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  • Brochure Mae Techno.

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    Anne Gulle
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    The document discusses key concepts related to markets. It defines a market as a setup where parties engage in exchange of goods, services, and information. It identifies different types of markets, including physical markets, non-physical/virtual markets, auction markets, markets for intermediate goods, black markets, knowledge markets, and financial markets. It also outlines the six main steps in identifying a target market and explains the importance of conducting market analysis to evaluate opportunities and customer behavior. Market segmentation is described as dividing a target market into smaller categories that share similar characteristics.

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    Brochure making

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    Brochure_Mae_Techno.

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    The document discusses key concepts related to markets. It defines a market as a setup where parties engage in exchange of goods, services, and information. It identifies different types of markets, including physical markets, non-physical/virtual markets, auction markets, markets for intermediate goods, black markets, knowledge markets, and financial markets. It also outlines the six main steps in identifying a target market and explains the importance of conducting market analysis to evaluate opportunities and customer behavior. Market segmentation is described as dividing a target market into smaller categories that share similar characteristics.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    12 views2 pages

    Brochure Mae Techno.

    Uploaded by

    Anne Gulle
    The document discusses key concepts related to markets. It defines a market as a setup where parties engage in exchange of goods, services, and information. It identifies different types of markets, including physical markets, non-physical/virtual markets, auction markets, markets for intermediate goods, black markets, knowledge markets, and financial markets. It also outlines the six main steps in identifying a target market and explains the importance of conducting market analysis to evaluate opportunities and customer behavior. Market segmentation is described as dividing a target market into smaller categories that share similar characteristics.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 2

    CONTENTS

    TYPES OF MARKET
    STEPS IN IDENTIFYING YOUR
    MARKET
    MARKET SEGMENTATION "BEING AN ENTREPRENEUR
    ALL YOU
    IMPORTANCE OF MARKET
    ANALYSIS
    ISN'T REALLY ABOUT STARTING
    A BUSINESS. IT'S A WAY OF
    LOOKING AT THE WORLD:
    WANT TO
    NEGMIID FUTUHE
    SEEING OPPURTUNITY WHERE
    OTHERS SEE OBSTACLES,
    KNOW
    SALES

    TEAM MOTIVATION
    GLOBAL
    LINEPRHT
    UEA
    wOR ACTIONTRENUSSTocx, MARK
    EAMWURK
    TAKING RISKS WHEN OTHER
    TAKE REFUGE." ABOUT
    UEASBUSINESS
    CONECT
    NANCIAL MARKE Ei COMMUNICATION
    BRANDING
    DECISION
    Michael Bloomberg
    MARKET...
    CONCEPIS SATUR ONE
    ANALYSIS
    FRODUCTVT
    AUVERTISING PEAIS Prepared by:
    INVESEAE PLANS DATA Mae Anne A. Gulle
    ITERNATIONAL BUEA SUCCESSS
    PEOPLE METWORK GHOWITH

    We Build
    What is Market? References
    A SET UP WHERE TWO
    https://www.managementstudyguide.com/w
    OR MORE PARTIES hat-is-market.htm

    ENGAGE IN EXCHANGE https://www.business2community.com/mar


    keting/6-steps-identifying-target-market
    01758502
    OF GOODS, SERVICES
    https://blog.alexa.com/types-of-market
    AND INFORMATION. segmentation/

    https://marketingepic.com/importance
    market-analysis/
    Steps In Identifying Your Market: MARKET ANALYSIS
    Step One: Identify the Problems you Solve
    A market
    analysis is a qualitative and
    Step Two: Check Out Your Current Customer
    -

    Base quantitative evaluation of the external


    Step Thre: Research the Competition market and your internal resources.
    Thorough market analysis adequately
    Step Four: Decide on Specific Demographics
    assesses opportunity, value, risk, customer
    to Target
    purchasing behavior, competition, and
    Step Five: Take Account of Your Target
    economic entry barTiers and regulations.
    Market's Psychographics
    TYPES OF Step Six: Evaluate
    MARKET:
    Physical Markets - is a set up where buyers can

    physically meet the sellers and purchase the desired


    merchandise from them in exchange of money.

    N o n Physical Markets/Virtual markets - In such

    markets, buyers purchase goods and services through


    internet.

    Auction Market - In an auction market the seller

    sells his goods to one who is the highest bidder.

    Market for Intermediate Goods - Such markets sell

    raw materials (goods) required for the final


    production of other goods. MARKET SEGMENTATION
    Reasons Why Market Analysis is Important
    Black Market - A black market is a setup where
    -

    is the process of dividing a target market Market Analysis Puts Your Customer First
    illegal goods like drugs and weapons are sold. into smaller, more defined categories. It Market Analysis Forces Companies to Look

    Knowledge Market - Knowledge market is a set up


    segments customers and audiences into Inward
    which deals in the exchange of information and groups that share similar characteristics Market Analysis Helps Determine Your Unique
    knowledge based products such as demographics, interests, needs, or Sales Proposition
    location.
    Financial Market - Market dealing with the

    exchange of liquid assets (money) is called a financial


    market.

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