MARKETING PLAN: PRODUCT & SERVICES

SCHOOL SUPPLIES:

 Papers
 Bond paper
 Color paper
 Pencil
 Ballpen
 Sharpener
 Envelop
 Eraser
 Cartolina
 Scissor
 Glue
 Manila paper
 Folder
 Notebook
 Other shool supplies

NOVELTY & GIFT ITEMS:

 Printed Tshirt
 Aesthetic tops
 Printed mug
 Shoes
 Pants
 Shorts
 Aesthetic wallpaper
  Magic pillow
 Scented candle
 Painting socks
 Wine glass gift set
COFFEE SHOP:

 Hot Choco
 Tea
 Ice coffee
 Chocolate coffee
 Brownies
 Especial Ensimada
 Especial Pandesal
 Bread roll w/ cheese
 Vege Sandwitch
 Especial sandwitch
 Flavour bread
 Cupcakes
 Cakes
 Milktea (coffee flavour)

TARGETS
SCHOOL SUPPLY/ NOVELTY & GIFT ITEMS

 PARENTS
 STUDENTS
 TEACHERS
 OTHER POSSIBLE CUSTOMER
COFFEE SHOP
 Those people who love coffee with friendly talks to their
friends
 Those people who drink coffee to complete their days
 For those people who just love to drink a coffee especially
when there are busy and have no time to eat a meal
 Those people who really love to drink a coffee
 Other possible customers
PRICING STRATEGY
 Competition-based pricing
 Customer Value-based pricing
 Cost-based pricing

OPERATION PLAN: EMPLOYEES NEEDED

SCHOOL SUPPLIES
 1 Casher
 2 Packer
 4 Sales lady
 1 Guard
NOVELTY & GIFT ITEMS
 3 Product maker
 1 Casher
 3 Sales lady
  3 Sales man
 1 Guard

Coffee shop
 3 Coffee maker
 5 Other product maker
 3 Server
 1 Guard
 1 Dishwasher
DAYS & HOURS OPERATION
 WEEKEND
 12 HOURS

FINANCIAL PLAN
CAPITAL
 1,900,000 PESOS
 Products and first month salary included
ASSETS ACQUIRED
 Others: Inventory (14,600)
 Delivery Truck (350,000)
 Loans Payable (200,000)
 Manufacturing Equipment (35,000)
 {TOTAL ASSETS: 284,600}

REVENUE
Each Day- 9,000
Week- 63,000
Month- 1,890,000

ASSUMPTIONS:
> Financial
-Profit will pay off to initial investment.
> Customer
-customers will surely buy the products or avail the
services which made the business profitable enough to
long run
-customers has bigger expectation of product or services
> Profitability
- Financial planning and sales projection should also be
considered to determine the profitability
 BRYSON’S FAMILY BUSINESS
INCOME STATEMENT
Sales Revenue 6,145,000
Less: Cost of Sales 4,056,000
Gross profit 2,098,000
Less: Operating 1,276,400
expenses
Business registration 2,500
expenses
Salaries expenses 1,098,000
SSS Benefits expense 35,000
Interest expense 34,000
Rental expense 60,000
Depreciation expense 153,000
Net income before 822,5000
tax (NIBT)
Income tax 164,300
Net income after tax 657,220

BRYSON’S FAMILY BUSINESS

BALANCE SHEET
ASSETS
Current assets
Bryson’s inventory 471,300
Delivery Truck 450,000
Manufacturing equipment 45,000
Loans payable 200,000
Mini coffee shop equipment 64,000
Less: Accumulated
depreciation
Others: Inventory 17,000
Total liabilities and equity 842,300

BYRON’S FAMILY BUSINESS

STATEMENT OF CASH FLOW
Source of Funds
Beginning cash 300,000
Loan from the bank 400,000
Cash sales from the 6,160,000
three businesses
Total cash in 6,860,000

Use of Funds
Business registration 3,600
expenses
Manufacturing 65,000
equipment
Coffee shop 60,000
equipment
Supplies Inventory 3,417,000
Delivery truck 500,000
Employee salaries 1,100,000
Tax paid 165,300
Others: Inventory 800,000
Total cash out 6,110,900

“ BRYSON’S FAMILY
BUSINESS PLAN ”

March 15, 2021

Narra Ave, Poblacion, Inside of Gaisano
Grand Mall, Bayugan City
Email:Clint@gmail.com
Tel #: 09156749880
 “ BRYSON’S
FAMILY

BUSINESS PLAN ”
 March 15, 2021
Narra Ave, Poblacion, Inside of Gaisano
Grand Mall, Bayugan City
Email:juriang@gmail.com
Tel #: 09067812635