Perkembangan Ekosistem Digital

untuk Halal Lifestyle

di Indonesia
Bayu Bagas Hapsoro
QS. Al Baqoroh : 168
 HADIST
ROSULULLLAH SAW
 HADIST
ROSULULLLAH SAW
“A vast majority (80 percent) of the 783 survey respondents
believe their industry will be disrupted by digital trends.
Nearly half of the respondents say their organization’s
traditional business model will be obsolete by 2020, yet the
new models and strategies are still evolving.”

Harvard Business Review Analytic Services (2016)

Trending Topic(s)

New Business Model &

Marketing Strategy
 “Penghargaan (destinasi wisata halal unggulan)
diberikan karena destinasi wisata di Jawa Tengah
dinilai memberikan akses kenyamanan bagi
wisatawan muslim. Mulai dari fasilitas yang
disediakan, hingga pendukung lain, seperti kuliner,
cenderamata, suvenir, dan sebagainya.“

Gubernur Jawa Tengah Ganjar Pranowo melalui Kepala Dinas

Kepemudaan, Olahraga dan Pariwisata Provinsi Jawa Tengah,
Sinoeng Rachmadi
 VALUE PROPOSITION

“Why should the customer buy from you?”

defines how a company’s product or service fulfills

the needs of customers

REVENUE MODEL
“How will you earn money?”
describes how the firm will earn revenue, produce profits,
and produce a superior return
on invested capital (sales, affiliate revenue, etc.)
Eight Key Elements of a
Set of planned activities designed to result
Business Model in a profit in a marketplace

1. Value proposition
2. Revenue model
3. Market opportunity
4. Competitive environment
5. Competitive advantage
6. Market strategy
7. Organizational
development
8. Management team
Trending Topic(s)

Digital Payment & Cyber Security

Trending Topic(s)

Disrupted Industry
Trending Topic(s)

New Business Model &

Marketing Strategy
 “Penghargaan (destinasi wisata halal unggulan)
diberikan karena destinasi wisata di Jawa Tengah
dinilai memberikan akses kenyamanan bagi
wisatawan muslim. Mulai dari fasilitas yang
disediakan, hingga pendukung lain, seperti kuliner,
cenderamata, suvenir, dan sebagainya.“

Gubernur Jawa Tengah Ganjar Pranowo melalui Kepala Dinas

Kepemudaan, Olahraga dan Pariwisata Provinsi Jawa Tengah,
Sinoeng Rachmadi
DIGITAL
DIFFERENCE

• Leadership
• Partnership - One big idea isn’t enough anymore, and
rapid innovation and speed to market are more critical
than ever.
• Engaging customers & employees in new ways,
• Optimizing operations,
• Products transformation.

Corporate Vice President, Worldwide Services And Digital, Microsoft, Anand Eswaran
Upcoming
Trends
• Halal Travel 2.0 (DIY Umra, Islamic Heritage AR,
Deeper Training Immersion with VR Umra, etc.)
• Artificial Intelligent (Empower Muslim Travelers)
• 5G Technology Vs. Starlink Internet Network by
SpaceX (with speed connection up to 8.5 Gbps)
“Starlink aims to solve two big
problems with the modern internet:
a lack of pervasive and affordable
connections, and a significant lag
between distant locations.”

Elon Musk
Bayu Bagas Hapsoro
• E-mail : bbhapsoro@mail.unnes.ac.id
• Blog : bbhapsoro.blog.unnes.ac.id
• Twitter : @bbhapsoro
Eight Key Elements of a
Set of planned activities designed to result
Business Model in a profit in a marketplace

1. Value proposition
2. Revenue model
3. Market opportunity
4. Competitive environment
5. Competitive advantage
6. Market strategy
7. Organizational
development
8. Management team