UNIVERSITY OF SOUTHERN MINDANAO

Course Syllabus for Strategic Management

Course Number Agbus 411 Rev. No. 0 Page 1 of 13

Author: Reviewer: Verifier: Validator: Final Approver: DCC USE ONLY

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IRVING T. FAJARITO,JR. NERISSA G. DELA VIŃA ESMAIRA G. GUNSAYAN JEANNIE U. DUKA CONSUELO A. TAGARO
Faculty Subject Expert Department Chairperson Dean Vice President for
MASTER COPY
Academic Affairs
Date: Date: Date: Date: Date:
EFFECTIVE REV. REVISIO PAGE
CHANGE DESCRIPTION ORIGINATOR
DATE NO. N TYPE AFFECTED
IRVING T.
July 24, 2020 ∅ NEW Newly established in accordance to the Quality Management System Requirements ALL FAJARITO,JR.

INSTITUTIONAL POLICIES

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Quality and relevant education for its clientele to be globally competitive, culture sensitive and morally responsive human resources for sustainable
Vision
development.

Help accelerate socio-economic development, promote harmony among the diverse cultures and improve quality of life through instruction,
Mission
research, extension and resource generation in Southern Philippines.

Core Values G-Goodness, R-Responsiveness, E-Excellence, A-Assertion of Right and T-Truth

The University of Southern Mindanao, as a premier university, is committed to provide quality instruction, research development and extension
services and resource generation that exceed stakeholders’ expectations through the management of continual improvement efforts on the following
initiatives.
1. Establish key result areas and performance indicators across all mandated functions;
2. Implement quality educational programs;
USM Quality
3. Guarantee competent educational service providers;
Policy
4. Spearhead need-based research outputs for commercialization, publication, patenting, and develop technologies for food security, climate
Statement
change mitigation and improvement in the quality of life;
5. Facilitate transfer of technologies generated from research to the community for sustainable development;
6. Strengthen relationship with stakeholders;
7. Sustain good governance and culture, sensitivity; and
8. Comply with customer, regulatory and statutory requirements.
1. Competent professional who will be leaders in the fields of agriculture, industry, rural and economic development, science and technology
Goals of the
and education, and thus help improve the quality of life of the people in Southern Philippines.
College
2. Updated and innovative professionals in the state-of-the-art and cutting edge technologies of their respective fields of specializations.
1. Equip students with knowledge and skills necessary in agribusiness management.
Department 2. Develop students to become experts and competitive in the field of agribusiness, economics and management.
Objectives 3. Emphasize among students the attitudes and values needed for good leadership and management such as integrity, honesty, discipline,
accountability, responsibility and respect for culture.

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PROGRAM INFORMATION
CMO No. 24 s. BOR Res. No.42 s.
Degree Program BS Agribusiness CHED CMO Reference BOR Approval
2007 1983

COURSE DETAILS
Course Title Strategic Management
Course Number Agbus 411 Curriculum Component Professional Course
Credit (--Unit) 3 LECTURE (Unit-Hours) 3-3 LABORATORY (Unit-Hours) 0
AGBUS 313, AGBUS 321,
Prerequisites Co-requisites None Year Level/Semester Offered 4th Year / First Semester
ABGUS 323
This course is designed to introduce the student to fundamental concepts of strategic management. Being an integrative subject, this subject
requires prior knowledge in basic management subjects such as principles of management, accounting, finance and research. As students are not
Course
exposed to work experience, this subject may at least help them understand and appreciate the goodness of strategic management theories and
Description
principles offered in running or managing a business organization in a competitive manner. The course basically provides basic process in strategic
management as applied in their proposed venture.
Faculty in charge IRVING T. FAJARITO,JR.
Consultation
Contact Information 09073651082
Hours

PROGRAM EDUCATIONAL OBJECTIVES (PEO) MISSION

In 3-5 years, the graduates of USM shall: M1 M2 M3
Provide leadership in various development programs both public and private
PEO 1 

Equip with technical, conceptual and human resources skills

PEO 2  

Pursue entrepreneurial activities

PEO 3  

PEO 4 Able to adapt to diverse culture 

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PROGRAM EDUCATIONAL OBJECTIVES (PEO) MISSION

In 3-5 years, the graduates of USM shall: M1 M2 M3

Pursue advanced studies in emerging related fields

PEO 5  

NOTE: The PEO’s are based on the professional, industry, local, national and international needs and requirements of the program identified through consultation with constituents and stakeholders.

PEO10
PROGRAM OUTCOMES (PO)

PEO6

PEO9
PEO8
PEO4
PEO1
PEO2

PEO5

PEO7
PEO3

…
Upon graduation, the BS Agribusiness students must be able to:
a) Articulate and discuss the latest development in the specific field of practice.       
b) Effectively communicate orally and in writing using both English and Filipino        
c) Work effectively and independently in multidisciplinary and multi-cultural teams.        
d) Act in recognition of professional, social and ethical responsibility       
e) Preserve and promote "Filipino historical and cultural heritage"       
f) Participate in the generation of new knowledge in research and development projects.         

g) Engage in agribusiness management which may include activities from manufacture and distribution of farm inputs, production
activities on the farm, storage, processing and distributing farm commodities.           

h) Perform the basic functions of management such as planning, organizing, staffing, directing and controlling.           

i) Expose the students in specialized areas of agribusiness management like marketing, human resource, production and finance.           
j) Engage in agricultural production and post-production/post-harvest handling practices.        
NOTE: Minimum PO’s shall come from the PSG/CMO of the program if applicable. Other additional PO’s may come from consultations with constituents and stakeholders.

POm

POw
POh
POb

POd

POn
POo
POg

POp
POq

POu

POx
POk

POy
POe
POa

POv

POz
POs
POc

POt
POr
POf

POj

POl
POi
COURSE OUTCOMES (CO)

Course Alignment to Program

Upon passing this course, the students must be able to:
Outcomes
Explain the evolution of business policy, strategic management as well as various theories
CO 1 in marketing, economics, production management, human resource management and P P O
finance.

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Course Number Agbus 411 Course Title Strategic Management No. 0 Page 2 of 13

POm

POw
POh
POg

POp
POq
POb

POd

POn
POo

POu
POk

POy
POe

POx
POa

POv

POz
POs
POc

POt
POr
POf

POj

POl
POi
COURSE OUTCOMES (CO)

Course Alignment to Program

Upon passing this course, the students must be able to:
Outcomes
Educate learners as to what can be done beyond the business operations of the firm to
CO 2 improve its competitiveness. OOO

CO 3 Expose students to the basic process of the strategic management involving the six tasks. OO P
*
Level (follow the legend used in the most relevant PSG/CMO)
[L]Learn. This facilitates the student to learn competency to attain the [P]Practice. This allows the student to practice competency to [O]Opportunity. This is an opportunity for development of the
Program Outcome (PO) attain the Program Outcome (PO) students to attain the Program Outcome (PO)

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COURSE LEARNING PLAN

Intended Learning Outcomes Align Time Course Content Teaching & Learning Learning Assessment Suggested
(ILO) ed to Frame (Topics) Activities (TLA) Materials Tasks (AT) Readings
By the end of the learning CO: (Week) Teaching Learning
experience*, students must be able Activities Activities
to:
• Discuss the VMGO of the Orientation Modular Brainstorming, Laptop, Quiz, Graded
University and Goals &  USM VMGO Teaching Synchronous Module, Group
Objectives of the College  Course Requirement Facilitating E-learning, Course activity;
•Take responsibility to the use of  Classroom Policies Discussion Outline, Presentation
VMGO as guide while in the  Grading System Syllabus of the Firms
college  Coverage of the Course Under- Business
•Summarize the whole learning EVOLUTION OF BUSINESS POLICY graduate Policies and
activities, requirements of the  Concept of Business Policy and Research Strategy
course and classroom policies Handbook [1] pp. 1-21
Strategy
1.1.Explain the evolution of [3] p 3
CO1 1-2  Characteristics of Strategy
business policy and strategy [2] pp 10-
 Strategy VS Policy
1.2 . Discuss the concept and 15
 Evolution of Strategic Management
relevance of strategic  The Nature of Strategic Management
management
 Benefits of Strategic Management
1.3. Distinguish business policy
 Developing Policy and Strategies
from strategy.
 Strategic Decision-making Process
 Who Makes Strategy
 Why some Firms do no Strategic
Planning
2.1. Explain the factors in driving CO1 3 MOTIVATORS AND DRIVERS OF STRATEGIC Facilitating Asynchronous Laptop, Chapter [1] pp.24-
and motivating business MANAGEMENT Discussion Learning Module, Quiz, 44
organizations to stay competitive  Why the need for Strategic Modular powerpoint Learning
or adopt the concepts of Management Teaching slides Activity
strategic management  The Dynamic Nature of the market and
2.2. Discuss the importance of the Business
some market and economic

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Course Number Agbus 411 Course Title Strategic Management No. 0 Page 2 of 13

COURSE LEARNING PLAN

Intended Learning Outcomes Align Time Course Content Teaching & Learning Learning Assessment Suggested
(ILO) ed to Frame (Topics) Activities (TLA) Materials Tasks (AT) Readings
By the end of the learning CO: (Week) Teaching Learning
experience*, students must be able Activities Activities
theories relevantto:to strategic mgt 
The triggering events
2.3. Discuss the importance of 
The product life cycle
strategic management vis-à-vis 
Economies of Scale
the technological and global 
Challenges and Opportunities of E-
developments commerce
3.1. Discuss the nature and 4 BUSINESS COMPETITION Facilitating Asynchronous Laptop, Graded
concept of business competition  Porter’s Competition Model Discussion Learning Module Group
3.2. Explain Porter’s Five Forces  Rivalry among competing Sellers Modular Activity on
model related to business CO1  Suppliers of Key Inputs Teaching Competition [1] pp. 47-
competition CO2  Substitutes Model, 58
 Role of Buyers Chapter
 Potential and New Entrants Quiz,
 Stakeholders Case Analysis
4.1. Identify the responsibilities, 5 CORPORATE GOVERNANCE Facilitating Asynchronous Laptop, Chapter
nomination and qualifications of  Corporate Governance defined Discussion Learning Module Quiz,
BOD  Responsibilities of Board of Directors Modular Learning [2]pp. 23-
4.2. Define corporate governance CO1  Members of the Board of Director Teaching Activity 24
 Nomination and Qualification of BOD
 Responsibilities of Top Management
5.1. Discuss the nature and 6-7 CORPORATE LEVEL STRATEGIES Facilitating Asynchronous Laptop, Graded
context of corporate level  The Nature of Corporate Level Discussion Learning Module online
strategy Strategies Modular recitation,
[1]pp.60-
5.2. Determine the situations or CO2  The 4 E’s to Addressing Corporate Teaching Chapter Quiz
91
market scenarios where some strategy
corporate strategies may be  Strategic Choices at the Corporate
applied. Level

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Course Number Agbus 411 Course Title Strategic Management No. 0 Page 2 of 13

COURSE LEARNING PLAN

Intended Learning Outcomes Align Time Course Content Teaching & Learning Learning Assessment Suggested
(ILO) ed to Frame (Topics) Activities (TLA) Materials Tasks (AT) Readings
By the end of the learning CO: (Week) Teaching Learning
experience*, students must be able Activities Activities
5.3. Familiarize to:
with the different  Corporate Expansion Option
corporate level strategies.  Growth Strategy
 Stability Strategies
 Retrenchment Strategies
6.1. Explain some business level 8 BUSINESS AND FUNCTIONAL LEVEL Facilitating Asynchronous Laptop, Chapter
strategies as options to enhance STRATEGIES Discussion Learning Module Quiz, Group [1] pp. 94-
competitive advantage  The Strategic Business Unit Modular Activity 112
CO2
6.2. Differentiate the concept of  Business Level Strategies Teaching [3] pp.52-
business level strategies from  Functional Strategies 67
corporate strategy
9 MIDTERM EXAM
7.1.Explain the concept of 10 STRATEGIC MANAGEMENT MODELS Facilitating Asynchronous Laptop, Chapter quiz [1] pp. 134-
strategic management models  The Resurgence Models Discussion Learning Module 144
7.2.Distinguish the standing  Strategic Management Models Modular [3] pp2-12
features of various strategic  Wright, Kroll and Parnell Model Teaching
management models  Thompson and Strickland Model
7.3. Determine specific variables CO1  F.R. David Model
and factors built into the models  Wheelen and Hunger Model
 Rayport and Jaworski Model
 Piits-Lei Model
 The Hybrid Model
 The Strategic Plan
8.1. Explain the various tasks that 11 TASK 1: ENVIRONMETAL SCANNING Facilitating Asynchronous Laptop, Performance [1] pp.
need to be undertaken when  Nature of Environmental Scanning Discussion Learning, Module task, Chapter 146-163
CO3
considering strategic  Macro environment Modular Collaborative quiz [3] pp.19-
management as an option  SWOT Analysis Teaching project 31

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COURSE LEARNING PLAN

Intended Learning Outcomes Align Time Course Content Teaching & Learning Learning Assessment Suggested
(ILO) ed to Frame (Topics) Activities (TLA) Materials Tasks (AT) Readings
By the end of the learning CO: (Week) Teaching Learning
experience*, students must be able Activities Activities
8.2. Internalize to:
the concept and  Micro environment
intent of environmental scanning  BCG Matrix
8.3. Describe the concept of
SWOT analysis
8.4. Prepare SWOT Analysis of
their proposed business
9.1. Discuss the importance of 12 TASK 2:THE VISION AND MISSION Facilitating Asynchronous Laptop, Performance
vision and mission statement as STATEMENT Discussion Learning, Module task, Chapter
part of strategic management  The Need for a Vision-Mission Modular Collaborative quiz
agenda Statement Teaching project [1] pp. 167-
9.2. Distinguish vision from CO3  Vision VS Mission Statement 172
mission  The Elements of Mission Statement [3] pp.8-9
9.3.Formulate vision and mission  The Strategic Vision Statement
statement of their proposed  Examples of Vision Mission Statement
business
10.1.Characterize what is 13 TASK 3: SETTING STRATEGIC OBJECTIVES Facilitating Asynchronous Laptop, Performance
considered a good strategic  The Need for Strategic Objectives Discussion Learning, Module task, Chapter
objectives  The Nature of Setting Strategic Modular Collaborative quiz [1] pp. 174-
10.2.Formulate strategic CO3 Objectives Teaching project 178
objectives of their proposed  Characteristics of Strategic Objectives [3] p.9
business  Examples of Strategic Objectives
 What are considered Good Objectives
11.1. Discuss the factors to be CO3 14 TASK 4: CRAFTING STRATEGIES Facilitating Asynchronous Laptop, Performance [1] pp.
considered in crafting strategies  Factors to consider in crafting Discussion Learning, Module task, Chapter 180-186
Demonstrate the HOW’s in strategies Modular Collaborative quiz
crafting strategies  Why Strategies Evolve Teaching project
11.2. Distinguish proactive from

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Course Number Agbus 411 Course Title Strategic Management No. 0 Page 2 of 13

COURSE LEARNING PLAN

Intended Learning Outcomes Align Time Course Content Teaching & Learning Learning Assessment Suggested
(ILO) ed to Frame (Topics) Activities (TLA) Materials Tasks (AT) Readings
By the end of the learning CO: (Week) Teaching Learning
experience*, students must be able Activities Activities
reactive strategyto: What should be done in Crafting
11.3. Craft strategies available to Strategies
their proposed business  Characteristics of Strategy making
 The HOW’s in Crafting Strategy
 Proactive and Reactive Strategies
12.1. Enumerate the challenges 15 TASK 5: IMPLEMENTING AND EXECUTING Facilitating Asynchronous Laptop, Performance
in implementing and executing STRATEGIES Discussion Learning, Module task, Chapter
strategies  Challenge of Implementing and Modular Collaborative quiz
12.2. Illustrate the components Executing Strategies Teaching project
of strategy implementation and  Goals of Strategy Execution
execution  Determinants to Successful
12.3. Describe the determinants CO3 [1] pp.
Implementation of Strategy
188-193
of successful implementation of  Implementing and Executing Strategy-
strategy A tough Management Job
 Who should be involved in
Implementing Strategy
 Ways to Lead the Implementation and
Execution of Strategy
13.1. Discuss the importance of 16 TASK 6: MONITORING, EVALUATIING AND Facilitating Asynchronous Laptop, Performance
monitoring the implementation TAKING CORRCETIVE ACTION Discussion Learning, Module task, Chapter [1] pp. 195-
and execution of strategy  The need to Monitor Modular Collaborative quiz 203
13.2. Explain the applications of CO3  Considerations in Reporting Teaching project
[3]pp.120-
some financial ratios that can be Monitoring Activities
132
used in evaluating the  Considerations for Financial Ratios
performance of business firms.  Taking Corrective Actions
14.1. Understand the different CO2 17 CASE ANALYSIS Facilitating Asynchronous Laptop, Performance [1] pp.223-

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Course Number Agbus 411 Course Title Strategic Management No. 0 Page 2 of 13

COURSE LEARNING PLAN

Intended Learning Outcomes Align Time Course Content Teaching & Learning Learning Assessment Suggested
(ILO) ed to Frame (Topics) Activities (TLA) Materials Tasks (AT) Readings
By the end of the learning CO: (Week) Teaching Learning
experience*, students must be able Activities Activities
to:
parts of a case analysis.  Conducting case analysis Discussion Learning, Module task, Chapter
14.2. Analyze and prepare a CO3  Contents of Case Analysis Modular Collaborative quiz 244
given case. Teaching project
18 FINAL EXAMINATION
* any interaction, course, program, or other experience in which learning takes place (https://www.edglossary.org/learning-experience/).

Textbook/References
[1] Orcullo, N. (2007). Fundamentals of Strategic Management. Manila: Rex Bookstore.
[2] Wheleen, T. & Hunger, D. (2010). Strategic Management and Business Policy. 12 th Edition. Prentice Hall.
[3] Young, F. (2015). Strategic Management Made Simple. Manila: Rex Bookstore.

Life-long Learning Opportunity

Students will be able to practice the strategic management process in their proposed entrepreneurial undertaking.

Course Evaluation
Satisfactory
Course Outcomes (CO) Assessment Task Addressing CO Weight (%) Target Standard
Rating
CO 1:. Explain the evolution of business policy, strategic Learning activity/Performance Task 70% 75 60% of the class obtain satisfactory
Chapter Quiz 30% rating
management as well as various theories in marketing,

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Course Evaluation
Satisfactory
Course Outcomes (CO) Assessment Task Addressing CO Weight (%) Target Standard
Rating

economics, production management, human resource

management and finance. Performance Task 70% 75 60% of the class obtain satisfactory
CO 2: Educate learners as to what can be done beyond the rating
business operations of the firm to improve its Chapter Quiz 30%
competitiveness

Performance Task 70% 75 60% of the class obtain satisfactory

CO 3: Expose students to the basic process of the strategic rating
Chapter Quiz 30%
management involving the six tasks.
.
Grading System
Term Exam 20%
Quizzes/Chapter Exams 30%
Group/Individual Activity/Reports
Learning Exercises/Project/ 50%
100%
Final Grade = Midterm grade (50%)+ Final Grade (50%)

Classroom Policies
a. Students officially enrolled in the course/subject must register online/offline in their full name for easy recognition of the professor.
b. Students officially enrolled in the course/subject must provide the professor their basic information such as home address, name of guardian, email address,
contact number, etc.
c. During online meeting, regular attendance is expected for all students registered on online learning. Expected or unexpected absence due to illness or injury and
or poor internet connectivity should be reported immediately to your professor.
d. During set/agreed online meeting, students are expected to join on time or not later than 15 minutes before the set/agreed time.

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Classroom Policies
e. Students must read the assigned readings to be discussed before coming to online classes.
f. Students whether online or offline modes should do the assigned task/activity in each chapter and submit the same on the agreed time and date.

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