BSBMGT617 Develop and implement a

business plan

Assessment 2
Implement and monitor the business plan

This unit forms part of the following qualification(s):

BSB61015 Advanced Diploma of Leadership and Management

Contents

Assessment 2 – Implement and monitor the business plan

Task 1 – Implementation strategies
Task 2 – Case Study
Task 3 - Coaching

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Assessment 2 - Implement and monitor the
business plan
Please read the Assessment Overview for further instructions on how to complete this assessment.

Task 1 – Implementation strategies

Develop strategies to implement the business plan.

1. Implementation Activities
Determine key activities to implement the business plan. Min. 3 activities. Use the table below, add
additional rows if needed.
Activity Responsibility Timeline KPI (Min.1)

Expand operation CEO, managers, staff June – December Open to the countryside of
scope to outside 2021 Sydney and 3-5 nearby foreign
Sydney metropolitan countries
Increase sales and CEO, managers, staff June – December Increase sales to 50% with no
delivery orders 2021 less than 50 orders for delivery
per month.
Reduce cost for CEO, managers, staff June – December Reduce the operational cost to
delivery service 2021 no more than 10,000USD per
month

2. Communication
Develop a communication strategy to ensure that all relevant parties are informed about the business
plan, its requirements, timeframe and progress. Include the following in:
● A stakeholder register to identify all relevant parties (Min. 3)
● Identify the preferred communication strategy for each stakeholder group to include
communication needs (for example: a financial institution, providing you with financial
resources, would be interested in detailed financial data rather than just a summary)
● Specify the preferred communication tool (example: emails, face to face presentation,
newsletter etc.)
Use the table below, add additional rows if needed.
Stakeholder Communication Strategy
Role in the business planning Communication
(Individual and/or implementation Needs (Min. 20 words for each
or Group) stakeholder)
Example: Consult on strategic objectives, Formal reports; Present the business plan in a
Board of provide approval for the include data about meeting for approval;
Directors business plan, reporting on achievements of KPIs;

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 implementation of the plan
CEO Provides information and data
to the board regarding strategy
formulation; provides data
regarding external environment,
to senior managers, guides and
helps them in formulating,
implementing and evaluating
and reformulating strategies at
strategic business units are
based on the corporate
strategies.
Financial Financial managers are
Manager responsible for the financial
health of an organization. They
produce financial reports, direct
investment activities, and
develop strategies and plans for
the long-term financial goals of
their organization. Financial
managers typically: ... Help
management make financial
decisions.
HR Manager The Human Resource Manager
will lead and direct the routine
functions of the Human
Resources (HR) department
including hiring and
interviewing staff,
administering pay, benefits, and
leave, and enforcing company
policies and practices.
Operation Achieve the company's goals,
Manager operations managers develop
strategies. Under those broad
strategies are tactics, or specific
tasks and steps to implement
the strategies. The third level,
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risks and issues to be Provide fortnightly report on
communicated progress during
promptly. implementation;
Send ad-hoc reports to inform
of risks and issues.
Procedures and Provide inspiration. Develop
policies of the inspiring stories about the
company; Working vision/plan that the CEO comes
Plan, Project Proposal, back to again and again.
Data Analysis Encourage interaction. Find
opportunities for the CEO to
interact with employees rather
than speaking to them, such as
involving employees in
identifying and solving
challenges, and asking
employees questions (versus
answering their questions).
Financial Statements, Use financial information into
Bills and Checks, common-sense, simplified
Orders, Financial scoreboards. They are
Procedures, Budget simplified versions of standard
Worksheet financial statements that revolve
around the company’s Critical
Numbers.
Common-sense financials mean
metrics that show what key
measures are needed for
employees to understand how
the financials of the business are
created.
Job profiles, Human Resources
Organization chart, communication can be
Staffing plan, extensively used to
Applicant tracking communicate messages to
system, Salary internal stakeholders about the
structure, state of the organization (think
Compensation and investor news, or training and
benefits overview, development policies). This
Holiday schedule. helps management and
employees make better and
informed decisions on how to
grow the organization.
Project Strategies, Use visuals to make your
Project Proposals, communication more effective
Briefing plan, Meeting
Visuals help make information
Minutes, Schedule,
more memorable. When it
Procedures
comes to explaining complex
Page 4 of 12
 operations, refers to the daily
control of production, such as
scheduling, monitoring, and
adjusting.
Sales and Develop sales strategies to
Advertising achieve the short and long term
Manager sales revenue objectives.
Review the sales processes and
suggest improvements.
Communicate regularly with
customers and management to
discuss about advertising
project progress, status and
issues if any.
Employees Work on any tasks assigned
within each different
department
processes with multiple inputs,
using text or verbal
communication alone can often
leave gaps in understanding.
Research has been done to
indicate that communicating
with visuals helps to increase
retention of information.
Marketing agreement. A sales communication strategy
provides guidelines on the
Marketing
channels and cadences for
requirements
delivering information. Some of
document.
the most common form of sales
Strategic blueprint communications include:
(plan) Electronic newsletter: Often
delivered to sales reps at a set
Content schedule.
frequency, typically weekly or
Social media biweekly, on a particular day
conversation calendar. and time.
Emails, phone calls, Team work with other, effective
Calendar, Schedule communication among team
members and other managers

3. Skilled labour
Develop a strategy to source the skilled labour necessary to implement the business plan.
● This strategy must address the resource and competency needs that you have identified in
your business plan (Min. 3).
● The strategy must include the timelines to acquire the skilled labour.
Use the table below, add additional rows if needed.
Strategy to acquire the
Human Resource Type Competency Timeline
skilled labour
Example: Role, Type of Example: data entry, Example: outsourcing; cross Example: indicate
employment such as digital marketing, functional teams, period or specific date
contract/casual/temp/seco project management secondment from different based on the business
ndment team, consultancy based, plan.
upskilling of existing staff
Seasonal Drivers Expand operation Outsourcing May – June 2021
scope
Part-time developers Digital enhancement Cross functional team April – May 2021
(Technical team)
Part-time technological Labour-quality Upskilling existing staffs April – May 2021
trainers improvement

4. Monitoring strategy

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Develop a monitoring strategy that includes all the following points:
● Identify min.2 performance measures to review the progress towards the successful
implementation of the business plan and the achievements of its goals.
● Identify 1-3 KPIs for each performance measure
● Determine process/es to test the performance measures that you have identified to review the
progress towards the achievement of the objectives. Example: checklist, observation, user
testing.
● Determine a reporting system to ensure that reports on key aspects of the business (such as
finance, marketing, customer service, logistics and so forth), issues and progress towards
achievement of set goals are timely available to relevant stakeholders and they are user-
friendly, up-to date, and respect data integrity. Example: use of a project management
software, shared drives, shared calendars, email protocols, version control.
● Timelines for reporting and key monitoring activities by business area as part of a continuous
improvement strategy
Use the table below, add additional rows if needed.
Process for
monitoring/
Performance Timeline
KPI testing/quality Reporting system
measure for reporting
assurance and/or
control

Timely Example: Live Chat Example: regular Example: reports Example: prior
development of implemented in testing at design and from web designer; to launch 2
the web site website by Dec 2019 implementation feedback forms from testing; after
phase; user testing; clients and staff launch monthly
feedback from clients testing for 6
and staff months;
monthly
feedback
review.

Technological At least 80% of drivers Regular test after Test results collected 1 week after
test for drivers pass the technological each 2-month period by HR department each test.
test and can use all
technical devices

Number of The number of Reporting the total Data from operating 3 working days
delivery orders delivery orders per number of delivery report each month in after the end of
per month month must be equal orders on the cloud- the company system. each month
or larger than the last based system of the
month. (If force company
majure is recorded, the
figures will be decided

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 by the CEO)

Customer At least 90% of
feedback customers are satisfied
or totally satisfied with
the delivery services
from our company
Survey sent through The satisfaction of The collected
email of each customers will be data will be
customer based on a 5-point reported on the
scale (1- Extremely 5th date of each
not satisfied, 2- Not month.
satisfied, 3- Neutral,
4- Satisfied or 5-
Totally satisfied)

5. Testing
Present the monitoring strategy with the performance management system you have developed to 1
classmate and ask him to evaluate it as a form of testing.
The classmate will play the role of technical advisers.
Record the outcome of the consultation and evaluation of the monitoring strategy and refine the
strategy accordingly. The evaluation may include positive and constructive feedback, providing
suggestions to adjust and refine the monitoring strategy.

Process for
monitoring/
Performance Timeline
KPI testing/quality Reporting system
measure for reporting
assurance and/or
control

Customer At least 90% of Survey sent The satisfaction of The collected

feedback customers are through email of customers will be based on data will be
satisfied or totally each customer a 5-point scale (1- reported on the
satisfied with the Extremely not satisfied, 2- 5th date of each
delivery services Not satisfied, 3- Neutral, 4- month.
from our company Satisfied or 5- Totally
satisfied)

Evaluation:

- Overall, the monitoring strategy is potential and can bring back great impacts for the company
- However, as the customers nowadays are unlikely to take a long survey sent through email, the
company should develop an application or website accounts for each customer so that they could
track their delivery online and fill in the feedback right after their delivery complete.

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 Process for
monitoring/ Timeline
Performance Reporting
KPI testing/quality for
measure system
assurance and/or reporting
control

Technological At least 80% of drivers pass Regular test after Test results 1 week after
test for drivers the technological test and each 2-month period collected by HR each test.
can use all technical devices department

Evaluation:

- This is a good idea to keep track with drivers since they are quite difficult to catch up on the new
technology
- There should be a practical method to run the test as the drivers may feel it difficult and stressed to
complete “a test”. The company can use tracking system to note all usage of the drivers as well as
encourage them to join training sections every month.

Process for
monitoring/
Performance Reporting Timeline
KPI testing/quality
measure system for reporting
assurance and/or
control

Number of The number of delivery Reporting the total Data from 3 working
delivery orders orders per month must be number of delivery operating report days after the
per month equal or larger than the last orders on the cloud- each month in end of each
month. (If force majure is based system of the the company month
recorded, the figures will company system
be decided by the CEO)

Evaluation:

- Great monitoring strategy as this method bases on quantitative method which could give precise
analysis about the performance
- Should have a more detailed and strict regulations about force majure events.

Task 2 – Case Study

You are implementing the business plan.

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1. Contextualise
Consider the scenarios described in the Assessment Overview document, contextualise them based on
your work in Assessment 1 (Task 2) and Assessment 2 (Task 1) and:
● Evaluate the impact of the scenarios on the implementation of the business plan
● Produce reports to communicate progress towards targets to stakeholders and report failures
and issues
● Analyse performance reports against planned objectives
● Review the performance indicators if necessary
● Review the systems and processes and work methods as part of continuous improvement
Scenario Contextualisation

25% timeframe after implementation started

A new competitor enters your market space with an aggressive NA
cost-based strategy that is affecting your customer base.
While monitoring your performance objectives, you identify that Specify the performance objective:
one performance objective won’t be achieved within the expected
timeframe and it will have an impact on the successful
implementation of the business plan.
50% timeframe after implementation started
One of your staff is struggling with the task assigned to him NA
because he is lacking a key skill necessary to perform his job. The
skill that he is lacking is time management.
Sales have been slower than expected in the past 3 months (minus NA
25%) and this is affecting the cash flow negatively. An issue with
the quality of the product or service has been identified and needs
rectification to improve the product/service offering to customers.
2 budget items included in the business plan were wrongly Specify the 2 budget items:
estimated and the actual budget has increased by 15%.

A recent marketing survey has determined that the target audience NA

is not engaged with the marketing message. This is affecting brand
awareness.
Productivity has decreased by 10% in the past months. According What area/s of the business are
to recent HR reports this is due to staff being overworked. affected by the drop in productivity:

75% timeframe after implementation started

Customer complaints have increased by 5% in the past 2 weeks. A NA
complaint is escalated to you for resolution. The customer is
complaining about a customer service officer being quite rude with
her.

Consult with a group of classmates who will work in the capacity of business partners/external
consultants.

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2. Reports
Develop the following reports:
2.1 A progress report directed to executive management about the scenarios that occurred at
25% timeframe.
Business Plan Implementation (Progress Report)

Competitive landscape:

● Describe the issue related to the new competitor.

● Evaluate and outline the impact of the change in the competitive landscape on the business plan.

● Summarise a proposed action plan to address the issue.

● Evaluate and outline the impact of implementing the actions on the business plan.

(50-100 words)

Performance objective – progress report:

● Describe the issue related to the performance objective not being achieved by the set timeframe.

● Evaluate and outline the impact of not achieving the performance objective on the business plan.

● Summarise a proposed action plan to rectify the situation and ensure the performance objective is
achieved. This may include refinement of the performance indicator.

● Evaluate and outline the impact of implementing the actions on the business plan.

(50-100 words)

Lessons learned:

Outline what lessons were learned when evaluating and addressing the issues/change in circumstances.
Additionally, consider the strengths and weaknesses of the business plan. (50-80 words)

2.2 A progress report directed to executive management about the scenarios that occurred at
50% timeframe.
Business Plan Implementation (Progress Report)

Sales:

● Describe the issue related to the decrease in sales.

● Evaluate and outline the impact of the decrease in sales on the business plan with a focus on financial
resources.

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 ● Summarise a proposed action plan to address the issue.

● Evaluate and outline the impact of implementing the actions on the business plan.

(50-100 words)

Marketing:

● Describe the issue related to the marketing survey.

● Evaluate and outline the impact of the target audience not being engaged on the business plan.

● Summarise a proposed action plan to improve the marketing strategy.

● Evaluate and outline the impact of implementing the actions on the business plan.

(50-100 words)

Productivity:

● Describe the issue related to productivity.

● Evaluate and outline the impact of the drop in productivity on the business plan.

● Summarise a proposed action plan to improve productivity.

● Evaluate and outline the impact of implementing the actions on the business plan.

(50-100 words)

Lessons learned

Outline what lessons were learned when evaluating and addressing the issues/change in circumstances.
Additionally, consider the strengths and weaknesses of the business plan. (50-80 words)

2.3 A budget variation report directed to financiers and business executives to report the change
in the business plan budget due to:
● The actions implemented at 25% timeframe
● The actions implemented at 50% timeframe
● The 15% increase in budget reported at 50% timeframe.
Budget Variation Report

Expense Budget Actual % Variation

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Subtotal

TOTAL

2.4 Develop an email directed to the customer who is complaining about the customer service
officer.

Task 3 - Coaching

In week 5 of class, liaise with the facilitator and schedule a time to:
Train a classmate, who will play the role of the staff member needing coaching on time management.
Prepare the coaching session:
1. Develop and submit one of the following:
● A PowerPoint presentation outlining the content of the coaching
● A video of the coaching
● A step by step outline of the coaching session
2. Coach the classmate (15 minutes)

This is an assessable task and the trainer and assessor (facilitator) will evaluate your performance
during the Role-Play.
If you are absent from class, it is your responsibility to make alternative arrangements with the
facilitator

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