S.

P Mandali’s

Ramnarain Ruia
Autonomous College
DEPARTMENT OF B. VOC TOURISM AND TRAVEL MANAGEMENT

EVENT MANAGEMENT EVALUATIVE REPORT AND

APPRAISAL
Semester: V

Name of the Student: Kinnari Mahesh Charaniya

Roll Number: 8203

Paper Code: RUVTTM502

Subject: Introduction to Event Management

Name of Faculty Incharge: Ms. Urmi Paralikar

Index
 1 Summary of Event

2 Factfile of Event

3 Objectives, Target Audience

4 Outcome ,Significance and Purpose

5 Detailed Event Flow

6 Marketing, Social media and promotion

7 Staffing- Duties allotted

8 Challenges and remedial

9 Acknowledgments

DECLARATION

I, Kinnari Charaniya, by declare that the presented report on the title Ladakh into the rugged
lands is uniquely prepared buy me after completion of the event on 26th September,2020.
I also confirm that this report is only prepared for my academic requirement, not for any other
purpose. It has not been previously submitted for any other purpose or to any other organisation
for an academic qualification.

Kinnari Charaniya

03rd October,2020

Dombivli

SUMMARY
A virtual event was organised on 26th September 2020 on the account of World Tourism day by
Tybvoc students of Ramnarain Ruia Autonomous College. There were a Series of 9 events on
different dates for which the first virtual event titled "Ladakh.. Into the rugged lands was
organised by six of our batchmates. Team members are as follows :- Shrutika Vane ,Isha Parab,
Saiprasad Sanadi, Sejal Khopade, Rajeshwari Duchale, Kinnari Charaniya.

We presented the less travelled destinations of Ladakh ( offfbeat villages) and showcased
various seasonal experiences of the offbeat Ladakh. Our team delivered a presentation, video
and then followed by a fun quiz. The event was conducted on the virtual platform zoom.

Title of the event:- Ladakh... Into the rugged lands.

Date: 26th September, 2020 (Saturday)

Time: 04:00 pm

Platform: Zoom App

Theme- To showcase the less travelled places in Ladakh and stories of the beautiful villages. To
show the other side of Ladakh in different seasons and experiences.

OBJECTIVES
Over the years Ladakh as a destination has gained so much popularity, but only the typical
destinations like Leh, Kargil, Pangong ,Zanskar etc are popular. But Ladakh has a lot to offer
other than this destinations. The main objective of this event was to show completely offbeat
places in Ladakh and different seasons which Ladakh has to offer to the tourists and not only
visit the typical cliche destinations. Also how can one be a responsible traveller and explore
locally.

As we were stuck in the pandemic situation we thought of giving a virtual treat to Ladakh and
promote it in a different offbeat way.

TARGET AUDIENCE:

Target audience for our virtual event was not restricted for any particular group and age limit.
It was open to everybody who wanted to witness the Virtual Ladakh and were eager to know
about the lesser known places were welcomed for our virtual event.

OUTCOME, SIGNIFICANCE AND PURPOSE:

The virtual event focused on the offbeat travel roads to Ladakh to make sure after things get
back to normal Postcovid-19 pandemic, people will be eager and urge to travel in an offbeat
manner by knowing some unknown places and facts about Ladakh. The main purpose was to
make people aware about the importance of travel not only to specific places but also locally.
Through our virtual event our purpose was to show offbeat villages of Ladakh, stories of people,
different seasons of Ladakh and some personal experiences. And by taking a part of this virtual
treat and to make people aware about offbeat places, we wish they travel that way and
experience locally.

HIGHLIGHTS
Ladakhi language introduction

A beautiful video around the roads of ladakh

Wonderful photos (mostly personally clicked by our team member Isha Parab) Fun

Quiz held

ATTENDEES SURVEY

As mentioned previously our target audience did not restrict any age group and profession. We
had attendees ranging from different age group and different professions.
Type of attendees We had Interactive and attentive , engaging
attendees for the event.

Age group Participants age group were ranging from 19

year old to 60 years old

Gender Both Female and male attendees

Profession Most of the attendees were students from

various institutions. There were Travel
enthusiasts, aluminis, Teacher and principal
and a corporate professional.

Region Attendees from Mumbai , Thane and nearby

areas.

Institute / Organisations Attendees from various colleges like Saraswati

College, Sathe college, Kelkar college , TC
learning centre , Joseph college ,Somaiya
college, Chandigarh University.

DETAIL EVENT FLOW

Our group members started our event at 3:30 p.m. to check whether all the backups and
network issues and presentation, videos are workable. we had already informed the
participants to join 10 minutes prior the event. At sharp 4 p.m. we started our event . I had a
quick introduction session about our team and about the theme and the concept of event.
Followed by group introduction in a different ladakhi way. Then we had a viDetaildeo of
around 2 minutes to enjoy the beauty of Ladakh virtually. Followed by Isha's introduction and
her experience of Ladakh . After that we had our picture presentation with lots of visuals.
Saiprasad gave a quick intro and factfile about Ladakh and it's interesting facts . Script was
handled by Rajeshwari. For the we continued with the offbeat places which were explained by
everyone. I gave information about Chilling and Turtuk and it's beautiful stories . Followed by
Shrutika giving a glimpse aboutHanle and Chushul . Rangdum and Padum was done by Sejal
Khopade and Places like Dah ,Hanu and Batalik were explained by Isha Parab . While Explaining
places our participants were commenting on some places in chatboxes and questions were
asked . Audience participation was wonderful throughout the event . Father we had a fun quiz
session which was hosted by Rajeshwari and all the participants were very keen to answer all
the questions. It was an amazing interactive session with the participants interacting with us. A
vote of thanks and acknowledgement was given by Isha Parab and Shrutika Vane to all the
participants . At the end we also had interaction with one of the professors of our college and
we thanked all the participants and our faculty members.

Our virtual platform was Zoom application for event as it was easy access to us because we had
subscription to host meeting and we had easy accessibility to the application.

MARKETING, SOCIAL MEDIA AND PROMOTIONS

After our theme was selected we pitched our theme to many friends , family members by word
of mouth. We created teasers, posters, videos and promoted via whatsapp and our official
Bvocttm Instagram handle. We started sequence wise series i.e
1)Coming soon poster

2) Teaser

3) Theme reveal

4) With all details

5) Registeration close poster

6) One day to go poster

7) Final reminder video .

This was all done through our personal handles , whatsapp and Instagram official Bvoc page .

STAFFING - WORK ALLOTED

Kinnari Charaniya- Handled promotions and posting handle ,Created Promotional Material
(poster and videos), Quiz questions and Presentation was made by me also certificates
allotment to participants was handled by me and Shrutika .

Shrutika Vane- Created Promotional Material (poster), Registrations handling, made final
checklist report, certificates allotted to participants.

Saiprasad Sanadi- Created and Handled Survey for the event, certificates designing.

Rajeshwari Duchale- Connected with participants personally, feedback forms and feedback
report was created and handle by her.

Isha Parab- Made PPT, Worked on content and worked on content report.

Sejal Khopade- Made PR report and worked on content with Isha.

Other than this work allotment such as Script, ideas for event was contributed by all team
members.

PARTICIPANTS FEEDBACK AND SURVEY

We conducted a survey related to our theme and event and we got more than 50 percent of
positive replies for the event . And overall feedback from participants was good . They loved the
places and information given with pretty visuals , pictures and videos .
 CHALLENGES AND REMEDIAL

As I had my mobile phone as my only resource to work , I faced a challenge of data issues and
due to lectures and assignments too . It was difficult to manage all through my phone . But I
made sure I'll complete my task on time and with dedication .

Also main concern was the internet connectivity as it was all virtual , it was difficult to keep in
sync with all the material for our virtual event . Also there are frequent power cuts at my place it
was very difficult to handle all via phone .

I had my backups , powerbank and other sources for which I made it possible to do all things
smoothly .

WHAT WAS MISSING AND COULD HAVE BEEN DONE BETTER

We could have added more famous treks and places too for just the visual purpose. In my
opinion , we could have made it more interactive with the participants. More places could have
been introduced and added . Other than that it went pretty well .
 ACKNOWLEDGMENTS

I would like to thank our college Ramnarain Ruia Autonomous College and our Department of
BVOC Tourism and Travel Management for giving us the opportunity to organize a virtual event
on open platform for everyone.

I would also like to thank our faculty HOD Professor Amrita Gokhale and Prof. Urmi Paralikar for
guiding and helping us through the planning and organizing process and for support throughout
the planning.

Also I would like to take Ms. Isha Parab and Mr. Atmaram Parab for providing us real time
photographs of the destination.

Lastly Most important, I would Like to thank all our participants for attending the event. We
loved your presence .

Thankyou