ELC590: IDEA PITCHING TEMPLATE cok Wor E /
NAME: Nurul Fazlin Binti Mahadi (2021482874) id
GROUP: AP2293C A ook na dor te
TOPIC: The Hivette (menstrual cup) for better world.
Oo Your
Fa’ ion
INTRODUCTION | When it comes to earth, every single one of us are
responsible to take care of it. One sanitary pad ae
fon-
ntal
500 to 800 years to decompose as the plastic used i
biodegradable and can lead to health and environ
hazards LP
PROBLEM + Environmental hazard
ISSUE * Sanitary pads and tampons are high Bo s/”
ling
+ Vaginal allergies such as rashes, itching, swe|
+ Unpleasant odor, leaking during perio:
PROPOSAL Ladies and gentlemen, we use The Hivatte cup insteaor
sanitary pad and tampons.
SOLUTION How does it work? The Hivette cup made from medical-
CAC srade silicone which originates from Germany. Instead of
pi Cc absorbing your flow like sanitary pads and tampons, this
small/flexible cup will catch and collects it
+ /the Hivette cup is eco- and wallet-friendly because
itsreusable!
whe Hivette cup costs only RM80 and can last up to
10 years. That means less waste in landfills and less
money aver time. You pay once ang/ise it until you
lost it moe
* Menstrual blood can start to smefl when it's exposed
to air. But your cup forms an airtight seal. So, less
odor if yau use The Hivette cup.
* You absolutely can go to sleep with The Hivette cup
replacing disposable maxi-pads. It is advisable to
empty the cup just before bed as they can be warn
up to 12 hours.
JUSTIFICATION | Yes, we aware that The Hivette cup may be a bit priceycompared to sanitary pad. In Malaysia, an average pack
of 16 sanitary pads costs RM 10 and a pack af 16 tampons
costs RM28. But, if you use sanitary pade“1t will cost
RM 10 per month, RM120 for a year arfd RM1200 for 10
years.
Let's say we use tampons, as we all know it made aut of
cotton and being inserted into the vagina to absorb the
blood. The tampons will expand. Comman issue with
tampons is fiber loss. Fiber loss happens when a tampon
sheds inside the vaginal canal, leaving behind small
pieces of filament (fuzzy bits that look like faux fur). Most
fiber loss is caused by the friction of inserting and
removing tampans. This may give you Toxic Shoc|
Syndrome (TSS).
CONCLUSION
By switching to The Hivette cup, you're not only saving the
planet of single-use waste, you're also helping us fight
period poverty and avoid any diseases caused by sanitary
pads and tampons. No waste, no more period poyeffy, no
vaginal allergies, and no unpleasant odor.