PREVAIL ELECTRIC

The Future Of Mobility!

Business Plan For Electric Vehicles

 Reduced Emissions
1 High Carbon Footprints caused due to fuel-based vehicles.

Poor Air Quality

2 Increase in the health problems caused due to the air pollution

Expensive Energy Form

3 Oil prices are mainly controlled by a select group of countries.

Time-Saving and Convenience

4 Traveling time at the fuel station and waiting to fill fuel in
the vehicle will be reduced immensely.
Problem
 Lower Maintenance
1 FRV Prevail will require lower maintenance as
compared to fuel-based engines

Quiet Ride
2 FRV Prevail does not have a loud combustion engine.
This makes for a very quiet riding experience

Benefits To The Local Businesses

3 FRV Prevail will encourage the 'Make In India'
movement initiated by the Government of India

The Utopia
More Reliability
4 Electric Vehicles tend to be more reliable as
they have fewer parts likely to spoil.
 PREVAIL
Prevail is introduced to create a greener
value in the market by making products
that can help to lead environmental
benefits for the betterment of human
beings and nature.

Prevail is a high-tech
solution for short-distance travels. The
main product idea is to add a stress-free
riding experience without sacrificing
design, ease of use, and price. Hence value
proposition is a great design and fair price.
CONCEPT & IDEATION
2019

FEASIBILITY & DESIGN PLANNING

2019

DESIGN & DEVELOPMENT

2020

TESTING & VERIFICATION

2020

MANUFACTURING/LAUNCH
Birth of Prevail
2021
 Why Now?
Category Growth Projection
The sales volume of the Indian electric two-wheeler industry is expected to
massively increase from 152.0 thousand units in 2019 to 1,080.5 thousand units in
2025, at a 57.9% CAGR between 2020 and 2025

Government Support
The Indian government is taking initiatives such as FAME-II, offering
subsidies and tax exemptions to buyers to promote electric two-wheelers
in the country.
 Age Group
Prevail will be highly focused on an Age segment of 21 to 35 years old people

Income Level
We will target people with an income level of INR 25000 to INR 150000 per month

Target Market
Who are the customers we will cater to?
152 THOUSAND UNITS
SOLD IN 2019

EXPECTED TO SELL AROUND

Size the
Market
1,080.5 THOUSAND UNITS
IN 2025

AT A 57.9% CAGR BETWEEN

2020 AND 2025.
 Prevail's Key Features

NAVIGATION BLUETOOTH
THROUGH LED CONNECTIVITY
PANEL

MOBILE ACCEPT OR
CHARGING REJECT CALLS
 Through existing and new Channel
Partners in India via Retail Outlets

Business or
Revenue Model

By Channel Partners outside India

(Mainly Export)
 Strengths
1) Eco-friendly products
2) Zero Carbon Footprints
3) Durability and Sustainability

Weaknesses
1) Pricing to cater to overall customer segments is a challenge

SWOT Analysis 2) Riding range is comparatively lower than conventional two wheelers
3) Maximum riding speed remains around 80 kmh as an average

Opportunities
1) One of the first movers in this industry
2) Expanding Internationally
3) Pre-existing customer base

Threats
1) New entrants in the market if any further delay in the launch
2) Rise in the prices of E-batteries
 What's Next?
Once PREVAIL is launched in the Indian Market, we plan to
introduce Home Charging Points by the name of Prevail
Spots that can be easily assembled at home.

There will also be Charging Stations that can be accessed by

the customers when they are away from home.
 New Product Segment

E- Cargo Van E- Three Wheeler E- Cargo Loader

 2021
Launch with 50 units
per day production
capacity
2021
Launch Prevail
Charging stations
2022
Raise production
capacity to 100 units
per day

2022
Launch Prevail in Bhutan,
Future Roadmap Nepal and Sri lanka
Contact
Us
9711-441-842

info@prevailelectric.in

www.prevailelectric.in