COMM 335 - Information Systems

Emerging Technologies
Technology and Development

Winter 2019 – Term 1

© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 1 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 2

Learning Objectives Artificial Intelligence (AI)

1. Discuss the top Information Technology (IT)
trends for 2020 including Artificial Intelligence
(AI), Blockchain and 5G Mobile Network.
 AI refers to computers systems built to mimic human
intelligence and perform tasks such as recognition of
images, speech or patterns and decision making.
 AI can do these tasks faster and more accurately than
humans.
 AI has made lives easier, faster & smarter.

© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 3 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 4
 AI and Robotics are
AI and Machine Learning Transforming Healthcare

 AI provide
personalized
medicine and X-ray
readings.
 Personal health
care assistants can
act as life coaches,
reminding people to
take their pills,
exercise or eat (Source:
healthier. https://www.pwc.com/gx/en/industries/healthcare/
publications/ai-robotics-new-health/transforming-
(Source: https://www.youtube.com/watch?v=2ePf9rue1Ao) healthcare.html)

© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 5 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 6

AI is Powering The Retail Revolution: A New

the Retail Experience Shopping Experience

 At Amazon Go stores,  Data_Dress - a new

customers simply use the app
to enter the store, and
technology automatically
detects when products are
taken/returned to shelves and
keeps track of them in a virtual
cart.
 This eliminates queues and
wait-time while delivering
invaluable data to the retailer.
 It also assists in designing
more profitable store layouts.
 This technology comes up
(Source:
https://www.foundationrecruitment.com
/ the-future-of-retail-with-ai/)
customized clothing design
project launched by Google
and the H&M brand
Ivyrevel.
with unique designs based
on the wearer’s daily
activities and lifestyle, (Source:
which are monitored for a https://www.darwinsocialnoise.com/en/
blog/the-retail-revolution-new-shopping-
week by means of a simple experience/)
app.

© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 7 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 8

https://www.spectralengines.com/articles/industry-4-0-
and-how-smart-sensors-make-the-difference)
© 2019 – Y.M. Cheung
(Source:
https://www.sportswearable.net
/precisionwear-i-run-sports-
wearable/)
© 2019 – Y.M. Cheung
Industry 4.0
(Source:
COMM 335 - Winter 2019 Term 1
AI in Sports
 AI is used to capture images of
game play and provide coaches
with reports on how to better
organize the game, including
optimizing field positions and
strategy.
(Source: https://www.youtube.com/watch?
v=6T8TCLQsamU)
COMM 335 - Winter 2019 Term 1
Future Smart Factories
 Digitalization will be
the key driving factor
of future factory
concepts, and
together with AI and
IoT, real-time
chemical sensors
will open a new era
(Source:
of process control in
https://www.spectralengines.com/articles/industry-4-0- several industries.
and-how-smart-sensors-make-the-difference)
9 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 10
Blockchain
 Blockchain is a list of records called blocks which stores
data publicly and in chronological order.
 The information is encrypted using cryptography to
ensure that the privacy of the user is not compromised
and data cannot be altered.
 Information on a Blockchain network is not controlled by
a centralized authority. The participants of the network
maintain the data, and they hold the democratic
authority to approve any transaction which can happen
on a Blockchain network.
11 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 12
 Public Distributed Ledger Four Features of Blockchain

 Data within a Blockchain is 1. Public distributed ledger, which works using a

accessible to everyone as hashing encryption.
long as they are part of the
2. Every block has a hash value which is the digital
network.
signature of the block.
 Any additions to the block 3. All the transactions are approved and verified on
always have to be approved
the Blockchain network using a proof-of-work
by the participants in the
Blockchain network.
consensus algorithm.
4. The Blockchain network utilizes the resources of
 Any additions made to the
the miners, who are there to validate the
Blockchain are permanent
and immutable. transactions for rewards.

© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 13 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 14

Blockchain and Hashing How Do Blockchains Work?

 In Blockchain technology, hashing is used to stop data
tempering and manipulation.
 Before a new block is approved and added to a blockchain,
the block data is hashed.
 Each new block has a reference to the previous block's hash
and if anything changes in a block, the hash value is
changed and the block is no longer valid.

(Source: https://intellipaat.com/blog/tutorial/blockchain-tutorial/how-does-blockchain-work/)

© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 15 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 16
 Blockchain Disrupting the
Supply Chain Industry
 Blockchain allows for products to be tagged and
assigned with unique identities which are then
transplanted onto an immutable, transparent and secure
blockchain.
 Consumers can verify the authenticity of purchased
goods through a blockchain-enabled supply chain.
 Transparency in Blockchain helps reduce delays and
disputes while preventing goods from getting stuck in
the supply chain. As each product can be tracked in
real-time, the chances of misplacements are rare.
© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1
5G Mobile Network
 5G is the 5th generation of
mobile networks, a significant
evolution of todays 4G LTE
networks.
 5G has been designed to meet
the very large growth in data and
connectivity of today’s modern
society, the internet of things
(IoT) with billions of connected
devices, and tomorrow’s
innovations.
 5G will initially operate in
conjunction with the existing 4G https://www.eetimes.com/document.asp?
networks.
© 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1
Blockchain in Pharma Supply
Chain - Reducing Counterfeit Drugs
 Pfizer has teamed up with Genentech (member
of the Roche group) and other pharmaceutical
companies to introduce the MediLedger project,
a blockchain platform to prevent counterfeit
drugs from entering pharma supply chains.
17 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 18
What Will 5G Enable?
 Massive Machine to Machine Communications
 aka. Internet of Things (IoT) - involves connecting billions of devices without
human intervention.
 has the potential to revolutionize modern industrial processes and applications
including agriculture, manufacturing and business communications.
 Ultra-Reliable Low Latency Communications
 mission critical including real-time control of devices, industrial robotics, vehicle
to vehicle communications and safety systems, autonomous driving and safer
transport networks.
 remote medical care, procedures, and treatment are all possible
 Enhanced Mobile Broadband
 providing significantly faster data speeds and greater capacity keeping the
world connected.
(Source:
 new applications will include fixed wireless internet access for homes, outdoor
doc_id=1334512#) broadcast applications without the need for broadcast vans, and greater
connectivity for people on the move.
19 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 20

Lower Latency - Faster Response Time
Response time
Technology
(milliseconds)
4G - LTE systems
5G - enhanced mobile broadband
5G - URLLC (Ultra Reliable Low Latency
Communications) systems
© 2019 – Y.M. Cheung
 New research projects include:
(Source:
https://www.cbc.ca/news/canada/
british-columbia/5g-ubc-rogers-
smart-campus-wireless-network-
1.5348168)
© 2019 – Y.M. Cheung
How Does 5G Work?
‘Massive’ MIMO (Multiple Input,
Multiple Output) antennas that have very
large numbers of antenna elements or
connections to send and receive more data
simultaneously.
20-30 ms
4-5 ms
1 ms (Source: http://www.emfexplained.info/?ID=25916)
COMM 335 - Winter 2019 Term 1
UBC Becomes First 5G
Smart Campus in Canada
 Earthquake and tsunami detection
technology that leverages the low latency of
5G sensors and machine learning to provide an
early warning of an earthquake so people can
take preventative steps to stay safe.
 Digital mining technology that makes the
operations of mines safer and improves
sustainability through autonomous trucks and
predictive truck maintenance;
 5G Mobility as a Service (MaaS), a next
generation mobile platform that brings together
transit, bike rental, car sharing, car rental, and
other modes of transportations so consumers
can easily get the best on-demand
transportation options.
COMM 335 - Winter 2019 Term 1
5G Connecting Community
 For Communities
 enable the connection of billions of devices
for our smart cities, smart schools and smart
homes, smart and safer vehicles, enhance
health care and education
 provide a safer and more efficient place to
live.
 For Businesses and Industry
 provide a wealth of data allowing them to
gain insights into their operations like never
before.
 Businesses will operate and make key
decisions driven by data, innovate in
agriculture, smart farms and manufacturing,
paving the way for cost savings, better
customer experience and long term growth.
21 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 22
5G Live Demonstration
 The i2CAT Foundation is one of the main driving forces of the digital
transformation of the society and industry during MWC Barcelona 2019
in Feb. 2019.
i2CAT demonstrated:
 a pilot test of the European
project 5GCity
 5G connected ambulance
pilot
 connected car and assisted
driving use cases via 5G in
(Source: https://www.i2cat.net/i2cat-demonstrates-the- a real environment
applications-and-possibilities-of-5g-at-mwc-2019/)
i2CAT Foundation is a non-profit research and innovation center that promotes mission
oriented R&D activities on advanced Internet architectures, applications and services.
23 © 2019 – Y.M. Cheung COMM 335 - Winter 2019 Term 1 24