Chapter I- INTRODUCTION

SUMMARY OF THE FIRM

NAME OF THE FIRM

The name of the business is Dunkin’ Donuts. Dunkin' Donuts, also

known as Dunkin', is an American multinational coffee and doughnut
company, as well as a quick service restaurant.

LOCATION OF THE FIRM

Dunkin’ Donuts is located at Pioneer Ave 9500, General Santos City

South Cotabato.

BRIEF BACKGROUND OF THE FIRM

Dunkin' Donuts is an American multinational coffeehouse and donut

company. It was founded by William Rosenberg in Quincy, Massachusetts in
1950. The chain was acquired by Baskin-Robbins' holding company Allied
Domecq in 1990; its acquisition of the Mister Donut chain and the conversion
of that chain to Dunkin' Donuts facilitated the brand's growth in North
America that year. Dunkin' and Baskin-Robbins eventually became
subsidiaries of Dunkin' Brands, headquartered in Canton, Massachusetts, in
2004, until being purchased by Inspire Brands on December 15, 2020. The
chain began rebranding as a "beverage-led company", and was renamed
Dunkin', in January 2019; while stores in the U.S. began using the new name,
the rebranding will eventually being rolled out to all of its international stores.
With approximately 12,900 locations in 42 countries, Dunkin' is one of the
largest coffee shop and donut shop chains in the world. Its products include
donuts, bagels, coffee, and "Munchkins" donut holes.

With nearly 12,000 locations in 36 countries, Dunkin' is one of the

largest coffee and baked goods chains in the world. Its products include
donuts, bagels, other baked goods, and a variety of hot and iced beverages.
 Dunkin' Donuts stores can be found in over 32 countries, and they serve
70 varieties of doughnuts, along with hot and cold coffee drinks, bagels,
breakfast sandwiches and other baked goods. Dunkin' Donuts parent
company, Dunkin' Brands Inc., also franchises Baskin-Robbins, and the two
concepts are sometimes co-branded.

Mission

Dunkin’s mission statement is “to be the leading provider of the wide range
delicious beverages & baked product around the kingdom in a convenient,
relaxed, friendly environment that insures the highest level of quality product
and best value for money. We provide our guest, the elegant service and
unforgettable experience to meet their expectations in every single visit.”

Vision

Dunkin’s vision statement is “to be always the desired place for great coffee
beverages and delicious complementary doughnuts & bakery products to enjoy
with family and friends.”
Chapter 2 – GENERAL INFORMATION

MANAGEMENT OF THE PROJECT

The company has been in operation since 1950 and serves more than 3
million customers ally, Its stores offer online order placement services and
franchise options. The company's stores provide a selection of cookies, bagels
and sandwiches. Dunking' Donuts also sells 52 varieties of donuts and more
than a dozen coffee beverages. At the end of 2008 there were over 8,800 stores,
including 6,395 franchised restaurants in 34 united States and nearly 30
countries throughout the world.

ORGANIZATIONAL CHART

DUNKIN’ DONUTS Organizational Chart

FUNCTIONS OF EACH UNIT MANAGEMENT PERSONNEL

Head manager
A Dunkin’ Donuts manager carries responsibility for all aspects of store
operations. Key areas of responsibility include labor management, daily
operations, and customer care. Labor management duties include hiring and
training associates, creating work schedules, delegating work, and evaluating
employee performance.

The responsibilities of Dunkin’ Donuts manager are:

 Leading Operational Excellence
 Providing an Amazing Guest Experience
 Building Team Talent
 Driving Sales Growth
 Managing Profit & Loss
 Restaurant Compliance

Requirements/Qualifications:
 2+ years’ supervisory/management experience
 Strong communication skills
 Ability to solve problems
 Ability to create guest satisfaction
 High school diploma or GED
 Outgoing personality
 Our managers enjoy amazing growth opportunities, a competitive salary,
extremely aggressive bonus, plus many GREAT BENEFITS – including
100% employer covered Medical Insurance.

Supervisor
 The Supervisor will be responsible for coaching Crew Members
throughout their shift to execute operational Brand standards and deliver a
great and friendly guest experience. They set goals, provide job assignments,
and motivate others, celebrating successes and providing timely feedback.
Benefits of working for a Dunkin' franchisee:

 Competitive wages
 Awesome team-oriented environment
 Lots of potential for growth within the company for those who work hard

Requirements:

 Provide excellent guest satisfaction, service speed, and product quality

 Previous experience working in a cafe or quick service restaurant
preferred
 Show passion about results by setting compelling targets and delivering
on commitments
 Meet safety and sanitation standards
 Anticipate and understand guests’ needs and exceed their expectations
 Works well in a team environment

Crew members
As a crew member at Dunkin Donuts, you can expect to move around
the store quite a bit. The first area that most new employees are trained at is
the cash register. In addition, you will also be expected to know how to operate
various cooking appliances to prepare food for customers as well.
The primary job responsibilities of a Dunkin Donuts crew member include:
 Assisting customers at the cash register
 Informing customers of current active promotions when appropriate
 Preparing food in a safe and responsible manner
 Keeping the store clean and well-maintained
 Helping fellow associates when needed with various tasks
 Team members are required to follow the site specific / brand specific
procedures for offering consistent and quality customer experiences.

Education:
High School or equivalent

Experience & Skills:

Previous fast food experience is preferred. Ability to understand and
implement written and verbal instruction. In addition, you must have good
communication skills, and good personal grooming habits.

Availability:
All positions require open availability and no special accommodations can
be made or guaranteed.
Crew Schedules are determined by business needs therefore all schedules
must be flexible.

Physical Requirements:
Physical requirements include standing up to 8 hours during a shift and
able to lift up to 50 pounds.
Requires you to use motion that entails pushing, pulling, stretching and
continuous bilateral use of fingers and wrists.

Salary and Compensation:

Crew Members may also earn job perks, such as flexible scheduling, store
discounts, and paid training. We strive to recruit from within for growth
opportunities. Qualified Crew Members may earn employment benefits,
including 401(k) retirement plans, medical, dental, and life insurance.
Chapter 3 – ECONOMICS ASPECT

MARKET STUDY

DEMAND

Quick service restaurant (QSR) holding company Dunkin’ Brands

generated approximately 1.37 billion U.S. dollars in revenue in 2019, up from
1.32 billion the previous year. This figure has been steadily growing over the
past 8 years, showing its largest increase from 2015 to 2016, when it rose from
around 811 million U.S. dollars to1.25 billion.

SOURCE (Major consumers of the product)

 Customers of Dunkin Donuts are the millennial and middle age group
customers who are interested in eating in joints or fast food restaurants. A
major group of customers of Dunkin Donuts are the college or school-going
teenagers.

SUPPLY

Dunkin’ Brands Group doesn’t typically supply products to its

franchises. Revenues derive from royalty fees as opposed to product
distribution (with the exception of licensing fees from ice cream sales paid by
Dean Foods). Purchasing for the Dunkin’ Donuts brand is carried out by
National DCP, LLC. The NDCP is a company owned by its franchisee members
that’s responsible for every step of supplying business inputs to Dunkin’
Donuts franchises: sourcing, storing, and shipping raw ingredients to
centralized manufacturers. The NDCP sources coffee from a variety of South
American and Asian countries.

SOURCE (Major producers of the product)

In the case of sourcing the raw materials, the franchises independently

source the materials by themselves subject to compliant with the Dunkin’s
standards while many franchises source the doughnuts from the approved
third-party supplier in the market. In addition, Dunkin’ Donuts Central
Production Locations bake all the goods for Dunkin’ Donuts satellite locations.
During the design-build process, special attention was paid to processing
equipment, piping and oven requirements, as well as efficiency of dock areas.

COMPETITVE POSITION (Prevailing price of the products)

 Below is the Dunkin Donuts Menu

Top Picks

Assorted Barkada Bundle ₱342

Large Iced Coffee ₱70

Dunkin’ Twists 2 ₱299

Bunwich + Mini Bucket ₱160

Combo

D’ Coffee Box ₱360

Dunkin’ Twist 1 ₱349

Tuna Croissant ₱85

Ham & Cheese Bunwich ₱70

New Combo Meals

3 Brewed Coffee Medium + 6 Classic

Donuts ₱297

3 Brewed Coffee Medium + 6 Premium

Donuts ₱375
3 Brewed Coffee Medium + 3 Classic
Donuts +
3 Premium Donuts ₱336

3 Iced Coffee Large + 6 Classic Donuts ₱342

3 Iced Coffee Large + 6 Premium Donuts ₱420

3 Iced Coffee Large + 3 Classic Donuts + 3

Premium Donuts ₱381

3 Hot Chocolate + 6 Classic Donuts ₱297

3 Hot Chocolate + 6 Premium Donuts ₱375

3 Hot Chocolate + 3 Classic Donuts + 3

Premium Donuts ₱336

3 Popping Tea + 6 Classic Donuts ₱492

3 Popping Tea + 6 Premium Donuts ₱570

3 Popping Tea + 3 Classic Donuts + 3

Premium Donuts ₱531

Donuts

Dunkin’ Twists 1 ₱349

Dunkin’ Twists 2 ₱299

Assorted Barkada Bundle ₱342

Assorted Munchkins Bucket ₱349

Pre-Assorted Dozen Classic Donuts ₱264

Pre-Assorted Dozen Premium Donuts ₱420

Family Bundle ₱391

Big Barkada Bundle ₱435

Big Family Bundle ₱432

Assorted Half Dozen Kreme Filled Donuts ₱210

Beverages

Icy Choco with Pearls (12oz) ₱70

Icy Choco with Pearls (16oz) ₱75

Choco Java (8oz) ₱87.5

Choco Java (12oz) ₱94

Strawberry Fruit Tea ₱100

Mango Fruit Tea ₱100

Passion Fruit Tea ₱100

D’ Coffee Box ₱360

Brown Sugar Pearl Milk ₱120

 Okinawa Milk Tea ₱120

Classic Milk Tea ₱120

Taro Milk Tea ₱120

Large Iced Coffee (16oz) ₱70

Brown Sugar Pearl Milk Tea ₱120

CHAPTER 4 MARKETING PROGRAM

MARKETING PRACTICES OF COMPETITORS

The competition within the coffee shop industry is considered strong for
the fact that there is a high demand of premium coffee. The companies are
using different strategies to gain market share, such as providing exclusive
offers and products, or opening new stores in prestigious places. The
companies also improve the quality of their services by managing efficiently the
flow of orders within the stores, keeping the queue as short as possible and
also by providing loyalty card with motives such as special offers for students
to keep them interested to the brand. Dunkin Donuts is one of the fast food
industry players that has established its grounds not only in the US but also in
other continents worldwide. It specializes in serving coffee and doughnuts but
has since expanded its menu to include hot and cold beverages, sandwiches
and baked goods among others. However, has competitors in this industry that
gives it run for its money include McDonald's, Chick-fil-A, Black Bear Diner,
Brinker, The Cheesecake Factory, IHOP, Starbucks, Au Bon Pain, Krispy
Kreme and Peet's Coffee & Tea.

TERMS OF SALES

STANDARD TERMS AND CONDITIONS BOTH SELLER AND BUYER

TERMS OF AGREEMENT

 The Supplier and Buyer agree that any Purchase Order for the supply of
Services will be subject to these Standard Terms and Conditions (“STC”).
 If Buyer and Supplier decides to execute a Contract, this STC shall be
deemed incorporated in such contract, provided that, in case of any
inconsistency between the provisions of the Contract and the provisions of
the STC, the provisions of the Contract shall prevail.
 Supplier’s acknowledgement of the Purchase Order (whether through
electronic acceptance, email, facsimile, written acknowledgment)
constitutes unconditional acceptance of this STC. Furthermore, the
Supplier’s performance of all or any part of any Purchase Order shall
constitute acceptance by the Supplier of this STC.
 No communication between Buyer and Supplier shall be binding unless
confirmed by Buyer in writing. No failure or delay by Buyer in enforcing
any provision of the STC or in exercising any right there under shall
constitute a waiver thereof.

PERFORMANCE
  Supplier shall perform the Services to the Buyer on the date/s and
place/s required by Buyer in the Purchase Order.
 Supplier shall perform Services, that strictly comply with (i) all
specifications and quality standards required by Buyer and/or accepted
by Buyer, and (ii) generally accepted quality standards and/or certification
standards and/or industry standards applicable to such Services.

PRICE AND PAYMENT

 Buyer shall pay Supplier for the Services as stated in the Purchase Order.
 Unless otherwise specified in the Purchase Order, the price shall be
inclusive of all charges, and all duties and levies to the point of Delivery
together with applicable value added, sales tax, and any other taxes on the
sale of the Services. Payments to Supplier may be subject to withholding
taxes as required by applicable laws, which the Buyer may withhold in
accordance with the applicable laws.
 If Supplier’s right to perform the Services is in question, Buyer shall have
the right to suspend payment for all Services ordered from Supplier until
the matter is fully resolved by the proper governmental authority.

ASSIGNMENT AND SUBCONTRACTING

 Supplier shall not, whether in whole or in part, assign or Subcontract any

of its obligations under the Purchase Order to any third party without the
prior written consent of Buyer. If Supplier is permitted to Subcontract any
of its obligations, it shall remain fully responsible and liable for the proper
performance of its obligations under the Purchase Order
 Buyer may assign any Purchase Order to any of its affiliates or
subsidiaries upon written notice to Supplier.

DELAY
  If the Supplier shall fail or refuse to proceed with any duly accepted
Purchase Order, or if the Supplier shall fail to provide Services within the
time specified in the Purchase Order, Buyer shall have the right to cancel
all or any part of such Purchase Order as well as the right to assert other
remedies that may be available at law or equity, including, but not limited
to, the right to recover any incidental or consequential damages and the
right to procure replacement Services at the Supplier’s expense.

TERMINATION

 Buyer may terminate the Purchase Order and/or relevant agreement

without cause by giving written notice to the Supplier at least thirty (30)
days before the intended date of termination. In this regard, Buyer’s sole
liability shall be to pay the Supplier for the Services performed up to the
time of cancellation.
 Buyer may terminate the Purchase Order and/or relevant Contract
immediately for material breach by the Supplier of any of its obligations,
undertakings, representations and warranties, or the provisions of this
STC by written notice to the Supplier.
 A party may also terminate the Purchase Order with immediate effect
upon the commencement of any voluntary or involuntary proceeding in
bankruptcy or insolvency or the appointment of a receiver or assignee for
the benefit of creditors for a substantial portion of the other party’s assets.
 Where the Purchase Order or any part of it is terminated, Supplier shall
stop performing all Services, and deliver to Buyer all Deliverables (whether
complete or not), and return all
Buyer Materials.

CHANNELS OF DISTRIBUTION
LOCATION OF SALES

In General Santos City, there are numerous Dunkin' Donuts outlets,

both large and small.
The best Dunkin Donuts location is near in the BPI branch on Pioneer
Avenue downtown, which is the heart of the city and where many people go to
purchase. It is also close to many establishments such as schools, churches,
city hall, and a park where many people go to walk around.

OUTLETS PROMOTIONAL OR ADVERTISING SCHEMES

The promotional strategy of the Dunkin Donuts includes advertisements

through print media like popular magazines and newspapers. The pink and the
color orange in the logo of the company along with a coffee cup have made it a
memorable one. It also has created catchy slogans that are aired at television
and radios. The company has also created advertisements along a coffee cup
that was named as Joe Dunkin. In the recent years, the company has been
able to create many ads that have proved to be very high profile along with
social messages. Some contests like the “Create Dunkin’s Next Donut” have
kept the awareness alive in the promotional market. The success of its
promotional strategy should be given to its fan base that is always in the
middle of most advertisements through various activities. The company keeps
in touch with its loyal fans through Twitter and Facebook and through various
other promotional activities.

Dunkin' Donuts has launched a new multi-million dollar integrated

advertising and marketing campaign that celebrates its customers' "dedication
and passion" for Dunkin' Donuts coffee. The campaign features "everyday Joes"
and is anchored by the question and answer: "What are you drinkin'?" "I'm
drinkin' Dunkin'." The campaign will be integrated across TV, radio, out-of-
home and online advertising, as well as social media, public relations and in-
restaurant activities to ensure all consumers are engaged on as many touch
points as possible. Dunkin' Donuts' new coffee campaign will also include a
spot that celebrates year-round iced coffee drinkers.

Chapter 5- TECHNICAL FEASIBILITY

PRODUCTS

These days, the most popular item on this breakfast chain's menu isn't
the donuts; it's their coffee, according to Eat This Not That. Not only is coffee
their most popular menu item, Dunkin's actually has the highest-rated coffee
of any chain in the country. According to a 2019 Harris Poll of over 45,000
respondents, Dunkin', along with Krispy Kreme, was the highest-ranked for
"familiarity, quality, and purchase consideration," and received the highest
rating for their at-home packaged coffee. Dunkin' sells 60 billion cups of coffee
per year dunkinbrands/Instagram Dunkin' is the nation's most popular coffee
brand, and they have the numbers to prove it. According to Dunkin' Newsroom,
the chain sells about 60 cups of coffee every single second, totaling over 2
billion cups of coffee served worldwide in a single year. There's no denying
customers love Dunkin' coffee, which is partly why back in 2018, the company
announced they would be officially shortening their name from "Dunkin'
Donuts" to simply "Dunkin'." Tony Weisman, Dunkin' Donuts' US CMO,
explained the decision to Business Insider, saying, "In recent years as
American and indeed the world's appetite for coffee and coffee-type beverages
have grown, we've put even more focus on being a beverage-led business."
However, despite the hype around their coffee, Dunkin' is still the go-to spot for
anyone who is craving a sweet breakfast confection. After all, it's hardly a
competition. As Rosenberg knew, nothing goes together better than a fresh
donut and a hot cup of coffee.

MANUFACTURING PROCESSS

Doughnut

The doughnut is a fried ring or globule of sweet dough that is either yeast
leavened or chemically leavened. The dough is mixed and shaped, dropped into
hot oil and fried, and glazed. Jam-filled doughnuts are called bismarks. Batters
vary and may be chocolate or lemon and include fruits such as blueberries,
raisins, or nuts. Chemically-raised donuts are made with baking powder and
are generally rather dense and cake-like. They are easily and quickly made.
Yeast-raised doughnuts, which are leavened by the creation of carbon dioxide
resulting from fermentation of yeast, are lighter in texture than chemically-
raised doughnuts. They require several hours to produce.

Raw Materials Ingredients vary depending on whether they are yeast or

chemically leavened. In addition, homemade doughnuts generally include far
few ingredients than mass- produced or those made from mixes. Chemically-
raised doughnuts are made with ingredients such as flour, baking powder, salt,
liquid, and varying amounts of eggs, milk, sugar, shortening and other
flavorings. This type of doughnut uses baking powder in the batter to leaven
the dough. Yeast-leavened doughnuts are made with ingredients that include
flour, shortening, milk, sugar, salt, water, yeast, eggs or egg whites, and
flavorings. Doughnuts produced in sanitary baking conditions in grocery
stores, bakeries, or franchises often come from pre-packaged mixes. These vary
but can include: flour (wheat and soy flour), shortening, sugar, egg yolks, milk
solids, yeast dough conditioners, gum, and artificial flavors. One franchise
adds a yeast brew. Mixes require the bakeries to add fresh wet ingredients
such as water, milk, and eggs in the mixing process. Doughnuts also require
oil (usually vegetable oil) for frying. Glazes or frostings are often added after the
product is fried and are made with flour, sugar, flavoring, and sometimes
shortening. The Manufacturing Process This process will describe the
manufacture of doughnuts in a mechanized doughnut bakery that makes only
yeast-raised doughnuts. Because yeast requires time for kneading, time to rest
and additional time to rise or proof, it takes at least an hour to take dry pre-
packaged mix to completed product. Acquiring the ingredients

The Manufacturing Process

This process will describe the manufacture of doughnuts in a
mechanized doughnut bakery that makes only yeast-raised doughnuts.
Because yeast requires time for kneading, time to rest and additional time to
rise or proof, it takes at least an hour to take dry pre-packaged mix to
completed product.
1. Acquiring the ingredients
Bakeries or franchises that do a brisk business (making hundreds of
dozens in a day) acquire mixes in bags, often as large as 50 lb (22.7 kg). Chains
have the ingredients shipped to them from company warehouses within the
region and the mixes are stored on the premises and used as needed. The
bakery must shop for large quantities of perishable fresh ingredients such as
eggs and milk and keep them refrigerated.
2. Measuring the ingredients
A batch is referred to by weight of dry ingredients put into the mixture.
The weight of the batch varies with doughnut type and amount to be made.
The pre-packaged mix is poured from a bag onto a scale and the precise
amount measured.
3. Mixing and kneading
The flour mixture is then poured into a large mixing bowl put onto an
industrial mixer and the appropriate amount of wet ingredients are added
depending on weight of the batch and type of doughnut in production. The wet
yeast slurry (for leavening) is mixed separately and carefully added to the flour-
water mixture at this time. The dough mixer then begins its work; a large
dough hook first mixes and then simulates the human kneading process,
pulling and stretching, as it homogenizes the ingredients and develops the
dough by forming the gluten into elongated and interlace fibers that form the
basic structure of the doughnut. The mix runs on an automatic timer and the
entire mixture, including the softened yeast, is kneaded together for
approximately 13 minutes.
4. Resting the yeast
It is essential that yeast dough "rests" or simply sits for about 10
minutes after it is mechanically kneaded. As the yeast grows, it converts its
food into carbon dioxide (this is called fermentation) and causes the yeast
dough to rise. As the dough sits, it allows the gas to develop and the dough
starts to rise, indicating the fermentation process of the yeast reacting to sugar
in the mix is beginning. If this does not happen, the dough yields flat, tough
doughnuts and the mix should be discarded. At the end of this period, a good-
quality dough is spongy and soft.
5. Shaping the doughnuts
 The dough is then hoisted by hand and loaded into the hopper of a
machine called an extruder—a machine that forms the individual doughnuts
using a pressure-cutter The premeasured flour mixture is mixed with the
appropriate amount of wet ingredients The wet yeast slurry (for leavening) is
mixed separately and carefully added to the flour-water mixture. Next, a large
dough hook first mixes and then simulates the human kneading process,
pulling and stretching, as it homogenizes the ingredients and develops the
dough by forming the gluten into elongated and interlace fibers that form the
basic structure of the doughnut. Once the yeast has had time to rise, the
dough is loaded into a hopper that feeds the dough through an extruder. A
cover is then placed on the machine and the machine is pressurized, forcing
the dough into tubes that 'plop" out a pre-determined amount of dough into
the desired shape—rings for conventional doughnuts and circles for doughnuts
that are to be filled with jam or creme. The premeasured flour mixture is mixed
with the appropriate amount of wet ingredients The wet yeast slurry (for
leavening) is mixed separately and carefully added to the flour-water mixture.
Next, a large dough hook first mixes and then simulates the human kneading
process, pulling and stretching, as it homogenizes the ingredients and develops
the dough by forming the gluten into elongated and interlace fibers that form
the basic structure of the doughnut. Once the yeast has had time to rise, the
dough is loaded into a hopper that feeds the dough through an extruder. A
cover is then placed on the machine and the machine is pressurized, forcing
the dough into tubes that 'plop" out a pre-determined amount of dough into
the desired shape—rings for conventional doughnuts and circles for doughnuts
that are to be filled with jam or creme. system. The batch of yeast dough is put
into the top of the open machine. A cover is then placed on the machine and
the machine is pressurized, forcing the dough into tubes that extrude a pre-
determined amount of dough into the desired shape—rings for conventional
doughnuts and circles for doughnuts that are to be filled with jam or creme. It
takes about 15 minutes for the extruder to push out about 30 dozen
doughnuts. An automated doughnut stamper can also be used in conjunction
with an extruder. In this case, the dough is extruded in a continuous,
unshaped flow through a series of rollers that flatten the dough. Once flattened
to 0.5 in (1.27 cm) thickness, the sheet of dough is stamped into doughnut
shapes.
6. Proofing
The extruder is attached directly to the proofing box (a warm, oven-like
machine), which is a hot-air, temperature-controlled warm box set to
approximately 125° F (51.6° C). Here, the thin doughnuts are slowly allowed to
rise or proof as the yeast ferments under controlled conditions. Proofing
renders the doughnuts light and airy. (Yeast doughs must be allowed to rise
slowly and at just the right temperature. If the proofing box is too hot, the
yeast bacteria will be killed and the doughnuts will not rise. If too cold, the
yeast remains inactive and cannot ferment thus preventing leavening. A
machine attached to the extruder pushes the rings or circles onto small shelves
that move through the proof box for about 30 minutes. The shelves are chain-
driven and move down, up, and over during this 30 minute period. After 30
minutes, they are quite puffy.
7. Frying
Next, the raw doughnuts fall automatically, one row at a time, into the
attached open fryer. It is important to drop just a certain amount of raw
doughnuts into the grease at a time. If too many are placed in the fryer at one
time, the oil temperature is drastically lowered, fry time is longer, and the
doughnuts absorb too much oil. The frying oil is the most expensive ingredient
in the production process, and if the doughnuts absorb too much oil, it
reduces the profit margin on the batch. As the doughnuts move through the
fryer, they are flipped over by a mechanism. After two minutes, the doughnuts
have moved completely through the fryer and are forced into the mechanism
that applies glaze.
8. Glazing and drying
 As the doughnuts leave the fryer, they move under a shower of glaze.
Here, glaze is forced through holes from a bridge running several inches above
the hot doughnuts. The glaze coats the top, sides, and part of the bottom of the
doughnuts. The doughnuts are conveyored out of the production area to dry
and cool.
9. Further finishing and sale
Once conveyored to a finishing station, the doughnuts may be sprinkled
with candies or nuts or are given a thicker frosting. The disk-like doughnuts
(those with no hole) are forced onto a machine that injects two doughnuts at a
time with the desired, pre-measured filling. The completed doughnuts are
placed on trays for movement to the counter or packed into boxes for custom
orders. Quality Control Packaged dry mix is made to specifications and
checked at the processing plant. Perishables must be purchased fresh and
quickly used. The yeast brew must be precisely mixed and used within 12
hours. It is essential for employees to carefully monitor all intervals of time for
kneading, resting, proofing, and frying. Temperatures for proofing, baking, and
frying machinery, liquid ingredients, and the production room are carefully
monitored and maintained. Particularly important is adding the right
temperature of water to the yeast brew and pre-packaged mix so the yeast is
not inhibited or killed. The proofer must be precisely set at the right
temperature—not too hot but warm enough to activate the yeast—or the yeast
will be killed and the doughnuts will not rise. The fryer temperature is carefully
determined so that the doughnuts will not absorb too much oil and be greasy.
Employees must watch the ambient room temperature very carefully. If it is too
hot in the room, it affects the rising of the yeast and may require re-calibration
of the temperature of other machinery.
10. Finally, employees' senses tell them much about the quality of the dough.
They can tell by the feel of the dough after it is mixed if the dough is
spongy and the yeast is rising properly. Watching the doughnuts plump up in
the proofer indicates the temperature is just right. They watch for the
appropriate color of the frying doughnuts to ensure they're not overcooked.
Occasionally, the manager may pull a doughnut off the drying conveyor and
pull it apart to see if it is too greasy. Byproducts/Waste Using the extruding
device that simultaneously cuts the dough into individual doughnut shapes,
alleviates much of the dough waste. The stamping mechanism leaves excess
dough, but that dough can be re-mixed into the next batch.

Coffee Beans

What the exact recipe for their beans and roasting process is will never be fully
devulged, but we can find out how exactly they get their coffee to taste good in
the store. First, they usually use BUNN coffee makers. The carafe is kept clean,
and so are the pots. They also have an 18 minute rule for the coffee. Once it
has been on the burner for 18 minutes or longer, the pot is dumped out. The
temperature is also what makes the coffee taste so good. Something about
heating it to a very high temperature makes it taste good (when it eventually
cools off). The temperature they use is between 196 and 200 degrees F.

The coffee is also ground fresh for every single pot. That means you'll be best
off using whole bean to replicate the in-store taste. If you're using a flavored
coffee, unfortunately you cannot get the exact same coffee. Stores started using
flavor shots to flavor regular and decaf coffee in 2005. Before that, however,
stores did brew individual pots of french vanilla, hazelnut, and cinnamon
coffees, amongst others. In that regard, the coffee by the pound for flavored
coffees might actually be better than the stores.

 Grind it fresh every time

 Use clean pots and carafes
 Keep the coffee off the burner after 15 minutes
 Brew it hot - to 196-200 degrees F if you can control the temperature
 Use a medium grind to the coffee, not fine or too course
  Use filtered tap water or bottled water for the best tasting coffee

MACHINERY

Baking & Cooling Equipment

Give your baked goods a chance to rest with fully functional baking and cooling
equipment for your bakery, cafe, or in-house cafeteria.
 Bakery Convection Ovens
 Bakery Deck Ovens
 Bun / Sheet Pans
 Cooling Racks

Donut Frying Equipment

Safely fry donuts and other food items with the proper donut frying equipment
at your donut shop, buffet, or patisserie.
 Funnel Cake, Donut, and Specialty
 Skimmers
 Fryer Oil Filtration Machines
 Fryer Oil and Cooking Oil

Donut Mixing & Proofing

Our donut mixing and proofing equipment accelerates donut prep times and
increases flavor quality.
 Dough Mixers
 Commercial Mixers
 Oven Proofer Combos
 Holding and Proofing Cabinets
 Baker's Dough Scales
 Donut Basket Donut Basket and Donut Screen Racks
 Pizza Dough Pans and Pizza Dough Boxes
  Sheet Pan Racks
 Bun Pan Rack Covers

Display & Merchandising

Build customer loyalty by developing your unique brand and displaying your
delicious donuts with our donut display and merchandising supplies.
 Cake Boxes and Bakery Boxes
 Paper Bags
 Bakery Display Cases
 Pop-Up Wax Paper Sheets
 Dry and Refrigerated Bakery Cases
 Sneeze Guards
 Market Trays and Bakery Display Trays

Dough & Batter Prep

Whether you operate a donut shop or county fair concession stand, dough and
batter prep supplies are essential for preparing signature confectionery recipes.
 Doughnut Making Tools
 Cake Pans
 Measuring Cups and Spoons
 Pastry Boards & Dough Boards
 Flour and Sugar Sifters
 Bowl and Bench Scrapers
 Mixing Bowls
 Whisks and Cooking Whips
 Funnels
 Food Storage Containers
 Ingredient Bins
Garnishing & Decorating
Make your donuts stand out from the competition with eye-catching garnishing
and decorating supplies.
 Cake and Donut Fillers
 Butane Cooking Torches
 Pipettes and Shot Tops
 Cheese Shakers, Sugar/Spice Shakers, and Dredges
 Piping Tips, Pastry Bags, and Accessories
 Baking / Icing Spatulas
 Squeeze Bottles

Donut Ingredients
Create a variety of unique donut recipes by choosing from our wide selection of
donut ingredients for your bakery.
 Bulk Flour
 Bulk Sugar
 Baking Chips
 Baking Powder
 Yeast
 Powdered Sugar
 Bulk Wholesale Spices
 Extracts, Pastes, & Imitation Flavorings
 Donut Icing & Glaze
 Baking Toppings

Coffee Service Supplies

Complement your donut selection with coffee service supplies to provide your
customers with the perfect afternoon pick-me-up.
 Coffee and Espresso
  Paper Hot Cups
 Coffee Cup Sleeves
 Commercial Coffee Makers / Brewers
 Coffee Condiment Organizers
 Coffee Stirrers and Coffee Straws
 Disposable Coffee Filters
 Paper Hot Cup Lids

Hot Beverage Equipment

Brew large quantities of fresh coffee, cappuccino, hot chocolate, and more with
our hot beverage equipment.
 Commercial Coffee Grinders
 Cappuccino / Espresso Machines
 Cold Brew and Iced Coffee Machines / Dispensers
 Airpot Coffee Brewers
 Commercial Coffee Makers / Brewers
 Milk Frothers and Steamers

The Perfect BUNN Coffee Brewer

BUNN GRB Velocity Brew 10-Cup Home Coffee Brewer, Black

Dunkin' Donuts uses to brew up its coffee is BUNN. The brand is known for its
ability to heat to very high temperatures, which is key to getting the coffee to
taste outstanding, just like the store. They also help to make the coffee smooth
because of the even timing the coffee is in the carafe, making it perfectly
smooth and not muddy or thin. Are all other coffee makers inferior? Even the
fancy-shmancy coffee makers that cost hundreds of dollars more don't taste as
good as the BUNN. Fancy packaging and automated features don't make a
good cup of coffee, it's a perfectly conceptualized and executed machine, and
that's what the BUNN coffee maker is!
PLANT LOCATION