at
 Signals, which include visual,
 Represented by spoken
and written words.
 Is the use of spoken and
written symbols to create
and interpret meaning.
Written Communication.
 Is the best to be utilized if
you need a permanent
record of the interaction.
 Ex: memoranda, letters,
and reports.
Spoken or Oral Communication.
 Are the polar opposite of
the prerequisites stated for
written communication,
spoken is the best option.
 More fluid than written
communication.
auditory, and movement indications,
make up nonverbal messaging.
 Includes facial expressions, eye
contact, gestures, body movements,
physical appearance, and etiquette.
Other Forms of Communication:
Formal Communication.
 built on a set of norms, channels,
and methods that are defined and
standardized.
Informal Communication.
 Refers to casual, intimate face-to-
face conversation between
friends and family members.
Intentional Communication.
 People communicate with a
certain goal in mind.
Unintentional Communication.
 Communication is considered
to be unintentional when it is
not purposeful.

Intrapersonal Context
1. Communication is a process.
 Since there is a transmission of thoughts, ideas, and emotions,
communication is indeed a process.
 The linear model, the interactive model, and the transactional model are
three communication models that are commonly cited for the way they
portray and break down the communication process.
A. Linear Model- first and most prominent communication model.
B. Interactive Model- because feedback is present, the interactive model
demonstrates that communication is a two-way process.
C. Transactional Model- this communication model emphasizes that a sender
and a receiver interact consciously in order to build or create meaning and
reach a common understanding of the information.
2.Communication necessitates negotiation of meanings of symbol.
 Communicative events "employ" and/or "negotiate the meaning of verbal
and nonverbal signals". Feelings, thoughts, wants, needs, and intentions are
all examples of information that can be conveyed.
3.Communication is contextual.
 Another feature of communication that is represented in the definitions
and emphasized in the transactional model is that it takes place within a
context. This is based on the idea that communication adapts to and is
shaped by is surroundings.
communication process must have reached a common, mutual, or shared understanding
of the issues at hand.
FIGURE 1.6 GRAPHIC ORGANIZER
The three main types of communicative contexts:
A. Psychosocial Context- based on the interaction of the participants'
emotional histories, social interactions, and cultural capital.
 Example: age, sex, gender preference, religion, and socioeconomic
status.
B. Logistical Context- the place and occasion are described in the logistical
context, which is also known as the physical context.
C. Interactional Context- The communication participants' style of
communication is determined by the various compositions or categories of
interaction. This is referred to as the interactional context. The following
are the six major types of interactional context:
 Intrapersonal Context- self-talk or inner speech.
 Interpersonal Context- this refers to the interaction between people, usually in
dyads.
 Group Context- when more than two people, usually three to seven, interact to
accomplish a similar purpose.
 Organizational Context- this setting is related to workplace interaction.
 Public or Presentational Context- In this type of situation, a single speaker
produces meaning for the audience, which might range in size from a few to a
huge number of people present at the time the message is delivered.
 Mass Communication Context- The context of mass communication wherein an
individual or a network sharing a message with an audience that is not directly
present and often unidentified.
3. The goal of communication is shared understanding- The participants in the
Sender /
Lesson 1.2

Short Essay.

I.

First and foremost FAKE NEWS is defined as “False or misleading information presented as news. It often has to aim of damaging the reputation of a person or entity, or
making money through advertising revenue (WIKIPEDIA, 2021). Fake news is considered as unethical because it destroys reputation of a certain company or individual and
spreading false information.

Fake news doesn’t have truthfulness, authenticity, and credibility that’s why it is considered as a fake news. It contradicts the ethical consideration in communication
because one part of ethics in communication: truthfulness and authenticity must be present.

II.

Gen Z is defined as the latest generation. They can communicate in way that they can only understand. As a part of Gen Z the thing that I need to keep up myself
updated with the latest language trends is having a social interaction in each individual in the society or in the millennials. Reading journals and magazines also help to catch up
the latest event especially in communication. These publications are excellent sources of many kinds of knowledge and different thoughts to keep up with the trends.

Assessment: MODIFIED TRUE\FALSE

1. T
2. F
3. T
4. T
5. T
6. F
7. T
8. F
9. T
10. F
Pre-test

1. A.
2. A.
3. C.
4. A.
5. A.
6. A.
7. A.
8. A.
9. C.
10. D.

Post- Test

1. D.
2. D.
3. B.
4. B.
5. A.
6. C.
7. C.
8. A.
9. B.
10. C.