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Product and service Design

Second Chapter: Product and Service Design


1. Define product design and service design.
2. What are the reasons for product or service design or redesign?
3. What are the factors affecting product design?
4. What Does Product and Service Design Do?
5. Explain product liability, and bar code.
6. How does a bar code work?
7. How many characters can fit into a bar code?
8. What do you mean by reliability and failure?
9. What are the ways to improve reliability?
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10. Legal, ethical, and environmental issues in relation to product design.
11. Problems of product life cycle theory.
12. What is rebuts design?
13. Phases in product design and development.
14. Explain the terms CAD and Recycling.
15. Differences between service design and product design.
16. Characteristics of well-designed service systems.
17. Challenges of service design.
18. What do you mean by standard and standardization?
19. Advantages of standardization.
20. Define model, explain different types of model.

uniform commercial code


What is Product Design?
Product design describes the process of imagining, creating, and
iterating products that solve users’ problems or address specific needs
in a given market.
The key to successful product design is an understanding of the end-
user customer, the person for whom the product is being created.
Product designers attempt to solve real problems for real people by
using both empathy and knowledge of their prospective customers’
habits, behaviors, frustrations, needs, and wants.
Product design mainly consist of two features
(i) Form Feature: It includes shape, Appearance, outlook, color, weight
and so on
(ii)Function feature: It is concerned with the performance effectiveness
and efficiency of the product.

Product design examples


• There are of course infamous product design examples such as the
Coca-Cola bottle, the IPod, or the Vespa.
• Aside from those, one can find many other innovative examples such
as the Dyson Pure Cool Link, an air purifier, winner of the 2016
reddote Award.
What is Service design
• Service design is the activity of planning and organizing people,
infrastructure, communication and material components of a service
in order to improve its quality and the interaction between service
provider and customers.
• The purpose of service design methodologies is to design according to
the needs of customers or participants, so that the service is user-
friendly, competitive and relevant to the customers.
What are the reasons for product or service design or redesign?
What are the factors affecting product design?
What Does Product and Service Design Do?
1. Translate customer wants needs into product and service design
requirements (Marketing, Operation)
2. Refine existing product and/or service. (Marketing)
3. Develop new products and/or service. (Marketing, Operation)
4. Formulate cost Goal. (Marketing, Operation)
5. Formulate cost targets. (Accounting, Finance, Operation)
6. Construct and test prototypes. (Operation, Marketing, Engineering)
7. Document specifications.
Product liability
The responsibility of a manufacturer or vendor of goods to compensate f
or injury caused by defective merchandise that it has provided for sale.
Theories of Liability
In most jurisdictions, a plaintiff's cause of action may be based on one o
r more of four different theories:
1. Negligence,
2. breach of Warranty,
3. Misrepresentation,
4. strict tort liability.
What is a Bar Code?
A barcode (or bar code) is a unique sequence of digits that is used to
identify an item or product. Most barcodes on retail products are in
either EAN (13 digit) or UPC (12 digit) format.
A barcode number can be turned into a barcode image (vertical black
bars). When a barcode images is scanned at a checkout counter,
product information will appear on the checkout screen.
What is a UPC Code?
Universal Product Code (UPC) is a 12-digit bar code used extensively for
retail packaging in United States.
• Although there are several different types of bar codes, the UPC symbol
appears on nearly every retail product in the United States, making it the
most versatile and recognizable type of product code in this part of the
world. It consists of a bar code with a GTIN-12 number beneath.
What is an EAN Code?
• The European Article Number (EAN) is a barcode standard, a 12- or 13-digit
product identification code. Each EAN uniquely identifies the product,
manufacturer, and its attributes; typically, the EAN is printed on a product
label or packaging as a bar code.
• An EAN code is a unique combination of figures used to identify an object on
the basis of a European system (‘EAN’ stands for ‘European Article
Numbering’).

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