Professional Documents
Culture Documents
The 5-Day BYOB Challenge is a course with one module per day. Each module has 3–4 videos to
help you through that day's objective. Here's what you'll learn and do:
Day One: Brand Camp. Learn what a successful brand is all about, choose your brand name,
and set up your WordPress website.
Day Two: Backend Essentials. I'll walk you through the process of setting up your website's
backend, including choosing a theme, plugins, and setting up Google Analytics and search.
Day Three: Frontend Essentials. I'll show you the pages your website should have, as well as
how to create a temporary logo.
Day Four: Social Media. Learn which social media accounts are right for your individual brand
and the most effective way to use them.
Day Five: Setting Up for Success. I'll walk you through how to write and publish content for your
site, and I’ll close it out the challenge with the basics for building your email list.
Have you been thinking about starting a website for a while, but held back because you didn't know
quite how to get started? The BYOB Challenge is for you!
In the BYOB Challenge, I break down the how of each step. You have to do some work, but I promise
—you can build a brand for yourself. Let's get started!
Course Curriculum
Welcome