MODULE 3

LESSON 1

ACTIVITY
Research the role of CRS and GDS in the Tourism Industry and interpret the diagram on
the below.

 In today’s era, technology is commonly and widely used by people from all over
the world and with different ages. Thus, the process and promotion of many
things especially in the tourism industry is also fast-facing that can totally help
the business and the travelers to experience immediate and interactive
transactions. The most commonly used technical technique in the tourism
industry is the computer reservation system (CRS). It’s essentially an automated
system for promoting purchases and providing timely and reliable information
about product and service supply, pricing, and bookings. Originally developed
and used by airline companies for flight ticket reservations, CRS is now used to
store and deliver information about tourism goods or products and services to
the general public, either directly or by intermediaries, allowing reservations to
be made. On the other side, one of the most important instruments for the travel
industry is the Global Distribution System (GDS). A global online system or
network that links travel service providers or retailers to travel agents in real
time by offering a centralized service that includes airline ticket bookings, car
rentals, hotel rooms, and other services. The system allows travel service
providers and travel agents to conduct electronic transactions. Independent
travel agents, online travel agents, and travel agencies are constantly relying on
GDS programs to find the best available travel and lodging at the best possible
prices for their customers. Agents will make (real—time) airline and hotel
reservations for clients, and their research and bookings will be completed in
minutes.
ANALYSIS
Instruction: Answer the following question: (15 pts.)

1. Based on what you have learned last semester and with the other tourism-
related programs, define the following:

• Tour Package
 Is a vacation planned by the travel firm or agency in which you can visit various
locations and pay a set sum that covers hotel, transportation, and sometimes
food, depending on the package agreement.
• Tour Itinerary
 Is a travel plan that includes the details of the tour such as the route of travel, the
time and distance required to go to the destination, the mode of transportation
to be utilized, and any activities or sightseeing to be done at a certain location for
each tourist to undertake while on a tour.
• Phonetic Alphabet
 Was designed to define terms for each letter of the alphabet in order to facilitate
oral communication and radio communications, as well as to avoid letters that
sound similar from being confused for one another.

APPLICATION

Instruction: Form a group of four members (alphabetically). In MS powerpoint,

prepare a 3D/2N Domestic Tour package and identify what are the inclusions.
The instructor will prepare the virtual meeting starting on April 29, 2021 and
each group will present the tour package in a maximum of ten minutes. Each
group may choose one or more presenter. The other groups shall critic the
presenting group by watching the recorded presentation or thru fb live. The
second group will critic the first group, the third group will critic the second
group and so on… DO NOT FORGET TO WRITE YOUR GROUPMATES NAME IN THE
POWERPOINT PRESENTATION AND SUBMIT IT VIA GOOGLE DRIVE (MODULE 3
LESSON 1 FOLDER). Evaluation sheet shall be submitted a week after the
presentation (still on M3L1 Folder) and shall be submitted by group.
ASSESSMENT
Instruction: Answer the following:

1. How do we sell other destinations to the tourists (e.g. entertainment areas)? (5

pts.)
 Anyone who stands to profit by boosting the amount of people who visit an area
would benefit from this. The best way to sell other destinations is through
marketing. For destination marketing, a variety of marketing methods may be
implemented to raise general awareness of the location and increase the number
of people who actually visit. The tourist sector is always changing, so keeping
your finger on the pulse is essential. One of the best way is to use technology
because new technology has the potential to disrupt whole sectors, and
organizations that are ready to accept new methods of working and change with
the times will prosper.

2. How will you correlate Tour Guide and Tour arrangement? (10 pts.)
 A tour guide must carry out tour itinerary arrangements in a timely and efficient
manner so the tourist guide may effectively communicate with the visitors about
the tour agreements. The agreed time schedule, and various destinations to be
seen or patronized. The tourist guide who is capable of carrying out tour
itinerary arrangements must be able to analyze tour itinerary components and
arrangements, carry out tour itinerary, make alternate arrangements for
eventualities, follow safety, security, and emergency protocols.