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Note: This paper contains fifty (50) multiple-choice questions, each question carrying 1 0_ Vroom's theory, motivation is expressed as :
two (2) marks_ Attempt all of them.
(A) Valence + expectaru:y (B) Valence - expectaru:y
(C) Valence x expectaru:y (D) Valence + expectaru:y
1. Demand curve under monopolistic competition is :
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(A) Downward sloping and flat (B) Downward sloping and steep
11_ _ _ _ _ _ _ is a predisposition to behave in a certain way and to take particular
(C) Parallel to X axis (D) Parallel to Y axis point of view_
(A) Motivation (B) Behaviour (C) Perception (D) Attitude
2_ If two commodities are complementary, then a rise in the price of OTif< commodity will
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induce:
(A) An upward shift of demand curve 12_ The process of studying and collecting infonnation relating to a specific job is known
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(B) A rise in the price of the other commodity
(C) No shift in demand for the other commodity (A) job specification (B) jobAnalysis
(D) A backward shift in demand for the other commodity (C) Motion Study (D) job description
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3_ If the demand curve is rectangular hyperbola the elasticity is : 13_ The systematic collection and feedback of performance data on an individual or group
(A) One (B) Zero (C) Infinity (D) Less than OTif< derived from a number of stake holders in their performance is called :
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(A) 180° Appraisal (B) 361Y Apprasisal
4_ Which of the following is a flow variable? (C) Confidential reports (D) No"" of these
(A) Income (B) Product
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(C) Capital Fonnation (D) Wealth
14_ Referring a dispute to an agreed third party for setlement or advice without the force
of litigation or resort to law is known as :
5_ "Supply creates its won demand" is known as :
(A) Adjudication (B) Arbitration
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(A) Keynesian law (B) Says law (C) Veblen law (D) Giffin law
(C) Conciliation (D) All of the above
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6_ Functional type of organisation was first developed by:
(A) Pavlov (B) Taylor (C) Henry Fayol (D) Eltonl\1ayo 15_ J\.finimum wages are fixed by :
(A) Trade unions (B) Employees
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7_ 'Gang-plank' means : (C) State Govemmenta (D) Court of law
(A) Quick Communication (B) Vertical Communication
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n l\1atch the following : 22_ Pre-emptive right of equity shareholders means that they :
Trade Union Year of Establislunent (A) Can vote to protect their rights
INTUC i_ 1920 (B) Can mairttsin their proportional owTif<rship by purchasing additional equity
'n. AITUC ji_ 1970
shares issued by finn
(C) Can be elected as directors
]]]_ CITU ill_ 1948
(D) None of the above
iv_ 1954
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(A) 1-iv, ll-ili, lll-ii, IV -i
23_ Skimming Pricing is useful for:
セI@ 1-i, ll-ii, Ill-ill, IV -iv
(A) Luxury goods (B) Consumption goods
(C) 1-iv, II-i, III -ill, IV -ii
(C) Necessities_ (D) Industrial goods
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(D) 1-ili, II-i, lll-ii, IV -iv
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18_ Deterrrrinktg the value of a bond requires :
(A) Ultimate Consumer セI@ Retailors
(i) an estimate of expected cash flows
(C) Stockists (D) Brokers
(ii) an estimate of the required retum
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(ill) an estimate of the accounting rate of retum
(iv) an estimate of the cost of capital " In business situations, personal selling is :
(A) Inside Selling セI@ Outsid£ Selling
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(A) (i ) (B) (i)&(ii) (C) ( ill ) (D) ( iv)
(C) Both of the above (D) None of the above
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19_ Whlch is the most commonly used method for evaluation of larger projects ? 26_ J\.fass communication tools available to marketers iru:lude:
(A) Net Present Value (B) Pay Back Period (A) Advertising (B) Sales promotion
(C) lntemal Rate of Retum (D) Accounting Rate of Return
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(C) Public relations (D) All the above
20_ According to 'dividend growth model' approach the cost of equity is equal to :
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27_ The financial results of marketing endeavours should be analysed in tenns of :
(A) Cash dividends per share (A) Sales volume (B) J\.farket share
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(B) Cash dividends per share + bonus per share (C) J\.farketing costs (D) All the above
(C) Dividend pay out ratio +expected growth rate in dividend
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29_ A transportation problem will be a balanced problem : 35_ The sum of two positive real members is 2 a_ The probability that product of these
(A) When the no_ of rows is equal to no_ of columns two numbers is not less than ( ;,{)times the greatest possible product is :
(B) When total supply is equal to total demand
(C) When the problem has an optimum solution
(A) j1 (C) X
(D) None of the above
36_ The level of singificance is the probability of committing the :
(A) Standard error (B) Type I error
30_ PERT stands for :
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(C) Probable error (D) Type II error
(A) Product Estimation & Research Technique
(B) Project Evaluation and Review Technique 37_ A measure characterizing a population is called a parameter and a similar measure
(C) Project Estimation and Review Technique for a sample is called :
(B)
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(D) None of the above (A) Standard error Non Parameter
(C) Sampling error (D) Statistic
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31_ Which of the following is not an usual assumption of the single- chartrlf<l queueing
model with Poisson Arrivals and exponential service times ? 38_ In the case of nonnal distribution about 68% of data lies within :
(A) The queue discipline is last come, first served (A) X +quartile deviation (B) X + 2 standard deviation
(B) the mean arrival rate is less than the mean service rate
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(C) X +mean deviation (D) X + standard deviation
(C) The calling population is infinite
(D) All of the above 39_ In which of the following situations the Oassical definition of probability cannot be
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used:
(A) The total no_ of outcomes is small
32_ Production scheduling is done to achieve :
セI@ The total no_ of success is zero
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(A) J\.faximum utilisation of the plant and machiTif<ry The total no_ of outcomes is infinitely large
(C)
(B) J\.faximum utilisation of the work force (D) The total no_ of outcomes exceeds the total no_ of success
(C) J\.finimize inventories of raw materials and work in progress
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(D) All of the above 40_ Which one is not Porter's generic strategy?
(A) Growth Strategy (B) Cost Leadership Strategy
(C) Differentiation Strategy (D) Focus Strategy
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33_ Vogel's Approximation method is used to :
(A) Study the Time and motion problem
41_ Which is not a Primary activity in a Corporate value chain Analysis ?
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(B) Solve the transportation problem
(A) Services (B) Operations
(C) Study the production scheduling problem
(C) Technology development (D) J\.farketing and Sales
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43_ Whlch of the following Act, regulates sick industries specially in India ?
(A) lD Act (B) SICA
(C) Companies ACT (D) None of these
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" EnterpreTif<ur is a person who :
(A) Initiates Business セI@ Invests Capitsl
(C) J\.fanages the business (D) All of the above
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'Global Compact' is an initiative of :
" (A) UN セI@ WTO (C)ce (D) ;w
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'Agenda 21' relates to:
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(A) Cl-tild Labour セI@ Human Rights
(C) Environment protection (D) None of these
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48_ Whlch of the following convention of ILO provides for gender equity ?
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