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Marketing strategies for fast-food restaurants: A customer view

Article  in  International Journal of Contemporary Hospitality Management · July 1995

DOI: 10.1108/09596119510146823

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Ali Kara Erdener Kaynak

Penn State University-York Campus, York, PA Pennsylvania State University at Harrisburg
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Marketing strategies for fast-food restaurants: A customer v
International Journal of Contemporary Hospitality Management; 1995; 7, 4; ABI/INFORM Collection
pg. 16

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Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.
Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.
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