Design Brief for Shower Tote Bag

 Our idea is to make a Shower Tote Bag that holds EVERYTHING you need in the
Project
bathroom, with room to spare. We will make this from a quality, thick mesh with a
Description
reinforced handle. This little shower tote bag is ideal for going to the beach, swimming
pool, and for traveling.
Scope
 User-Friendly: The shower tote bag can be hung over the door, or keep on shower
stand by the corner. It's low on maintenance and easy to clean.
 Quick Dry: Breathable mesh to allow water to drain easily so it dries quickly and resists
mold.
 Spacious: Various pockets allow you to organize all your shower
 accessories and toiletries inside.
 Durable: Durable with sturdy base, which helps in carrying the essentials without wear
and tear Strong, but comfy handle with easy grip to carry the bag.
 Portable: The shower tote bag will be easy to fold and can be carried anywhere.

Constraints
 Cannot be 100% sustainable, as the quick drying mesh is an important feature
 Durable Plastic base needed to make bag sturdy, prevent flopping and to carry heavy
toiletries if any.

Target Users
 College Students living in dorms
 People going on frequent Camping and travelling
 Would be easy to carry Gym essentials

 Can the bag be 100% sustainable, without any compromise with functional features?
Exploration
 Can it be made customizable as per user needs, by increasing no of compartments?
Questions

Expected
 Users will be able to carry all the necessary items to bathroom with ease
Outcomes  Attach it to the walls, have a smooth bath without any hassle
 Target consumers by this product to solve their pain points

Success
 Unit Sales of the product
Metrics
 Reviews by the target users
 Net income generated from sales of the shower tote bag
Demand of the product by non-conventional target base
Design Brief for Cupboard Rack
A cupboard rack for the shelves in the campus that solves the issue of lack of racks in
Project
the cupboard to classify different clothes and aims to make everyone’s cupboards
Description
organised and aesthetically appealing, in process saving the time to find clothes.

Scope
 Multipurpose- Multipurpose cupboard racks, could be used for clothes or
books
 Customizations- Customizable columns to adjust the height for the racks as per
the need; Customizable colors to suit the artistic people
 Eco-Friendly- Made from sustainable and eco-friendly material
 Organizer- Assists in keeping your cupboards organized
 Convenient- Very convenient and easy to use , especially for smaller clothing
items

Constraints
 Cannot be 100% sustainable
 Regular source of scrap cloth from boutiques, factories will be needed
 Along with cloth another material will be required to make the organizer sturdy
Target Users
 College Students living in dorms, hostels
 Students at Boarding schools
 Upper middle class and Middle class households

Exploration
 Can the columns be smoothly adjusted quickly as per the user’s needs/preferences?
Questions
 Can the walls of the columns be sturdy enough yet functional?
 Can the spaces of each column be adjusted in such a way that it does not hamper
functionality?
 Can it be made entirely of sustainable eco-friendly material and what are the
challenges to using it over conventional material?
Expected
 Users will be able to classify and categorize their things in a manner that saves them
time over present methods
Outcomes
 Users will be able to adjust the columns as per their need or interest depending on
the nature of their things

 Unit sales of the product

Success
 Comfort and ease of use for consumers
Metrics  Reviews of the product by the user base, particularly on aspects that cover the pain
points and unique features
 General awareness among consumers of the features and uniqueness