PROJECT REPORT ON

CUSTOMER SATISFACTION TOWARDS

BRITANNIA PRODUCTS
Project Report submitted in partial fulfillment
For the award of the degree of
BACHELOR OF BUSINESS ADMINISTRATION(B.B.A)
AFFILIATED TO
KAKATIYA UNIVERSITY

By
PEDIVELLI PRAVANITH
(H.T.NO.086191899)
Under the guidance of
Mrs. K.UMA RANI MBA Asst. Professor
DEPARTMENT OF COMMERCE & BUSINESS MANAGEMENT
(Affiliated to Kakatiya University)
Kishanpura,Hanamkonda,Warangal-506001
(2018-2021)
 Date: ____________

CERTIFICATE

This is to certify that the project report entitled “CUSTOMER SATISFACTION

AT BRITANNIA PRODUCTS”was carried out by PEDIVELLI PRAVANITH

(HT.NO.086191899) for the academic year 2020- 2021.

He/She has completed this project as per the rules prescribed by the

Kakatiya University in partial fulfilment of the degree of BACHELOR OF

BUSINESSADMINISTRATION (B.B.A).

Head
Principal
Date: ____________

CERTIFICATE

This is to certify that the project report entitled “CUSTOMER SATISFACTION

AT BRITANNIA PRODUCTS”was carried out by PEDIVELLI PRAVANITH

(HT.NO.086191829) for the academic year 2020- 2021.

He/She has completed this project as per the rules prescribed by the

Kakatiya University in partial fulfilment of the degree of BACHELOR OF

BUSINESS ADMINISTRATION(B.B.A).

Mrs.K.Uma Rani
(project guide)
 DECLARATION

I hereby declare that the project work titled “A STUDYONCONSUMERSATISFACTION

TOWARDS BRITANNIA PRODUCTS” submitted to Vaagdevi degree & PG college in

partial fulfillment of the degree of Bachelor of Business Administration (BBA) is a record of

original work done by me under the supervision and guidance of Mrs. K UMA RANI

Department of Commerce, Vaagdevi degree & PG college and this work has not been

submitted elsewhere for the award of any other degree.

Place: WARANGAL. P.PRAVANITH

Date: 7-08-2021 HT.NO. 086191899

BATCH: 2018-2021
 Acknowledgement

It is my great pleasure to regard my deep sense of gratitude to the honorable Principal Dr.
Amarvadi sheshachalam for the patronage and all the facilities offered to complete my
project successfully.

I take this opportunity to convey my sincere thanks to the Head of the Department Mr. C.
Dattathreyulu for guidance in the successful completion of the project.

I am very much pleased to take this privilege to extend my hearty thanks to my internal
guide Mrs. K.Uma rani for her support, innovative and energetic encouragement and
valuable and invariable suggestions in carrying out this project successfully.

Last but not least, I wish to convey my sincere thanks to all the staff members of the
department of commerce and Business Management my friends for their help and support.

P.PRAVANITH

086191899
Table of contents

chapter Topic Page No’s

Chapter1
Introduction 1
Need for study 4
Objectives of the study 4

Research methodology 5
Research design: 5
Exploratory and
descriptive
Scope of the study
Sample design : sample
size, sampling method
Source of information

Literature review

Chapter 2 Company profile

Britannia industries

Chapter 3
Data presentation
Data Analysis
Data interpretation

Chapter4
suggestions

limitations

conclusion
Bibliography
Questinnaire
CHAPTER -1
INTRODUCTION
 CHAPTER -2
COMPANY PROFILE
 CHAPTER -3
DATA ANALYSIS AND INTERPRETATION
CHAPTER -4

SUGGESTIONS

LIMITATIONS

CONCLUSION

BIBLIOGRAPHY

QUESTIONNAIRE