Project

Impact of Organic Farming and Organic Food

on citizens of Pakistan

By

Ghulam Mahudin

2017-ag-9032

Supervised by

Masood Ahmad

BBA AGRIBUSINESS

8th Semester

UNIVERSITY OF AGRICULTURE,

FAISALABAD

SUB CAMPUS BUREWALA-VEHARI,

2021
 DECLARATION

I the undersigned solemnly declare that the report of the project work entitled, is based my
own work carried out during the course of my study under the supervision of Masood
Ahmad I assert that the statements made and conclusions drawn are an outcome of the
project work. I further declare that to the best of my knowledge and belief that the project
report does not contain any part of any work which has been submitted for the award of any
other degree in this University.

Ghulam Mahudin

2017-ag-9032

i
 Impact of Organic Farming and Organic Food on citizens of Pakistan

This is certified that GHULAM MAHUDIN with registration No: 2017-ag-9032 has
successfully completed his research project in partial fulfillment of the degree of BBA
Agribusiness.

EVALUATION COMMITTEE

1. Supervisor
Masood Ahmad Khan

2. Member
Mam Saba Nasir

3. Member
Abdul Rehman Aslam
 DEDICATION

I dedicate this project to God Almighty my creator, my strong pillar, my source of inspiration,
wisdom, knowledge and understanding. He has been the source of my strength throughout this
program and on His wings only have I soared. I also dedicate this work to my friends; who have
encouraged me all the way and whose encouragement has made sure that I give it all it takes to
finish that which I have started.
 ACKNOWLEDGMENT

I am grateful to my respectable teacher, Masood Ahmad, whose insightful leadership and knowledge
benefited me to complete this project successfully. Thank you so much for your continuous support
and presence whenever needed.
I would also like to thank my Friends for their help and contribution to the project and the
preparation of this report. Last but not the least; I would like to thank everyone who is involved in
the project directly or indirectly.
 ABSTRACT

This project present a review on impact of technology and marketing on pharmacy

sales
.The role of pharmacies has changed during the last decades of the 20th century within
both the societal and medical spheres. From a place manufacturing medicine, to
procurement and distribution of medicine, pharmacies became modern medical
facilities that participate in the medical system and retail pharmaceutical market. The
duality of the role of pharmacy requires adjustments to the demands of healthcare
policies and contemporary market principles. The implementation of contemporary
business practices, such as marketing, was mostly absent until recently. This research
focuses on the use of internet for pharmaceutical marketing and the possible
application of online pharmacies in Pakistan.
 TABLE OF CONTENTS

CHAPTER 1
INTRODUCTION:....................................................................................................1
OBJECTIVES OF THE
STUDY…...................................................................................................................3
RESEARCH
QUESTIONS...............................................................................................................3
PROBLEM
STATEMEN..............................................................................................................3

REASEARCH
GAP.............................................................................................................................3
BACKGROUND OF
STUDY:......................................................................................................................4
THEORATICAL
FRAMEWORK:.........................................................................................................4
CHAPTER 2 REVIEW OF
LITERATURE...........................................................................................................5
CHAPTER 3
METHODOLGY:......................................................................................................8
DATA
COLLECTION:.........................................................................................................8
VARIABLES...............................................................................................................9
CHAPTER 4 DATA
ANALYSIS................................................................................................................10
CHAPTER 5 CONCLUSION AND
RECOMMENDATION.............................................................................................25
CHAPTER 6 LIMITATIONS AND FUTURE
RESEARCH:.............................................................................................................27

REFERENCES.........................................................................................................28
CHAPTER 1 INTRODUCTION
CHAPTER 1 INTRODUCTION
Consumption increase is heralded as the answer to crucial worldwide troubles such as
poverty, unemployment and inequality. However, it is also dreaded as a reason of
environmental degradation because of dominant and growing portion of weather gases
and other crucial emissions that is indeed without delay associated with non-green and
unsustainable intake (John Thøgersen, de Barcellos, Perin, & Zhou, 2015). Since the
second one 1/2 of the beyond century the method of agricultural modernization in
advanced and in many developing countries is patently inconsistent with the ideas of
sustainability.

The meals technology and the traditional food have misplaced its characteristic of fee
creation because of numerous meals dangers and food protection issues. There is
collectively developing subject among academicians, practitioner, policy makers,
farmers and clients that conventional agriculture is contributing to several ecological
and social problems (Underwood, McCullum-Gomez, Harmon, & Roberts, 2011).
Nevertheless, the inexperienced revolution introduced increase in yield for a while; but,
it has also expanded dependency of farmers on nonrenewable outside inputs like
fertilizers and pesticides that has been causing loss of indigenous know-how and
practices (Muhammad, Anjum, Kasana, & Randhawa, 2013), stagnant manufacturing
with growing fee (Yasin, Ashfaq, Adil, & Bakhsh, 2014), towards marginal profits.

Further, there may be additionally developing trend of food adulteration and

contamination strategies particularly in developing countries like Pakistan. The extent
of media reporting, the judiciary’s intervention and rejection of exports orders are
ample evidences of meals protection troubles in Pakistan. Meanwhile, Akhtar, Sarker,
& Hossain (2012) has additionally proposed that an in depth food safety infrastructure
main to a safer supply of food want to be devised, designed, and applied. Indeed, meals
safety troubles deals with extensive variety of issues inclusive of public fitness,
agriculture techniques, food modernization which require constructive intervention by
means of policy makers (Havelaar et al., 2007)

Whereas, on the other hand, the organic agriculture furnished an opportunity to combat
the post results of green revolution by using boosting the green techniques, selling

1
CHAPTER 1 INTRODUCTION
agro-variety and the usage of indigenous information; in addition many farmer's
corporations, NGOs and different institutions commenced working with farmers to
transform their farming systems from conventional to natural (Yasin et al., 2014). The
remaining two decades survey have additionally found out that health of farmers and
their families, clients, animals and environmental issues are essential motivational
factors in conversion to natural farming. The memories abound amongst non- natural
growers of rashes, itches, flakey pores and skin, cancer and respiration ailments, even
death – all of which they attribute to agricultural chemical compounds (Freyer &
Bingen, 2015). Moreover, in reaction to several food scandals which is creating
extreme hazard to human fitness and societies; the national and international social
business enterprise at the side of government institutions2 are gambling active position
in cognizance sports of natural food (Ling, 2013).

Organic farming motion commenced in many nations in reaction to the risks to the
livelihoods of the farming network and their environment (Rundgren, 2006).
Now-a-days, 85% of the arena produce is contributed by using smallholders that
deliver food to the needy populace. A majority of the smallholders face poverty and
can't manage to pay for costly inputs (International Federation of Organic
Agriculture Movements [IFOAM], 2015). Due to boom of contaminants in food
objects contributed by using chemical insecticides and fertilizers; fitness risks are
growing at a excessive level. These chemical substances also have awful impact on
natural world in addition to other useful organisms like earth worms which help in
improving the soil fitness (Maass Wolfenson, 2013).

Organic farming is the answer to recover the soil made of salt intake by means of
local herbal natural rely as a floor cover with compost and natural fertilizer
(Yousafzai et al., 2016). The source of the manufacturing of compost and natural
fertilizer which contributes a whole lot to the financial system of Pakistan is livestock.
It performs a essential function to assist family profits and jobs for the landless,
smallholders and ladies in rural communities. It has been envisioned that 30-35
million rural populations of Pakistan is getting 30-forty% of their income via
livestock without delay or indirectly (Government of Pakistan [GOP], 2007a).

Organic food fulfills the human nutritional nutrients, minerals, enzymes and
2
CHAPTER 1 INTRODUCTION
micronutrients. Pakistan has to produce greater food grains to fulfill the dietary
wishes of the increasing populace which is presently over 191.71 million
(Pakistan Economic Survey, 2014-15). Overall dietary wishes of the populace have
reached to twenty million tons wheat (Alam, 2003). It has been reported that
dangerous insecticides spray applied through the farming community infected almost
10-15 percentage of saved meals in the course of garage (Ali et al., 2011). Moreover,
the researchers face the demanding situations of publish-harvest losses.

During sixties, Green Revolution changed into brought in growing countries thru using
chemical inputs and high yielding crop seeds. This increased meals production but
induced fitness and environmental dangers (Ahmed et al., 2002).The similar situation
was witnessed in the entire international wherein gains were finished putting lifestyles
into risks, so an urgent reaction turned into needed to combat the alarming situation
(Food and Agriculture Organization [FAO], 2012).

1.2 Objectives of study

 Major aspects of organic farming

 Develop awareness and understanding
 Integration of dimensions in organic food system
 Significance of organic food system
 Organic agriculture policies
 Benefits of organic farming

1.3 Research questions

 How you can do organic farming effectively?
 What is your purpose to do organic farming?
 What are the benefits of organic food?
 How will you supply products to all over Pakistan?

1.4 Problem Statement

There are a lot diseases are spreading due to uses of unhealthy foods and
environment. The inorganic foods have not enough amount of energy which
3
CHAPTER 1 INTRODUCTION
person has to intake regularly. And the environment is full of pollutants that effect
human’s lifestyle.

1.5 Research Gap

The case of Pakistan is distinctly different considering unjustly no organic meals

regulations could be shaped and applied, subsequently, nearby market remains running
as non-regulated markets. In case of natural meals exports, the companies have opted
international certification that is notably better in cost however accepted in European
and American markets. Though, the growth in certified land of natural farming is
doubled in last few years, yet, it is a ways much less in comparison with India and
different local nations present growth of licensed farming and emergence of local
natural meals markets depicts the capability and viability of organic farming in
Pakistan that's certainly completed with none government intervention due to lack of
attention and false impression. Therefore, the proposed model can be powerful device
for coverage makers, corporate area and other stakeholders for their expertise and
consciousness about natural food machine particularly in longer hobby of
surroundings, economic system and society.

1.2 Background of study

The British researcher Albert Howard (1905-1931) commenced with studies at the
philosophy and conceptualization of organic food manufacturing in agricultural studies
centers of India. According to (Wynen, Merrigan, & Sciallaba, 1998), FAO ―Organic
farming is an environmental friendly atmosphere management wherein, use of all styles
of synthetic inputs are eliminated. Hence, organic meals are least processed to hold the
natural vitamins and integrity of food with out synthetic elements and irradiations for
preservations reason‖. Similarly, the global federation of natural agriculture movements
(IFOAM) defines it as ―organic agriculture is a production machine that sustains the
health of soils, ecosystems and those.
It relies on ecological procedures, biodiversity and cycles tailored to nearby situations,
instead of using inputs with unfavourable results. Organic Agriculture combines
lifestyle, innovation and technological know-how to gain the shared surroundings and
promote fair relationships and an amazing first-rate of existence for all worried‖.

4
CHAPTER 1 INTRODUCTION
Further IFOAM additionally identifies 4 concepts of organic farming which include
precept of health, ecology, equity and care. Likewise, there are various other
comparable definitions by way of many meals authorities i.E USDA, WHO and many
others. In easy words, organic meals is emerging as mixture of conventional and
progressive meals production, processing and upkeep methods with current advertising
and marketing practices (John Thøgersen, 2009).
According to FAO, the natural agriculture is the quickest developing meals region
inside the international in both land use and market size (Caro & Durán, n.D.) and at
the identical time it became crucial marketplace section of agri food system (Crandall
et al., 2010). The world of organic agriculture, information and rising traits by
(Lernoud & Willer, 2017) reviews 179 nations with presence of organic practices in
2015 whilst 87 international locations have right natural regulations. India is
dominating in the number of producers for organic agriculture which account for 585,2
hundred producers and there are 2.Four million licensed manufacturers within the
world. The total organic marketplace is reached to 81.6 billion US greenbacks wherein
US is main with 39.7 billion US greenback accompanied by using Germany and France
which account 9.5 and six.1 billion US dollar.
Denmark has most marketplace proportion of organic meals merchandise which is
around eight percent of food income. International markets are looking ahead to
wholesome growth of organic food and beverages in coming years. The growing call
for of EU and US together with growing customer focus and growth in in keeping with
capita income of Asian countries indicates essential capacity of organic food for Asia
(H Willer, Lernoud, & Kilcher, 2014). Since, merchandising of organic meals machine
has more importance for Asian nations as because of its missing; the countries may
face extra excessive issues and disaster which can also consist of food lack of
confidence, dangerous meals materials, health troubles and simultaneously
unsustainable rural and agriculture development and surroundings degradation (Musa,
Program, & Gurung, n.D.).

1.7 Theoretical Framework

Introduction

5
CHAPTER 1 INTRODUCTION
Literature Review

Methodology

Data analysis

Conclusion

6
CHAPTER 3 METHODOLOGY

CHAPTER 2 LITERATURE REVIEW

The modern agriculture device is an critical issue of Pakistan’s economic system and it
bills 21% share to gross home product. It acts as a source of employment as human
exertions for extra than forty five% human beings of Pakistan, even as 60% of rural
populace is at once involved in this sector for its livelihoods (GOP, 2007b). Pakistan
has a awesome capability for natural farming as the maximum of the farming
network is involved in adapting natural farming technologies for their sustainable
livelihoods and biodiversity in addition to decreasing their farm costs (Husnain &
Khan, 2015). There is a want of focus a number of the humans of Pakistan about
the blessings of natural farming. Eco-farming is being practiced in Pakistan at
approximately six million hectares of the cultivable land is arid and rainfed areas (Baig
et al., 2013). The soils in Baluchistan, Azad Jammu and Kashmir (AJK), Gilgit-
Baltistan, Khyber Pakhtunkhwa (KPK) and northern areas of Punjab are available
for natural farming where organic fertilizers and herbal pest manage with
favorable climatic conditions are most effective gear for the farming community
(Rasul & Hussain, 2015). During 2008, National Institute of Organic Agriculture
(NIOA) become established at National Agricultural Research Centre, Islamabad.
This institute is involved in working on organic farming strategies and
disseminating new knowledge to the smallholders across the us of a (Musa et al.,
2015). Unfortunately, there may be lack of inspection and certification system of
natural products due to which their export is restricting to a outstanding quantity.
The agriculture income is lowering due to terrible fee policies of the government
related to markets of agriculture merchandise. Therefore, it is essential to
transfer the cutting-edge technology of natural agriculture to the farming groups and
to permit the rural women to participate in natural production. Easy loans and normal
trainings need to be arranged for those women to improve the natural production.
The sustainable agriculture develops the farmer capacity particularly stallholder and
farm-domestic girls to attain the aim in their own assets like water, soil, meadows and
forests. It also creates the farmers capability to apply their personal nearby herbal
sources for the boom in their dwelling standards which in the end contribute in
monetary growth of the u . S . (FAO, 2014). The smallholder eco-friendly agriculture
is the key to open the window in the direction of sustainable future through saving

9
CHAPTER 3 METHODOLOGY
the millions of souls from hunger and malnutrition (Serageldin & Steeds, 1997). There
is an exchange option inside the shape of domestic gardening trainings, bio-manage of
harmful insects/pests, Farmer Field Schools (FFS), nursery elevating, seed bank,
techniques of rain harvesting, conservation of land and water, and provision of poultry
and farm animals to the needy peasants. The Pakistani farm-home ladies play a
extremely good function in agricultural improvement and farm animals control. The
girls farmers produce 80% of meals and feature a close relationship with land and
meals manufacturing of Pakistan (FAO, 2011d).

Although the space among extension and studies could be very broad but it may be
filled with mass schooling. In Pakistani rural society, the small medium farmers
include ninety three% of the entire farming community, of which eighty one%
domesticate less than 12.Five acres of land (World Bank, 2007). This majority of
smallholders usually face issues in seeking the field answers from agricultural
extension employees. Research and extension are the two basic elements of
agricultural development. At gift, the linkage between those components may be
very susceptible. This gap can be filled with adequate funds, right ability
building trainings, coordination among studies, extension and the farming
community. Research groups ought to establish outreach additives to layout and
examine appropriate extension methodologies by the usage of statistics and
communication generation (Rwelamira, 2015). Organic farming can play a essential
role in the betterment of rural and urban groups. Two thematic opinions regarding
natural agriculture and poverty discount had been performed via International
Fund for Agricultural Development (IFAD) in the course of 2001-2004 in Latin
America, Caribbean and Asia (China and India). The reviews examined the practices of
organic techniques related to poverty reduction, meals protection and exchange. The
effects had been very promising for adapting nature pleasant agriculture techniques
together with better advertising and marketing (International Fund for Agricultural
Development [IFAD], 2013). As far as using chemical fertilizers is concerned; its use
can be minimized through the education of natural fertilizers at the farm that's quite
easy.

10
CHAPTER 3 METHODOLOGY

CHAPTER 3 METHODOLOGY
This studies populace consisted of 200 citizens of Burewala from which 50
questionnaires randomly selected from Tehsil Burewala. Burewala is a city placed in
District Vehari Punjab, Pakistan. Burewala is likewise referred to as “The City of
Education”. This look at became undertaken during the period between 7-20, June
2021. The Data become amassed through the use of a preferred, fully dependent, and
objective oriented questionnaire. Questionnaires were used for collecting number one
records that had been analyzed with descriptive information. This questionnaire
consists of 15 questions. Data evaluation turned into achieved by using, SPSS
(Statistical Package for the Social Sciences) and MS Excel.

3.1 Data Collection

• First of all, I will make a questionnaire.
• The (15-20) questions are making on this questionnaire.
• Make the 50 copies of this questionnaire and filled them from different
citizens.
• These filled questionnaire data put on the SPSS software (Statistical Package
for the Social Sciences).
• And then make the reliability scale with the help of SPSS software.
• These data put it on the MS word.
• At the end make the conclusion and References.
So, I have adopted this type of research Methodology

Population
200
Sampling
50

3.2Theoretical Framework
Methodology

11
CHAPTER 5 CONCLUSION & RECOMMENDATION
Data collection

Population

Sampling

Observation

Variable

definition

Hypothesis

Independent& dependent variable

3.3 Variables:

3.3.1 Independent Variable:

An impartial variable is precisely what it seems like. It is a variable that stands alone
and isn't always changed by way of the other variables you are attempting to measure.
The independent variable in this study is natural Farming and organic Foods which
effect on the residents of Pakistan.

3.3.2 Dependent Variable:

A established variable is exactly what it seems like. It is something that depends on
other elements. These variables are anticipated to alternate as a result of an
experimental manipulation of the independent variable or variables. The structured
variable in this take a look at is the residents of Pakistan that modified by using
exchange taking place in independent variable of this research natural farming and
organic foods.

3.4 Hypothesis
There are two hypothesis in this study are

I. Organic farming and organic food impact on citizens

II. Organic farming and organic food does not impact on citizens
12
 CHAPTER 5 CONCLUSION & RECOMMENDATION
CHAPTER 4 DATA ANALYSIS

what is your gender

Cumulative
Frequency Percent Valid Percent Percent
Valid male 39 78.0 78.0 78.0
female 11 22.0 22.0 100.0
Total 50 100.0 100.0

Table .1 This table shows 78% of male and 22% of female

Figure.1 this table shows 78% of male and 22% of female.

What is your qualification ?

Cumulative
Frequency Percent Valid Percent Percent
Valid Below Matriculation 22 44.0 44.0 44.0
Intermediate 15 30.0 30.0 74.0
Bachelors 13 26.0 26.0 100.0
Total 50 100.0 100.0

Table 2. This shows that 44% of the workers are below metric and only 30% and 26% are
bachelors and post graduate.

13
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 2. This shows that 44% of the workers are below metric and only 30% and 26% are
bachelors and post graduate.
What is your AGE ?
Cumulative
Frequency Percent Valid Percent Percent
Valid 16-25 22 44.0 44.0 44.0
25-30 15 30.0 30.0 74.0
30-50 13 26.0 26.0 100.0
Total 50 100.0 100.0

Table.3. This shows 44% workers are 16-25 years and 30% workers are 25-30 and 26% workers
are 30-50.

14
 CHAPTER 5 CONCLUSION & RECOMMENDATION
Figure 3. This shows 44% workers are 16-25 years and 30% workers are 25-30 and 26%

Select the appropriate reason below

Cumulative
Have you heard about organic food?
Frequency Percent Valid Percent Percent
Cumulative
Valid Never heard about it 15 30.0 30.0 30.0
Frequency Percent Valid Percent Percent
Know the name but not the 19 38.0 38.0 68.0
Valid Yes 26 52.0 52.0 52.0
detail
No 24 48.0 48.0 100.0
Nobody told me 10 20.0 20.0 88.0
Total 50 100.0 100.0
No interest in these things 6 12.0 12.0 100.0
Total 50 100.0 100.0
workers are 30-50.

Table 4: this people shows 30% “Never heard about it”, 38% “Know the name but not the
detail”, 20% “Nobody told me” and 12% “No interest in these things”

Figure 4: this people shows 30% “Never heard about it”, 38% “Know the name but not the
detail”, 20% “Nobody told me” and 12% “No interest in these things”

What do you think about organic food?

Cumulative
Frequency Percent Valid Percent Percent
Valid Pesticides/chemical free 14 28.0 28.0 28.0
No Adulteration 15 30.0 30.0 58.0
Eco-friendly 14 28.0 28.0 86.0
More nutritious 7 14.0 14.0 100.0
Total 50 100.0 100.0
Table 5: this tables shows that 28% people are “Pesticides/chemical free”, 30% “No
Adulteration”, 28% “Eco-friendly” and 14% “More nutritious”

15
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 5: this tables shows that 28% people are “Pesticides/chemical free”, 30%
“No Adulteration”, 28% “Eco-friendly” and 14% “More nutritious”

What types of organic food would you like to purchase?

Cumulative
Frequency Percent Valid Percent Percent
Valid Produce 11 22.0 22.0 22.0
Processed food (cereal. etc) 15 30.0 30.0 52.0
Meal, eggs. Poultry, seafood 14 28.0 28.0 80.0
Vegetables 10 20.0 20.0 100.0
Total 50 100.0 100.0
Table 6: this table shows that 22% “Produce”, 30% “Processed food (cereal. etc)”, 28%
“Meal, eggs. Poultry, seafood” and 20% “Vegetables”

16
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 6: this table shows that 22% “Produce”, 30% “Processed food (cereal. etc)”, 28%
“Meal, eggs. Poultry, seafood” and 20% “Vegetables”

Do you think that organic food is generally more expensive

than non-organic food?
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 24 48.0 48.0 48.0
No 26 52.0 52.0 100.0
Total 50 100.0 100.0

Table 7: this table shows 48% “yes” and 52% “No”

Table 7: this table shows 48% “yes” and 52% “No”

17
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Would you buy more organic food if it was sold at a lower

price?
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 20 40.0 40.0 40.0
No 30 60.0 60.0 100.0
Total 50 100.0 100.0

Table 8: this table shows 40% “yes” and 60% “No”

Table 8: this table shows 40% “yes” and 60% “No”

How likely would you be to buy the above organic product if

the price was lower than the non-organic alternative?
Cumulative
Frequency Percent Valid Percent Percent
Valid Likely 23 46.0 46.0 46.0
not like 27 54.0 54.0 100.0
Total 50 100.0 100.0

Table 9: This table shows 46% “likely” and 54% “not like”

Figure 9: this shows 46% “likely” and 54% “not like”

18
 CHAPTER 5 CONCLUSION & RECOMMENDATION
How likely would you be to buy the above organic product if
the price was lower than the non-organic alternative?
Cumulative
Frequency Percent Valid Percent Percent
Valid Likely 23 46.0 46.0 46.0
not like 27 54.0 54.0 100.0
Total 50 100.0 100.0

Table 10: this table shows 46% “likely” and 54% “not like”

Figure 10: this shows 46% “likely” and 54% “not like”

Governmental support to organic farming is important

Cumulative
Frequency Percent Valid Percent Percent
Valid Disagree 23 46.0 46.0 46.0
Agree 27 54.0 54.0 100.0
Total 50 100.0 100.0

Table 11: this table shows 46% “Disagree” and 54% “Agree”.

19
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 11: this shows 46% “Disagree” and 54% “Agree”.

Organic yields are too low

Cumulative
Frequency Percent Valid Percent Percent
Valid Agree 22 44.0 44.0 44.0
DisAgree 28 56.0 56.0 100.0
Total 50 100.0 100.0

Table 12: this table shows 44% “Disagree” and 56% “Agree”.

20
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 12: this table shows 44% “Disagree” and 56% “Agree”.

Local consumers would be willing to pay higher prices for

organic products
Cumulative
Frequency Percent Valid Percent Percent
Valid Agree 16 32.0 32.0 32.0
not Agree 19 38.0 38.0 70.0
no idea 15 30.0 30.0 100.0
Total 50 100.0 100.0

Table 13: this table shows 32% “Agree”, 38% “not agree” and 30% “no idea”

Table 13: this table shows 32% “Agree”, 38% “not agree” and 30% “no idea”
Obtaining consulting and advices regarding organic farming is
difficult
Cumulative
Frequency Percent Valid Percent Percent
Valid Agree 21 42.0 42.0 42.0
Disagree 29 58.0 58.0 100.0
Total 50 100.0 100.0

Table 14: this table shows 58% “Disagree” and 42% “Agree”.

21
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 14: this table shows 58% “Disagree” and 42% “Agree”.
Use of chemical inputs improves product appearance
Cumulative
Frequency Percent Valid Percent Percent
Valid Agree 27 54.0 54.0 54.0
disagree 23 46.0 46.0 100.0
Total 50 100.0 100.0

Table 15: this table shows 54% “Disagree” and 46% “Agree”.

22
 CHAPTER 5 CONCLUSION & RECOMMENDATION

Figure 15: this table shows 54% “Disagree” and 46% “Agree”.
CHAPTER 5 CONCLUSION & RECOMMENDATION
It is need of the time to understand the importance of natural farming by means of
organising a clean image about ability of organic farming. Sloughing through plethora
of literature shows that organic farming can play vital position in growing
international locations like Pakistan as to facilitate small farmers and non-cultivated
lands in fee powerful and sustainable way and to increase national organic food
market for safe and nutrient meals to protect health of typically public and labor
forces (iii) to enhance international change of natural food merchandise in the
direction of employment generation and financial increase. Moreover, the notice and
availability of organic food via government intervention can even reduce meals
inflation as opposition among meals diverse segments and merchandise can dispose
of monopoly and cartelization of massive MNCs by means of growing additional
provide. It outlines capability inferences for commercial enterprise and advertising
scholars as aggressive marketing by using conventional food MNCs and susceptible
advertising by using organic players is extra future challenge to keep sustainability.
However, it's far critical to apprehend that our scholarly community particularly in
growing nations like Pakistan desires to empirically investigate numerous mentioned
dimensions with some of carried out questions13. Nevertheless, globally, we are at a
vital turning factor with appreciate to climate changes, sustainability and fee creation
for purchasers. Therefore, control pupils have an extremely good possibility to make
contributions with novel ideas that informed and direct coverage makers,
practitioners, organizations and customers for rational selection making on this
regards.

Although, there is sufficient meals to be had, all of us has the meals, yet there
are almost 1 billion human beings global who are dealing with starvation and
another 1 billion are suffering from malnutrition as a result of lack of
micronutrients they need to guide a healthful life. A majority of terrible people can't
approach the meals or get admission to it. This is the state of affairs of intense
poverty, herbal failures, battle and battle, bad infrastructure and overexploitation
of the environmental sources. Organic farming is easy, cheap and effective in helping
the poor communities round the sector to have wholesome meals and higher dwelling

23
CHAPTER 5 CONCLUSION & RECOMMENDATION
situations adapting the techniques of proper herbal treatment plans for the network. It
may be very essential to realize that all the farmers can enhance their production with
pleasant suitable agricultural techniques which might be environment pleasant. In
addition, it's miles very crucial to enhance emergency documentation and training
under accurate biological technologies to make sure that smallholder farmers will
have the first-class sustainable food manufacturing for the destiny human
generations. Pakistan can study from the Brazilian experience and flexible
model combining the resources of all the provinces of Pakistan underneath the
robust socio-political system.

24
CHAPTER 6 LIMITATIONS & FUTURE RESEARCH

CHAPTER 6 LIMITATIONS & FUTURE RESEARCH

Limitations are influences that the researcher cannot control. They are the
shortcomings, conditions or influences that can't be controlled by way of the
researcher that vicinity restrictions in your method and conclusions. Any barriers that
might influence the results have to be mentioned. The information has been amassed
most effective from best urban vicinity and now not from rural regions of Pakistan.
The future studies path is that other researcher and maintains this studies topic by
taking in view the rural regions.

29
 CHAPTER 7 REFERENCE

CHAPTER 7 REFERENCE
 Aertsens, J., Mondelaers, K., & Huylenbroeck, G. Van. (2009). Differences in retail
strategies on the emerging organic market Differences in retail strategies on the
emerging organic market. https://doi.org/10.1108/00070700910931968
 Aertsens, J., Verbeke, W., Mondelaers, K., & Van Huylenbroeck, G. (2009).
Personal determinants of organic food consumption: a review. British Food Journal
(Vol. 111). https://doi.org/10.1108/00070700910992961
 Akhtar, S., Sarker, M. R., & Hossain, A. (2012). Microbiological food safety : a
dilemma of developing societies, (October), 1–13.
https://doi.org/10.3109/1040841X.2012.742036
 Ahmed, I., Khan, M. A., Soomro, M. H., & Waibel, H. (2002, October-December).
Pesticides hazards for health and environment. Farming Outlook. pp.14-16.
 Alam, S. M. (2003, June 16-22). World wheat and Pakistan. Pakistan & Gulf
Economist. Retrieved form www.pakistaneconomist.com
 Alam, M. S., & Mujtaba, S. M. (2002, April). Pakistan profile and its
horticultural scenario. Pakistan & Gulf Economist. Retrieved from
http://www.pakistaneconomist.com/issue2002/issue16/i&e5.htm

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