XIMIVOGUE – KOREAN FAST FASHION RETAIL CHAIN BRAND PHILOSOPHY

XIMIVOGUE advocates the philosophy of quality life and

pursuing “consumer care”, dedicates itself to providing consumers with products
of “high quality, competitive price and greenness”. It considers that the
statement “the higher the price, the better the quality” is only the excuse for
some enterprises seeking a way to sell their products at a high price, those “low
price with bad quality” products resulted from the profiteering desire are
originated from the period of immature and unfree economy. The time for “good
quality with low price” products at home and abroad has just begun. In this era,
the actual value of a brand should be beneficial to all of the people rather than
providing such services to the nobility or the rich. These very values and principle
have induced the inception of XIMIVOGUE.

DEVELOPMENT PATH
At present, XIMIVOGUE has reached strategic cooperation agreements with 77
countries and regions around the world, including Australia, Algeria, Bulgaria,
Brazil, China, Cambodia, Canada, Colombia, Egypt, Hungary, India, Indonesia,
Laos, Malaysia, Morocco, Mexico, Nepal, Pakistan, Philippines, Poland, Panama,
Romania, Saudi Arabia, Singapore, Sri Lanka, South Africa, Thailand, Turkey,
USA, UAE, Vietnam, etc. XIMIVOGUE has opened about 1,700 stores all over the
world within three years. Now two stores are opening on average every day, with
a turnover of more than 1.8 billion RMB in 2018.

Lite…..
XIMIVOGUE Lite….. has been introduced specially to cater Tier 2 & 3 cities across.
The Lite….. model has low set-up expense, which ensures quick payback on initial
investment.
 INDIA HEADOFFICE
OFFICE NO.123, DLF COMMERCIAL COMPLEX, NAJAFGARH ROAD, NEW DELHI

INDIA WAREHOUSE
F-957, ROAD NO.13, VKIA, JAIPUR
Agra Kakinada
Ahmedabad Kanpur
Bangalore Kolkata
Bhubhneswar Ludhiana
Chandigarh Mohali
Faridabad Mumbai
Ghaziabad Nashik
Gurgaon New Delhi
Hyderabad Noida Extension
Indore Patiala
Ita Nagar Pune
Jaipur Rajkot
Jammu Rourkela
Johrat Surat
Vadodara Vijayawada
Vishakhapatnam
PARTICULARS RATE AMOUNT
Franchisee Fee ₹ 4,00,000 ₹ 4,00,000

Furniture & Fixture ₹ 1,000 ₹ 5,00,000

(Per Sq. Ft)

Billing and Software ₹ 1,00,000 ₹ 1,00,000

Stock ₹ 2,000 ₹ 10,00,000

(Per Sq. Ft)

Air Conditioning, CCTV Camera & Lights ₹ 1,50,000 ₹ 1,50,000

Consumables, Measurement & Architect Fee ₹ 100,000 ₹ 100,000

Civil Work ₹ 1,000 ₹ 5,00,000

(Per Sq. Ft)

TOTAL ₹ 27,50,000/-
 MORE THAN 10
GREAT DIFFERENT
VALUE LOW CATEGORIES
PREPOSITIO OPERATING
N FOR COST OF PRODUCTS
CUSTOMER

HIGH
FRANCHISE
FASTEST
GROWING TECHNICAL
MARGIN SUPPORT
RETAIL CHAIN
IN INDIA 38%

FACTS 40%-50%
CONVERSION
ROI
1 HIGH PER
SQ.FT
▪
▪
Minimum Area 500 Sq. Ft.
Preffered Location High Street or Malls
Year REVENUE
▪ Minimum Frontage 15 Ft.
▪ Preferably Ground Floor