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Evidencia 2 -Market Projection

Negociacion Internacional (Servicio Nacional de Aprendizaje)

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LEARNING ACTIVITY 3

EVIDENCE 2

WORKSHOP
MARKET PROJECTION

VIVIANA JANETH VASCO AGUDELO

FICHA 2176074
INTERNATIONAL NEGOTIATION TECHNOLOGY´S
SERVICIO NACIONAL DE APRENDIZAJE - SENA

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1. Elabore en inglés un mapa conceptual del tema visto en el primer material

complementario indicado.
2.
3. Realice un resumen en inglés que contenga como mínimo dos párrafos, de la
lectura del segundo material complementario mencionado anteriormente .

CONCEPTUAL MAP

MARKETING
TIPS FOR
SMALL
BUSINESSES

Each company Determine the

requires the ability current
to evaluate the business
current business, relative to the
determine the size potential
of the market business

To develop the To determine current Monitor my

skill you must: analyze my business you must:
business plan in clients to
Explore the depth Analyze your identify if my
market. customers business plan is
Prepare a Analyze your meeting the
marketing plan competitors objectives

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For a marketing plan to work, you need to have many factors in mind:

 Each company must carry out a market investigation, assess current trends in
the industry, expectations and technological advancement, analyze their
competitors, study the clients.
They are our best consultants.

 Prepare a good strategy, decide what kind of promotions will be used and also
that impact I hope has the promotion in the market. Make different projections of
market share, with different approaches and circumstances because each
market is different.

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