SSBES's

Institute of Technology and Management

VIP Rd, Nanded, Maharashtra 431602.

Department of Hospitality Studies

A synopsis on

“Hotel Room Services.”

By

Vaibhav Shivanand Pawar

Roll no. 25

B. Sc. (HS) 3rd year 5th semester

Guided by

B.B. Shinde Sir

2020-2021

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 Index

Sr.no. Content Page no.

1. Introduction 03
2. Objective 04
3. Hypotheses 05
4. room service Structure 06
5. Types of Food in room service 07
6. Room Service plan 08
7. Advertisement and marketing 09
8. Research Methodology 10
9. Questionnaire 12
10. Bibliography 13

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 Introduction

Introduction :- Room service or in-room dining is a hotel service enabling

guests to choose items of food and drink for delivery to their hotel room for consumption. Room
service is organized as a subdivision within the food and beverage department of high-end hotel
and resort properties. It is uncommon for room service to be offered in hotels that are not high-end,
or in motels.

Room service may also be provided for guests on cruise

ships. Room service may be provided on a 24-hour basis or limited to late night hours only. Due to
the cost of customized orders and delivery of room service, prices charged to the patron are typically
much higher than in the hotel's restaurant or tuck shop, and a gratuity is expected.

Room Service has been a key part of the traveler’s luxury

hotel experience since its first appearance in 1931 at the then-New York luxury hotel Waldorf
Astoria. Over time, however, and more specifically in the early 2000s, room service has become one
of the most common services in accommodation, and has ceased to exclusively symbolize luxury.

Certified with a technical understanding of the

manufacturing process from initial fabrication through assembly, test, fit-up, and final inspection.
Experienced working with customers and providing top-level service and support.

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 OBJECTIVE

Generally, the main objective of room service is

provide customers comfort and what their requirements. We must need to provide the a top

Quality service to the customers.

The main objectives are as below:

▪ Unique and different room services.

▪ Provide them what they want.

▪ Elimination of customer problems.

▪ Served food and drinks to hotel guests in-room accurately and efficiently.

▪ Integrate technology into Room Service like PS4,XBOX.

▪ Privacy is most important in our room service.

▪ We provide one of the best housekeeping services to our gustes.

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 Hypothesis

➢ Guests can use free WIFI in their room without any charge.

➢ Guests don’t need to pay for mini bar service for first time
.
➢ Guests have option to choice between Breakfast or Lunch in their room plan.

➢ Guests will feel something new and will come to feel it again.

➢ 24hrs Room service.

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 Room Services Structure

In our room services we sprightly follow these rules.

The structure We follow to provide room service. This structure help us to do our
work perfectly.
Guest can use Room Service Orders Through.
1. Telephone
2. Interactive TV system
3. Door Knob Menn

The Structure is given below

1. Knock the door lightly

2. Announce yourself (room service~)

3. Greet guest warmly

4. Use guest’s name

5. Ask if you may enter in the room

6. Ask where to set up order

7. Offer to pour beverage (bottle beverage)

8. Service of the dinner according to the guest needs

9. Offer additional assistance

10. Inform guest about pick-up

11. Wish guests an enjoyable meal

12. Thank the guest

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 Special Room Services

1. We Fully equip your hotel rooms with the necessary spaces and
equipment for a complete in-room dining experience, that can even
compete with a restaurant.

2. We Set up a special menu with lighter meals that the customer can
consume throughout the day

3. We Create Special Promotion Packages that highlight the Room Service

experience like Netflix & Chill Evenings

4. We have a best coffee Machine in our room service

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 Types of Food in Room Services

Organizations tend to have their own standards for room

service, as there are no universally held best practices as they differ from business to business and
the best practice depends on the guest's perspective, but generally it can be considered the guest's
ability to order a meal, the meal being prepared and be served the product in the privacy of their own
room as to maximize the customers comfort.

We will provide vegetarians as well as

nourish food in our hotel. In that’s we are providing different types of dishes. The main objective of
hotel is to providing best food and best quality to our customers.

We will provide following food to the customers.

• Ordered Food
• Lunch
• Dinner
• Fast Food
• Breakfast

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 Room Service Features

1. All meals- The various meals one have in a day are served. E.g. Bed Tea, Afternoon Tea etc
.
2. Dearly priced- It is priced more because it is served at the rooms and even lot of effort and equipments
are required for the transportation of the food.

3. Low turnover- The majority of the resident guests only takes breakfast in their room which is much
cheaper. They may have their lunch or dinner outside. Room service depends on the number of resident
guests. And even there is no way of promoting room service in a hotel as in restaurants they do by
advertising.

4. Dispense Bar/ Mini Bar- A bar situated in the back area of a restaurant or in the pantry is known as
Dispense Bar. The bar situated in the restaurant is known as American Bar or Cocktail Bar. A small
refrigerator inside the room stocked with mineral water bottles, soft drinks and alcoholic beverages is known
as mini bar.

5. Ordering through phone- Order taker is one of the most important people in room service. An order
taker should be attentive and listen properly to the guest and should repeat the orders.

The pantry from which the floor service staff operates may be linked to a mini stillroom and holds the
equipment required for the preparation and service of any meal. These equipment should include:

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 Advantages of Room service

• Guest can eat and drink within their own private room in the hotel.
• Guests can order meals whenever they want.
• Room service can reduce food wastage.
• Convenience for guests with children and babies.
• Promotes safety, as guests are able to stay inside their hotel.

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 Disadvantages of Room services

• Food and drinks are much more expensive than average.

• Hot food can become cold before delivery to the room.
• The guest may be less likely to experience local food.
• Guests cannot observe the food being prepared.
• Room service menus are often limited so that items can be cooked at all times by cooks on different
shifts with common skills.

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 Advertisement and Marketing

Essential Hotel Marketing Strategies are as below

1. Use Ad Words’ Hotel Ads: - Ad Words’ hotel ads are the ad format of choice for hotels, guesthouses, bed
and breakfasts, and any other type of hospitality business. Hotel ads allow your establishment to appear in
an exclusive section of the SERP alongside other hotels, making them a highly prominent and very visible
way to get your business in front of people who need a place to stay.

2. Figure out What Your Ideal Customer REALLY wants: - Every business has its perfect customer,
including hotels. However, just as every business has its ideal customer, virtually all businesses have
a diverse client base, meaning that it’s crucial to figure out what your ideal customer really wants.

Most hotels focus almost exclusively on their

amenities in an attempt to appeal to as wide a range of people as possible. This approach makes sense on the
surface. After all, most people are looking for a minimal quality of comfort from their accommodations,
regardless of the purpose of their trip. However, although it might seem counterintuitive, it might be more
effective to focus on a narrower subset of customers and what they really want.

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 3. Use Aspirational Language in Your Ads: - No matter where someone stays or why they’re
traveling, there is an aspirational quality to travel. Oftentimes, it’s the disparity between how
someone imagines a trip and the realities of traveling that leads to disappointment. If you’ve ever
been sold on a trip by evocative images of your destination, only to find it’s run-down and infested
with roaches, you’ll know what I mean.

Leveraging the aspirational quality of travel is one of the most

powerful tools at your disposal as a marketer. If you can get your prospects to picture themselves enjoying
the accommodations they imagine when they think of their trip – and actually deliver on this – you’re well
on your way to creating happy, satisfied customers.

4. Advertise on Social Media: - You already know that you should be marketing your hotel or
guesthouse using PPC, but paid social media advertising is a huge opportunity to get your business in
front of people at a time when they’re open to advertising messages – when they’re browsing Twitter
or Facebook.

5. Use Remarketing: - Although it seems as though this is advice we’re constantly offering businesses
of all types, that’s because the number of advertisers that aren’t remarketing is amazing. Think of it
this way – you spend all this time, money, and effort marketing to prospective customers, and if
you’re not remarketing.
Remarketing is essential for lifestyle- and service-oriented businesses, including hotels. Not only is
the hospitality industry highly competitive, it’s also crucial to build strong brand awareness –
something that remarketing is excellent for.

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 Research Methodology.

Research Methodology :-

1. Sampling Size :-

Sampling is the filling the questionnaire form.

Peoples Sample size 100 people

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 Secondary Data collection

• Primary data=

1) Through questionnaire

2) Personal findings

• Secondary data

1) News paper

2) Magazine

3) Internet (website)

4) Books

5) Research papers

• Data analysis

Pie chart & bar chart will be used for data analysis.

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 Bibliography

1. https://www.wordstream.com

2. https://www.hotelieracademy.org/room-service-3-1-ways-to-boost-the-quality-of-your-hotels-sales

3. https://en.wikipedia.org/wiki/Room_service

4. Personal notes

5. Hotel Management and Operations written by Denney G

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 Institute of Technology and Management

VIP Rd, Nanded, Maharashtra 431602.

Department of Hospitality Studies

Synopsis Topic
“ Hotel Room Services “

Note: Information given would be kept confidential and used for Research purpose only.

Questionnaire

Name: Profession:

Contact no:. Email:

1) The person in charge of room service in a hotel is called?

a) demi-chef de rang.

b) Chef d’etages.

c) Chef de rang.

d) Station head waiter.

2) What kind of food you like to eat ?

a) Vegetarian.
b) Non-vegetarian.

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 3) Which of the following juices would you like to drink?
a) Orange Juice.
b) Pineapple Juice.
c) Pomegranate Juice
d) Strawberry Juice.

4) Do you like alcoholic beverages?

a) Yes.
b) No.

5) What kind of alcoholic beverage do you like?

a) Rum.
b) Whisky / Scotch.
c) Vodka / Tequila.
d) Wine / Champagne.
e) Beer.

6) What Kind of Room Service do you like?

Ans…………………………………………………………….

7) Choose a bread you like to eat?

a) Chapati.
b) Puri.
c) Pulka.
d) Roti.

8) Do you like to eat Chinese food?

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 a) Yes. B) No.

9) What is your favorite ice-cream?

a) Chocolate.
b) Butterscotch.
c) Strawberry.
d) Vanilla.

10) Do you like seafood?

a) Yes.
b) No.

11) What is your favorite ice-cream?

a) Chocolate.
b) Butterscotch.
c) Strawberry.
d) Vanilla.

12) Do you like seafood?

a) Yes.
b) No.

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Thanks You.

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