reality


1) Creativity, innovation, and entrepreneurship
2) Creativity---a necessity for survival
3) Creative thinking
4) Barriers to creativity
5) How to enhance creativity
6) The creative process
Techniques from improving the creative process
Intellectual property: protecting your ideas

C. Unit 3: Creating an Enterprise


1) Identifying business opportunities in the environment
2) Global opportunities
3) Forms of business organizations

D. Unit 4: Develop a Business Plan


1) Why a Business plan is important?
2) What goes into a business plan?
3) How to create an effective business plan?

E. Unit 5. Identify and Meet a Market Need


1) Identify your Market
2) Research The Market
A. Know Your Competition

F. Unit 6:Building the Business Plan: Marketing and Financial Considerations

G. Unit 7: Global Aspects of Entrepreneurship


1) Why go global?
2) Strategies for Going Global
3) Barriers to International Trade
4) International trade Agreements

H. Unit 8. Risk management


1) Business Risks
2) Insure Against Risks
3) Other Risks

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