ROAD MAP TO :

REVIEW
OF
RELATE
D Chapter 2

LITERAT REVIEW OF RELATED

LITERATURE

URE 2 Introductions

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FEASIBILITY STUDY CHAPTER 2
S Ma.Rebecca G. del Rosario. MPA
(Marketing 305) Instructor PAGE OF
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A literature review is a summary of studies related to a

particular area of research. It identifies and summarizes all

the relevant research conducted on a particular topic. It is

important that your literature review is focused. Therefore,

you should choose a limited number of studies that are

central to your topic rather than trying to collect a wide

range of studies that might not be closely connected.

Learning Outcome :

1. Provide the literatures ( Foreign or Local and Study (Foreign and

Local)

2.Display professional standards.

3.Care for the author, contributors, speaker and related to

other personality about the credibility and realibility of the
source

To review the literature means to be able to identify:

 what has been established, discredited and accepted in your

field
 areas of controversy or conflict among different schools of
thought

 problems or issues that remain unsolved

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FEASIBILITY STUDY CHAPTER 2
S Ma.Rebecca G. del Rosario. MPA
(Marketing 305) Instructor PAGE OF
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  emerging trends and new approaches
 how your research extends, builds upon, and departs from
previous research.

Analysis and synthesis

Writing a literature review involves analysing and synthesising

previous research. Analysis and synthesis may appear to be two

opposing methods: ‘Whereas analysis involves systematically breaking

down the relevant literature into its constituent parts, synthesis is the

act of making connections between those parts identified in the

analysis’ (Bloomberg & Volpe, 2012, p.84).

In a literature review, however, you will notice the synergy between

analysis and synthesis as you zoom-in to closely analyse an individual

source, then zoom-out to consider it in relation to the broader field.

After analysing a range of sources, you should synthesise the relevant

sources, connecting, linking and positioning them against each other,

in order to identify the recurring themes, trends and areas of

agreement or disagreement within your research field.

LIST the Similitary and Difference of the following:

1. Foreign and Local Literatures

2. Foreign and Local Studies

3. And identify the relation to your present study

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FEASIBILITY STUDY CHAPTER 2
S Ma.Rebecca G. del Rosario. MPA
(Marketing 305) Instructor PAGE OF
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The function of literature reviews

A literature review functions as a tool to:

 provide a background to your work by summarising the

previously  published work

 classify the research into different categories and demonstrate

how the research in a particular area has changed over time by

indicating historical background (early research findings in an

area) as well as explaining recent developments in an area

 clarify areas of controversy and agreement between experts in

the area as well as identify dominant views

 evaluate the previous research and identify gaps (i.e. unexplored

areas)

 help justify your research by indicating how it is different from

other works in the same area

Activity : TO DO

1. Submit Plan of Action

2. Local and Foreign Literatures (15 each)

3. Local and Foreign Study (15 each)

4. Synthesis

5. List of References

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FEASIBILITY STUDY CHAPTER 2
S Ma.Rebecca G. del Rosario. MPA
(Marketing 305) Instructor PAGE OF
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 KEYWORDS : Publsihed works, gaps , agreement,

categories, discredit , honor, credibility, reliability,

dominant views, relevant, relations, synthesis and

finding.

References :
https://www.enago.com/academy/impressive-academic-
phrases- for-research-writing/

https://www.google.com/search?q=foreign+lierature&oq=foreign+
lie

https://www.google.com/search?
q=foreign+study+of+related+literature&oq=foreign+study&aqs=chr
ome.3.69i57j0l9.8455j0j7&sourceid=chrome&ie=

hesisbook.readthedocs.io/en/stable/Chapter%20II.html

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FEASIBILITY STUDY CHAPTER 2
S Ma.Rebecca G. del Rosario. MPA
(Marketing 305) Instructor PAGE OF
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