FRIDAY GROUP

COMMENTS & SUGGESTIONS

Group 1

“Factors influencing consumer impulse buying behavior on online and walk-in shopping: A
comparative study”

Questions

 What is the purpose of your study?

 Where did u get the theoretical framework in your study?
 What is the relevance of sop5 in your study?
 Why did u choose genZ and millenials as your respondents?

Comments & Suggestions

 In the background of the study, don’t always use the term according to.. instead you can
use
Zande(2020) indicated that
Youn(2010) mentioned that
Newman(2016) stated that
 Additional lieratures
 Double check your citations
 Be consistent with the paragraph( double spaces)
 Variables can only used once in the SOP (analyzed if the environment is applicable for
online shopper?
 For me, you can delete sop5?
 In the Significance of the study please delete the term (To the) to minimize redundancy
 Delete the following:
To the customers who experienced impulsive buying
To the potential customers who did not experience impulsive buying
behavior

Instead add the term Customers

 In the part of Definition of terms delete the ff:
Human civilization Intrigued
Flourished E-commerce
Triggering
Maneuver
Voucher
 Include all your variables in definition of terms
 For the recommendations (tallied with sop)
 Group 2

Beyond Marketing: An Innovative Marketing Strategy for the sellers

Questions

1. What do u like to study?

2. What is the relevance of Customer-Led Positioning in your study?
3. Explain your conceptual framework
4. Why did you used Customer Based, Competition and Product as variables in your SOP1?
 Your sop is not match with your questionaire
5. Discuss the scope and delimitation

Comments & Suggestions group 2

 Change the title into: Digital Marketing: An Innovative Marketing Strategy for
the Online sellers in the midst of Pandemic.
 Lack of citations (u must have citations every paragraph)
 Removed the first name of the author in the citations ( Darryn Balanco, 2018)
 Combine the foreign literature to local literature and arrange it with the latest date to old
one
 Please be consistent (right term is Input-process-Output not (input-procedure-output)
 Your sop is not match with your questionaire
 In your Statement of the problem include this and delete sop4
Sop4 What marketing strategies may be proposed to sustain the online business
of the sellers?
 For the Significance of the study include the variables used in your SOP and delete (other
potential users) sellers instead Online sellers
 In the part of Scope and Delimitation describe your boundaries like the sample size,
geographical setting in which the study takes place
 Definition of terms (include all the variables used in the SOP)
Delete the term New normal ( it’s not needed in your study)
 For the recommendations (tallied with sop)
 Look for the right fornat of references (APA style)
 Group 3
PERSONAL VALUES OF SELECTED EMPLOYEES OF HOTEL STOTSENBERG AND ITS EFFECT TO
employees performance

Questions

1. Why are you interested with hotel Industry?

2. Explain your conceptual framewrok
3. Explain te population of the study (why 100? Do u have basis)

Comments & Suggestions

1. Additional intro for personal values and employee performance

2. Arrange your related literature (nakakalito ang related lit nyo)
3. Your questionaire is excellent bec. It is match with your sop
4. For the Significance of the study include the variables used in your SOP and delete the
term To the

Group 4
 Social Media Advertising and its effect to overall brand image of micro scale business

Questions

1. What do u mean by micro scale business?

2. Explain your Frame work
3. Why did you choose this study?
4. What is you SOP? Its not connected with your questionaire not connected with
your framework
5.

Group 4 Comments & Suggestions

 Change you title: Social Media Advertising and its effect to profitability of micro
business
 Justify your paragraph
 Your SOP, framework and questionaires are not connected with each other
 Change your questionaire and SOP
 Lack of citations’ Chapter 1 and chapter 2
 Search for the addition info for micro business
 Introduction and Background of the study is the same term
 don’t always use the term according to.. instead you can use
Zande(2020) indicated that
Youn(2010) mentioned that
Newman(2016) stated that
 Removed the first name of the author in the citations (Aditya S. Mishra, 2015)
 In the Significance of the study please delete the term (To the) to minimize redundancy
 In the part of Definition of terms delete the ff:
Advertising
Advertising Strategy
Cash Back
Discount
Promoting
 Include all your variables in definition of terms
 For the recommendations (tallied with sop)

Group 5
 "Government Rules and Regulations and Policies for Small Scale Businesses and its
Effect to its Overall Profitability during this Pandemic"
Questions

1. What is your research design? ( parang quali ang sop)

2. What problems did u saw in choosing this study?
3. Who is your respondents?
4. What did u mean by small scale business?
5. Explain your framework

Group 5 Comments & Suggestions

 Major revision
 Focus on cottage business ( their marketing strategy on profitability)
 In the back groud of the study search for additional infor for cottage business and
mktg strategy
 Search for the appropiate questionaire para maayos ang SOP
 For the ist part of the Introduction, you can discuss the importance of government
rules for the business
 Lack of citations’
 For you Significance of the Study
Include Future researchers
New entrants
 In the part of Scope and Delimitation describe your boundaries like the sample size,
geographical setting in which the study takes place
 Fo conceptual framwork (IPO)
For your last Sop—What marketing strategies may be proposed to sustain profitability of
Cottage business?
 For the recommendations (tallied with sop)

Group 6 ( total revisions)

 Factors that Motivate Employees’ Productivity of Factory Workers of Superl
in Pampanga
Questions

1. Why did u focus in this study?

2. Base sa laman ng study nyo, its not connected with your title. What can u Say about it?
3. Im not contented with their sop. You instruments is not attached in your study
4. Why 100 respondents?
5. What is the relevance of theory Y in your Study?
6. Iexplain your framwork

Group 6 Comments & Suggestions

 In the Introduction, you must include the importance of employee’s productivity

 Lack of information in the part of Introduction
 Your related lit has a worse components
 Change the title into: The impact of motivation on employee’s productivity in Pampanga
 The term factory worker ( you must explain it to the population of the study)
 For the recommendations (tallied with sop)
 Change your sop, and check your variables
 Change your instrument its not match with your SOP (validate your study)
 Improved your IPO
 For the Significance of the study delete (students) include Owners & New Entrants
 Definition of terms (include all the variables used in the SOP)

Group 7
FACTORS INFLUENCING THE PROFITABILITY OF SELECTED MICROSCALE RETAIL
BUSINESSES AROUND MEXICO PAMPANGA DURING A PANDEMIC

Questions

1. What do u mean by micro scale retail?

2. What is the difference of micro scale and Small businesses?
3. Your rrl is about small business and its not related in your title. What can u say about this?
4. Do u know the capital assets of micro vs small ?
5.

Group 7 Comments & Suggestions

 In the background of the study you can include the discussion abou the pandemic and its
effect in the profitability of micro business
 Change your title: FACTORS INFLUENCING THE PROFITABILITY OF SELECTED micro
scale business in the midst of Pandemic
 Justify all your paragraph
 Some of your RRL are not connected with the study
 Micro business and small business is different (iba ang title sa laman ng study)
 In the introduction, you can add some information with regards of the importance of the
micro scale business in our economy
 In the Significance of the study please delete the term (To the) to minimize redundancy
 Improve your IPO
 Lack of citations
 In the Significance of the study please delete the term (To the) to minimize redundancy
 Include all your variables in definition of terms
 Change your questionaire (u need to validate it) Change your SOP
 In the Instrument, just use 4 point likert scale (remove Neutral)