Professional Documents
Culture Documents
A. Guidelines in Brainstorming
1. Interest in the Subject Matter
2. Richness in Available Resources or supporting evidences.
3. Timeliness and Relevance of the Topic
4. Limitation of the Subject
5. Personal Resources
D. Choose whether you will conduct for Qualitative or Quantitative Research Topic considering the
following:
QUANTITATIVE QUALITATIVE
Analyzed through math and statistical analysis Analyzed by summarizing, categorizing and
interpreting
Mainly expressed in numbers, graphs and tables Mainly expressed in words
Requires many respondents Requires few respondents
Closed (multiple choice) questions Open-ended questions
Key terms: testing, measurement, objectivity, Key terms: understanding, context, complexity,
replicability subjectivity
QUANTITATIVE QUALITATIVE
Surveys: List of closed or multiple choice Interviews: Asking open-ended questions
questions that is distributed to verbally to respondents.
a sample (online, in person, or over the Focus groups: Discussion among a group
phone). of people about a topic to gather
Experiments: Situation in opinions that can be used for further
which variables are controlled and research.
manipulated to establish cause-and- Ethnography: Participating in a
effect relationships. community or organization for an
Observations: Observing subjects in a extended period of time to closely
natural environment where variables observe culture and behavior.
can’t be controlled. Literature review: Survey of published
works by other authors.