ESTABLISHMENT OF SHORTS AND

PJ'S TERNO

Serve Good, Profit Good

Business Plan

October 2020
 TABLE OF CONTENTS

A. Executive Summary

Description of the Business

Reasons why this is an attractive Business Plan

Overview of Sales, Marketing, and Operation

B. Management and Organization

Company Name, Company Logo and Company Address

Vision and Mission

Key personnel
Work force and Personal support

Organizational Chart

Forms of Ownership

Compensation and Incentives

Office Equipment

Gantt Chart of Activities

C. Service Plan

Proposed service and its purpose

Service Unique Features

Materials requirements for establishing

Source of supplies

Establishment Process with Pics

Waste disposal

Quality Control

Establishment Cost

Floor Plan Layout

D. Market Plan

Service to sell

Target Market

Market Analysis includes demand and supply

Marketing and Sales Strategies

Competitors

Pricing Policy

Sales Projection

E. Financial Plan

Sources of Finance

Financial Projections (Start up Summary)

Sales Forecast

Expense Forecast

A. Management and Organization

Company Name

NICOLE'S RTW SHOP

The Company's name was simply derived from the owner herself. "Nicole's" is like the

brand or ownership to the store itself. RTW Shop is is always seen to stores who gave

the same service.

Company Logo

The Company's Logo which consist of the Company's name and a shirt signifies

simplicity. Simple and clean slate logo can be eye catching, due to people's

perspectives. The shirt in the logo means "Clothes". Therefore having this very own

Logo as a sign of originality.

Company's Address

1895 Saperia St. Calumpang Binangonan Rizal

 Vision

The company's vision is to serve good that will give customer the satisfaction.

Mission

Serve Good, Do Good, Sales Good.

Key Personnel

Allysa Nicole C. Balinas

 Owner/Manager

 Business Owner is responsible in growth, stability, direction of daily

operation of the Business. The Owner is tasked to do the identifying,

analyzing, mitigating and controlling of the business. Duties of the Owner

includes; Identifying the competitors, Finding sources of products, Money

Handling, and Daily Operation control.

Work Force and Support Personnel

Airhyl Jade C. Balinas

 Clerk
  The Clerk's Job is to entertain, find, and give the customer's need. The

clerk work through the whole shop. Duties may include; Restacking,

Packaging, All around answer person.

Jennet Balinas

 Cashier

 The Cashier's job is to be in the cashier's table to wait for customer's

payments for what they bought. Duties may include; Auditing, Money

Handling, and Packaging.

Edwin Balinas

 Delivery Man

 The Delivery Man's job takes place when a huge number of ready to wear

clothes are ordered and will be delivered in the specific place. Delivery

Man's job includes; Carrier, Driver, and Stocking.

Organizational Chart

OWNER

CASHIER

CLERK DRIVER
 Forms of Ownership

Sole Proprietorship, Capitalization

 In Sole Proprietorship the person who build the business used money as a

Capital. Bought things to build and to provide the products itself. The owner is the

only CEO of the business. In "Nicole's RTW Shop" the owner used her money as

a capital to provided the Establishment to be an investment and a business.

Compensation and Incentives

Compensation

300 pesos

 Compensation to a 9 am - 5 pm shift.

 Cashier Job

250 pesos

 Compensation to a 9 am - 5 pm shift.

 Clerk Job
250 pesos

 Compensation to a 9 am -5 pm shift

 Delivery Man Job

Incentives

 Christmas bonus

 Bonus

 SSS

Office Equipment

Log Book and Ball pen

Table
Chair

Calculator

Sofa Set
Laptop

Gantt Chart of Activities

October November December

Business Plan Title

Management and

Organization Chapter.

Service Plan Chapter.

Marketing Plan Chapter.

Financial Plan Chapter.

Defense with the Adviser.

Revision.

Printing and Binding.

 C. Service Plan

Proposed service and its purpose

Customer's Service

The purpose of this business is to give services to peoples. Customers vary and doesn't

have specific target market. The purpose is to give and serve

Service Unique Features

The Nicole's RTW Shop serves this unique features:

Fast accommodation

 the clerk and cashier gives fast service to the customers. The Service crew or the

clerk will guide and do they're job with smile.

Training

 The staffs of the business are all trained to do and give best service to the whole

Customers.

Clothes Quality

 The clothes the are on racks are all branded and checked. Passed to triple

quality control checking. Compy, Sexy etc. clothes are hanged.

Affordable Price
  The prices ranges from 300 pesos to higher prices. Due to the trends it varies the

prices to the type of garments, style, color and brands.

Materials requirements for establishing

RE Bars

https://www.google.com/search?q=RE+bars&client=ms-android-
oppo&prmd=ismvn&source=lnms&tbm=isch&sa=X&ved=2ahUKEwiqv_PPmortAhWSHq
YKHeF4CC4Q_AUoAXoECBkQAg&cshid=1605637806302&biw=360&bih=566&dpr=2#
imgrc=H1dnv8O11IVu2M

CHB (Concrete Hallow Blocks)

https://encrypted-tbn0.gstatic.com/images?
q=tbn:ANd9GcTNX7_pW60w4gxusPibhV5XCGAeQfNFDA3pxA&usqp=CAU
CEMENT

https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcTfjtKUnAw_q4g6FICsV0KfOI-
dr6f_mYDQzw&usqp=CAU

SAND

https://encrypted-tbn0.gstatic.com/images?
q=tbn:ANd9GcRQ00n8g6RCjPoSiFrYLWsADTArIui3yPZXxg&usqp=CAU
GRAVEL

https://encrypted-tbn0.gstatic.com/images?
q=tbn:ANd9GcTX0_L0oJitjBvVnApKgKWPZ_tk73-FhMdQyg&usqp=CAU

TIRE WIRE

https://encrypted-tbn0.gstatic.com/images?
q=tbn:ANd9GcQjvi1KEKQxO68ehz_U94ZRpV6MVVFJ9N9h8g&usqp=CAU
LUMBER

https://encrypted-tbn0.gstatic.com/images?
q=tbn:ANd9GcSZYM6UavdiZM97VYWAm6gN494FNUHO2ikmMw&usqp=CAU

GALVANIZED ROOF

https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcTSX8j-
AF28jRowMkRBkRGTBP1tgf4qgrHypA&usqp=CAU
JIPSUM BOARD

https://encrypted-tbn0.gstatic.com/images?
q=tbn:ANd9GcRP1ms3kZjOmP_T2ENVZFEm4X1N9MdjKPQ1Ug&usqp=CAU

METAL FRAME

https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcRgvxB0oAvxAzvHsXSmE-
XvknuaeP-4FMqw2Q&usqp=CAU
PAINT

https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcRPdxHs376CPKBcACF-
J2r7a-9UVXDwFwV5pg&usqp=CAU

Source of supplies

HARDWARE SHOP

 MEGAMORE

 EVERMORE
Establishment Process with Pics

Drawing Lines

Cutting

Assembly
Finishing

Designing

Output

Waste disposal

Proper waste disposal is critical due to the fact that there are type of wastes that may

cause harm to the business environment. These type of waste are not that harmful yet

needed to be put in they're right places. The waste for damage clothes can be recycled

by the peoples in the company. Some waste are put to they're rightful places to be

properly disposed.
Quality Control

Quality of Products and services determines success and failure of the organization.

Consumers expect the business to maintain high-level of quality and consider an

important aspect of satisfaction. Inspecting the quality of thr product is very important

because it prevents defect in product and process and it can also prevent from futher

consuption or usage. The Quality control process of the business is very simple: Check

the product, train the employees

Establishment Cost

MATERIALS COSTS
RE Bars 54,500
CHB 17,500
Cement 25,000
Sand 30,000
Gravel 20,000
Tire Wire 2,250
Lumber 127,000
Galvanized Roof 21,000
Glass 50,000
Jipsum Board 8,000
Metal Frame 50,000
Paint 31,000
Labor 120,000
TOTAL: 556,250
Floor Plan Layout
 D. Market Plan

Service to sell

Nicole's RTW Shop serves a clothing line shops. The service provided aims to give fast

service, quality product, and customers satisfaction.

Target Market
The profile the Nicole's RTW Shop customers consists of geographic and demographic

factors.

Geographic

Nicole's RTW Shop geographic market is the the whole place near the store itself.

However we will include the tourists or possible customer.

Demographics

 Male or Female

 1-60 years old

 In need of clothes to wear

Market Analysis

Demand and Supply Analysis

Our potential demand for the Nicole's RTW Shop is based on the customers willingness

or unwillingness to buy the service we offer.Thus, we are targeting unlimited variety of

customer to consume the service itself.

Supply

Our supply will show how many services we will provide for the first year of the

business. The business in the following years will assume to serve again based on how

many customers bought the product.

YEAR PRODUCT SOLD

2020 1000
2021 1500
2022 2000
2023 2500
2024 3000

Marketing and Sales Strategies

Positioning

Nicole’s RTW Shop will position itself as a reasonable price. Customers who appreciate

high-puality, and fast accommodation will recognize the value of our business.

 Product. The products have good quality textiles and quality machine made

stitches. Wrap and designed in a pleasing way.

  Service. The services made is in fast phase. the staffs were trained to serve fast

and entertain the customers needs with a very pleasant behavior.

Competitors

Binangonan Public Market RTW Stores and Gown Rentals. This establishments are

proposed competitors of Nicole's RTW Shop. The stores varied, different styles and

designs were publicly seen in the stores. This competitors serves good, and act fast.

Pricing Policy

Nicole's RTW Shop vary prices of the products to be sold. Each design and trend are

having price differences. Color pallettes, Plain shirts from different brands and etc. The

prices varies through sizes.

Sales Projection

Projected Sales

Number of products sold in the establishment

 Kiddie sizes 200

 Teens sizes 450

 Adult sizes 350

Price per unit

 Kiddie sizes 200

  Teens sizes 400

 Adults sizes 600

TOTAL SALES 430,000