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TERIOTE, LADCH ROY

BSBA 1
PURPOSIVE COMMUNICATION FINAL EXAM

TEST I
1-4. Guidelines in Writing Memos
- Be Timely
- Be Professional
- Be Tactful
- Audience

5-8. A’s of Business Letters


- Attention
- Appeal
- Application
- Action
9-11. Principles in Writing a Business Letter  Establish good rapport with the reader  Protect and promote
your company’s image
- Continue to increase business, relationship, and opportunities

12-15. Function of Memos


- Making an announcement
- Giving instructions
- Clarify a policy, procedure, or issue
- Changing a policy or procedure

16-18. Three Parts of Memo


- Introduction
- Discussion
- Conclusion

19-21. To organize a memo, what ate the 3 P’s to success?


- Plan What you are going to say;
- Polish your writing before you send it; and
- Proofread everything

TEST II

1. Inquiry Letter
2. Cover Letter
3. Sales Letter
4. Business Letter
5. Request Letter
6. Resume
7. Application Letter
8. Panel Interview
9. Traditional Interview
10.Group Interview

TEST III

1. Application contact details


2. Date
3. Recipient’s details
4. Greeting
5. Body of the Letter
6. Closing
7. Signature over printed name

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