Propaganda

By Steph, Kailey, Erianthe

 Table of Contents

Essential
01. Question 04. So What?

02. Definitions 05. Activity

03. Here’s What 06. Our Analysis

01
1. How did the existence of
propaganda influence the
the war?
Essential
Question(s)
2. How did the tone of
propaganda posters change as
the war progressed?
02. Definitions:
Propaganda
Information, especially of a
biased or misleading nature,
used to promote or publicize
a particular political cause or
point of view.
Victory Bonds
Victory bonds were a loan to
the government that could
be redeemed with interest
after 5,10, or 20 years. Used
to provide resources for the
war.

Canadian
Expeditionary Force
The Canadian Expeditionary
Force was the army raised by
Canada for service overseas.
 03.Here’s What:
Who? What?
● In need of more
MEN soldiers

BOYS ● Canadian
Expeditionary
Force
WOMEN
● What did the
posters target?
FRENCH CANADIANS
- Food rationing

- Vilifying the
enemy
ENGLISH CANADIANS - Victory bonds

- Enlistment
 Here’s What (cont.)

Where? When?
● railway stations ● Appeared frequently

throughout the war

● buildings
● 1914-1918
● schools

● post offices
 04.So What:
Influence on the course of the war

Created a sense of comradery among canadians

- a “we are going in this together” attitude

Propaganda evoked emotions such as:

- Guilt

- Fear

- Desperation

Influence:

- Increase voluntary enlistment rates

Canadian Expeditionary Force
Conscription
(17%)

Voluntary (83%)
 So What? (cont.)
How did the tone of Propaganda
change as the war progressed?

Start of the war:

-Patriotism

-British Ties
Beginning
- Glory of the war
End of the war:

-Loyalty

-Guilt

End of the war

 Maple Leaf Forever

05.Activity - Song played at

recruitment
rallies

Groups:
Based on the slip of paper you
were given

Observe:
Around the classroom are 6 sets of posters, in your
groups, walk around and read each poster then stop at
the one you believe targets you.
(Be sure to look at all the posters before making your
decision)

Analyze:
On your whiteboards, identify the TARGET,
MEANING (what is your poster trying to convey?)
and TONE (what’s the vibe? What emotions?) of
your posters.
Let's hear from each group!
Our Analysis
Let's compare answers!
Target: Men

Meaning: Encourages enlistment in

the war.

Tone: inviting, making it seem like

every boy is a man, makes it seem
like the govt is doing something for
canadians (“Here’s YOUR chance”)
Target: Women

Meaning: Women should encourage

their husbands/sons to enlist (many
women didn’t want their loved ones to
leave)

Tone: Guilt, Urgent (Red)

Target: Women (special skills:nurses,
cooks, housemaids etc. )

Meaning: It doesn’t matter what your

ethnicity is or who you are. As long as
you can do these things, come help!

Tone: desperate, using words like

“urgently” “Need”
Target: English-Canadians

Meaning: Reminding Canadians of their

ties to Britain. The war to show pride for
your country if to “fight for it.”

Tone: Patriotic
Target: English Canadians

Meaning: This poster is saying that you

should be supplying at lest one of these
things (Men, Munitions, Money)

Tone: somewhat aggressive with bold

writing and using words like “need” as a
way to make people feel compelled to help.
“!” instead of “?”
Target: French Canadians

Meaning: Using references to famous

soldiers to convince. Trying to make
French Canadians feel connected to the
war. Saying that if you don’t help,
Germany can rule over you.

Tone: Encouraging, Guilting, Fear

Target: Boys (ages 15-19)

Meaning: In need of teenage boys to

help farm due to a lack of farmers. (off
fighting)

Tone: Forceful, “SOS”, Bold and

aggressive words
Target: adult men and
women

Meaning: If you cannot help

by fighting in the war, help
by buying victory bonds

Tone: Utilizes guilt and

people’s compassion
 Were ya listening?
1. How did the existence of propaganda influence the
course of the war?

2. How did the tone of propaganda posters change as the

war progressed?
 WORK CITED:
● https://www.warmuseum.ca/firstworldwar/history/life-at-the-front/military-struct
ure/the-canadian-expeditionary-force/
● https://www.thecanadianencyclopedia.ca/en/article/propaganda-in-Canada
● http://www.archives.gov.on.ca/en/explore/online/posters/recruitment.aspx
● https://www.thecanadianencyclopedia.ca/en/article/first-world-war-wwi
● https://www.warmuseum.ca/firstworldwar/objects-and-photos/propaganda/recruit
ment-posters/sustaining-empire/?back=1580&anchor=2107
● https://www.youtube.com/watch?v=GY1TLi68Xzo
● http://ww1.canada.com/home-front/images-canadian-propaganda-posters-from-th
e-first-world-war
 Thank you!
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