Fondeadora, the digital solution

to the old banks

Fondeadora is an app linked to a debit card that

lets you send, spend, and save your money with
an unheard-of simplicity.

We pursue the mission to provide financial access

to all of Mexico through technology, to
democratize a system that has always been
inaccessible to millions of Mexicans.

Fondeadora is here to solve the deficiencies of

the old banks and to give back our users their
time, money, and energy.

We are Mexico’s fastest-growing

challenger bank

Fondeadora was born in Mexico in 2011 as a

Through Fondeadora we are looking to facilitate our users
crowdfunding platform. We achieve the goal of
the instant access to their money and the freedom to use it.
providing access to capital to creatives, artists, and
entrepreneurs all around the country.
Nowadays, Fondeadora is Mexico’s fastest-growing
challenger bank.
After five years running, and more than 5,000
successful projects, we ended the time as a
After one year operating as such, we currently have more
crowdfunding platform by consolidating an alliance
than 68,000 users who trust in our easy and safe
with Kickstarter Global.
management of their money.

In 2018 we started a new aim with Fondeadora: to

create an alternative to the old banks, one that is
completely digital.

www.fondeadora.com
Less banks, more freedom

About the founders

Chosen as part of Forbes' 30 Promising 
Entrepreneurs list of 2018, René Serrano and
Norman Müller are Fondeadora's co-founders
and partners of Kickstarter.

René Serrano

Extremely proficient in user experience analysis,

product development, and interface design.
René is co-founder of three other successful
technology companies together with Norman.
Currently, the companies in which he takes part in
have a cumulative annual GMV of USD $50 MM.

Norman Müller 

Norman has a proven track record in developing B2C

technology companies with explosive growth.
He developed a client base of more than 500,000
active users for Fondeadora Crowdfunding, the
leading platform in Latin America, acquired by
Kickstarter Global in 2016.