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8 Reasons Why Webinar

Meetings are More Efficient


Than in-Person Meetings
BigMarker

Jul 27, 2017·8 min read

You have probably figured out by now that there are many ways to
conduct a meeting. It used to be that meetings required everyone
to be physically present in the same room at the same time.
However, thanks to technology, webinar meetings have evolved to
become a far more efficient than in-person meetings. Here are
eight reasons why this is true.

1. Exceptional Value is Delivered


While in-person meetings have long been necessary they are often
incredibly expensive.

This is true on a variety of fronts. If you are a business that needs


to have all of your regional staff attend regular meetings, the
expense of flying everyone in and providing lodging can get out of
control rather quickly. This does not even take into account the
cost associated with feeding everyone.

If you are hosting paid presentations, the same concept applies.


Many participants may feel that they cannot attend because of the
personal expense incurred. Even if you offer the meeting at no cost
to the participant, there are other expenses incurred by the
participants that could limit the perceived value in the end.

Webinar meetings take care of these issues.

It is now possible to host regular meetings with your staff around


the world with relatively minimal expense. Even if you want to
charge for your webinar, participants will now be more
encouraged to sign up because they will incur no other expenses as
a result of attending.

The value delivered in this regard is exceptional. It’s also possible


to get meaningful feedback from your participants in real time,
which enhances the value of the webinar. You will find that the
excitement will build from one presentation to the next as the
audience begins to leave positive reviews and encourages their
acquaintances to attend future webinar meetings that you host.
These are all components that make hosting webinar meetings a
more efficient use of your time, and your participants, in
comparison to in-person meetings.
2. Webinar Meetings Allow You to Become an
Expert in Your Field
As a presenter, you become the expert. Webinar meetings are a
great way to tout your experience and your professionalism to all
of the participants that attend.

The flexibility and ease of webinar meetings allow you to host


more sessions, which will provide more options for people to
attend. With more attendees in your webinar meetings, you can
expect word to spread much quicker than traditional meeting
setting.

Even if you offer free webinar meetings, your audience will view
you as an expert who is worthy of being listened to. The free
component to the webinar does not cheapen the information that
you are presenting. If anything, it adds an extra value, and it
elevates your stature as a Thought Leader in the eyes of the
participants.

Webinar meetings give you a platform to share valuable


information with a captive audience. It will be up to you, of course,
to deliver the information in a relevant and engaging way. If you
can accomplish that, you will begin to gain a following over time
that can help your business or organization grow exponentially.

3. More Sales, Less Work


Webinar meetings are a great medium for making sales happen
with very little effort. The effect is a soft sell of your products and
services to your prospects.

You will not need to conduct a hard sell, which is often difficult to
do unless you visit each person individually and look him or her in
the eye. Webinar meetings allow you to assemble multiple
participants, each taking part in your presentation from a location
that is convenient to them, and then issuing a call to action that
many will heed.

Webinar meetings effectively allow you to both teach and sell at


the same time. No other type of presentation can bring this type of
benefit to the table.

In order to make a sale, however, you will need to develop content


that is effective. This means that you will illustrate potential
problems, be able to shoot down objectives, and deliver
exceptional value without having to over teach any particular
concept or idea.

Your goal is to show members of your audience what they want


without them even realizing it. Once they realize that what they
desire is exactly what you are offering, the closing sale will come
much more naturally.

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