Q-16

Differences between photographs and illustrations:

Photographs and illustrations serve distinct purposes. Which to utilise and when
is determined by the advertising plan.
 The photographs are convincing and realistic, but the graphics are
fantastic. Photographs provide a lot of small details or information,
whereas illustrations just include the most crucial features.
 Photographs are difficult to comprehend, however illustrations are easy to
understand. It employs creativity to present the message in a visually
appealing and understandable manner.
 Because photographs portray reality, they are impossible to distort.
Photographs now have the ability to be refined or enhanced with the use
of Photoshop or other tools.

Effects and usage:

The photograph's effect is profound because it conveys the entire message to the
audience. The visuals elicit a pleasant recollection that might be utilised to
persuade others.

Product categories:

Interior design, restaurants, foods, textiles, shoes, and other product categories
that could be advertised via images include:
When it is necessary to demonstrate a process or procedure to consumers,
illustration methods can be utilised. Automobiles, machinery, vacuum cleaners,
car washers, robots, and other items are examples.

Suggestions:

Illustrations could be used to promote the same concept in this new offering. It
is preferable to use illustrations to express the usage and subsequent
consequences of the products to the audience.
Q-14
The furniture manufacturer should absolutely try to advertise its
expensive furnishings in the metropolitan lifestyle magazine. The
main reason for this is that expensive furniture should be presented in
a medium that is easily accessible to customers with a high income.
One such media that is popular among the upper crust is an urban
lifestyle magazine.

It would be highly useful to cut some expenses from newspaper

advertising and redirect those monies to magazine advertising. It
would ensure that the advertisement reaches the relevant target
audience to a considerable extent.
For its upscale in furniture, the company should try to use a
metropolitan lifestyle magazine in advertising its product.
For its upscale in furniture, the company should try to use a
metropolitan lifestyle magazine in advertising its product. The main
reason behind the steady increase in market and as the behavior of the
viewer also change and they can tap to new viewers as well so they
should try the they ad on Sunday and Friday to increase the ad
visibility.