Prepared by: JIM PAUL M.

BELGADO
Principles of
Speech Writing
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 Principles of
Speech Writing
Baking Cookies
Baking Cookies
Preparing Pork Adobo
Baking a Cinnamon Roll
Making a Table
The Speech Writing
Process
Recursive
It means that the process gives you
the opportunity to repeat a writing
procedure indefinitely.

10
👨👦👧👩
AUDIENCE ANALYSIS
It requires looking into the
profile of your target audience.
Demography 👪
(Age range, male-female ratio, educational
background, and affiliations or degree
programs taken, nationality, economic
status, academic or corporate designations)
Situation
(Time, venue, occasion, and size)
😉😒😭
😂 Psychology
(Values, beliefs, attitudes, preferences,
cultural and racial ideologies, and needs)
Purpose for
Writing and
Delivering the
Speech
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 Specific Purposes

To To To
inform entertain persuade
Informative Speech
Provides the audience with a clear
understanding of the concept or idea
presented by the speaker.
Place your screenshot here
Entertainment Speech
provides the audience with amusement.
Persuasive Speech
provides the audience with well-argued
ideas that can influence their own beliefs
and decisions.
Any questions?
 Selecting a

TOPIC
The topic is the focal point of your
speech which can be determined once
you have decided on your purpose.
Strategies in selecting a topic
Personal
experience Free Asking
writing questions
Discussing
with family Listing
members or
friends
 Narrowing down a

TOPIC
This means making your idea more
specific and focused.
 “
✘ Informative/ Persuasive Speech
○ 12-22 years old; 20:5 male-female ratio
○ Out of school youth
○ Bgy. Sta. Lourdes
○ They speak Filipino
○ Have addictions to smoking and alcohol
drinking
○ Have their own romantic relationships
✘
“
Entertainment/ Persuasive Speech
○ 20-30 years old
○ 25, LGBT Members
○ Bgy. Sta. Lourdes
○ Proficient both in Filipino and English
○ They advocate gender equality, respect, and
acceptance of the LGBT community
 “
✘ Informative/ Persuasive Speech
○ 30-50 years old; 20:10 male-female ratio
○ Have their own families
○ Poor economic background from Bgy. Sta.
Lourdes
○ Elementary graduates/ undergraduates
○ Does not understand English
○ Looking for a livelihood program
✘ Rubrics “
○ Audience analysis - 15
○ Selection of Topic - 15
○ Language use - 10
○ Cooperation - 5
Total - 45 points
 THANK YOU
FOR LISTENING!
- Sir Jim