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Yes. The corporation that we choose, P&G (Procter & Gamble) is involved with the Corporate
Social Responsibilities. The P&G focus on two areas for their social responsibility programming
First area is comfort of home. P&G providing everyday essentials that help create the experience
of home for families who cannot afford them or who have been displaced. In these areas there
First program is disaster relief. When it comes to a widespread disaster P&G will anchored in
product donations. They commitment to support victims after widespread disasters is a natural
expression of our Purpose to improve lives. There is a lot of brand in the P&G that can meet the
basic need that the people need to experience comfort of home. P&G has responded to disaster in
India, Guatemala, United States, Canada, Germany, Australia and the Philippines.
Second program is Habitat for Humanity International. In this program, P&G has been partners
with Habitat for Humanity to provide decent, safe, and affordable place to live for families in
need. They have sponsored home for 12 countries around the world. Over 3000 employees have
committed to help build and clean homes, and P&G is providing product donations to first-time
homeowners.
Third program is involving SOS children’s village. They are the world’s largest charity dedicated
to orphaned and abandoned children. In this program P&G supports them to have the benefit of a
stable, loving family environment that includes health and hygiene education and the necessity of
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Last program under comfort of home is Downy Touch of Comfort. In the United States, Downy
as one of the brand in P&G has partnered with Quilts for kids to help create and deliver
homemade quilts to comfort hospitalized children. In this program, quilts will help provide a
comfort of home to children who may be spending their first night away from home in a hospital.
Since the program’s inception, Downy has provided over 20,000 quilts to hospitalized children.
Second areas are health and hygiene. In this area P&G has supporting hygiene education and
everyday healthy behavior changes that prevent illness and improve confidence. Same like
comfort for home, health and hygiene also have a few programs to show the effort of P&G.
First, P&G Children’s Safe Drinking Water Program (CSDW). This program helps nearly one
billion people in the developing world who do not have access to clean drinking water.
Potentially deadly water is turned into clean, drinkable water is through P&G Purifier of Water
packets. Each packets treats 10 liters of dirty water and they are portable and can used anywhere
Next program is Pampers UNICEF Vaccination Program. Pampers has collaborated with
UNICEF already helped eliminate maternal neonatal tetanus (MNT) in ten countries. Pampers’
funding has helped to protect 100 million women and babies against MNT and they are
Wella Making Waves is one of the programs in the health and hygiene. In this program Wella one
of the P&G brand had partnering with UNICEF, since the launch of WELLA-UNICEF Making
Waves in 2010, the project has helped more than 7,000 vulnerable young people realize their
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Lastly, Pantene Beautiful Lengths program. This program involves a partnership between
Pantene and The American Cancer Society. In this program it allows Pantene to help women
grow and donate long, strong, beautiful hair and to turn this hair into real hair wigs for women
with cancer. The campaign has received more than 480,000 hair donations and more than 28,000
real hair wigs have been provided to female cancer patients for free in the United States and
Canada.
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